6. The Alliant® DXP is an Open set of
solutions, which enable the
management and delivery of dynamic,
targeted, consistent content, video’s,
assets and service interactions across
digitally enabled consumer touch-
points.
Managed or in a Amazon Cloud
environment.
Alliant® DXP
8. Deliver constant content and
a great experience across
websites, mobile devices,
and social networks
#2 Consistency
9. # 3 - Contextualization
• Location-targeted content
• Adjacent content
• Site behavior
• Source
• Social
• Right-sized content and
functionality
• Adaptive designs
Contextualized Relevance is Powerful
10. # 4 - Optimization
• Analyze analytic reports for a
better website visit awareness
• Get a better understanding on
Marketing actions and Marketing
investments
• Adjust and/or optimize where
necessary to increase Site Traffic,
ROI and Conversion Rates