SlideShare a Scribd company logo
1 of 10
I am Praloy Chowdhury; a 26-years-old,
efficient & organized in digital marketing & social
media management. I enjoy keeping my aim clear
with simplicity and excellence! My professional
ambition has shaped me into a team player who is
committed and truthful in my leadership. I work
transparently because I believe that the truth will
keep you safe for the rest of your life, not lies.
First Campaign :
Daily Budget : $10/20
Days : 7 Days
Objective : Brand
Awareness
Ad Format : Video / Image
Ad Copy : High Quality
Setup : Pixel
Audience : Research
Targeted Audience
Daily Budget : $30/$50
Days : 10 Days
Objective : Traffic
Campaign
Ad Format : Video /
Image
Ad Copy : High Quality
Setup : Pixel
Setup : Conversion
Tracking
Daily Budget :
$50/$100/$200
Days : 10
Objective: Conversion
Campaign
Ad Format : Video / Image
Ad Copy : High Quality
Setup : Pixel
Setup : Conversion
Tracking
Targeted Audience
Daily Budget :
$100/200/500/As per your
budget
Days : Non Stop/ No Sales
Then We Will Modify
Objective : Conversion
Ad Format : Video / Image
Ad Copy : High Quality
Setup : Pixel
Setup : Conversion API
Tracking
Audience : Lookalike /
Remarketing/ And Custom
PRICING PLAN
Basic Plan
Setup and optimization of 1-2 ad campaigns
Creation of 1-4 ad creatives
Weekly reporting on ad performance
Pixel setup
10 days of management
Total charge: $70
NB: Facebook Ad cost is not included into this
STANDARD PLAN
Setup and optimization of 2-3 ad campaigns
Creation of 2-4 ad creatives
Weekly reporting on ad performance
Pixel setup
20 days of management
Total Charge: $120
NB: Facebook Ad cost is not included into this
PREMIUM PLAN
Setup and optimization of 3-5 ad campaigns
Creation of 4-6 ad creative
Weekly reporting on ad performance
Pixel setup
30 days of management
Total Charge: $160
NB: Facebook Ad cost is not included into this
NB: This Marketing Plan is for
1 month only. After brief
discussion and according to
your business needs we can
extend the time limit of this
marketing plan.

More Related Content

Similar to Facebook Ads proposal by Praloy.pptx

Creative Ad Testing for Top Performance on Facebook & Instagram Webinar
Creative Ad Testing for Top Performance on Facebook & Instagram WebinarCreative Ad Testing for Top Performance on Facebook & Instagram Webinar
Creative Ad Testing for Top Performance on Facebook & Instagram WebinarTinuiti
 
Lowering Customer Acquisition Costs on Facebook
Lowering Customer Acquisition Costs on FacebookLowering Customer Acquisition Costs on Facebook
Lowering Customer Acquisition Costs on FacebookTinuiti
 
PPC Google AdWords Proposal Sample for Client Pitching
PPC Google AdWords Proposal Sample for Client PitchingPPC Google AdWords Proposal Sample for Client Pitching
PPC Google AdWords Proposal Sample for Client PitchingeMarket Education
 
Bambino Planet Facebook Audit
Bambino Planet Facebook AuditBambino Planet Facebook Audit
Bambino Planet Facebook AuditPush Monster
 
Advertising on Facebook
Advertising on FacebookAdvertising on Facebook
Advertising on FacebookAllan Kuenn
 
How to scale Facebook advertising in SaaS startups
How to scale Facebook advertising in SaaS startupsHow to scale Facebook advertising in SaaS startups
How to scale Facebook advertising in SaaS startupsGuy Rozman
 
Bambino Facebook Audit
Bambino Facebook AuditBambino Facebook Audit
Bambino Facebook AuditPush Monster
 
Social Media Marketing Agency Proposal PowerPoint Presentation Slides
Social Media Marketing Agency Proposal PowerPoint Presentation SlidesSocial Media Marketing Agency Proposal PowerPoint Presentation Slides
Social Media Marketing Agency Proposal PowerPoint Presentation SlidesSlideTeam
 
6 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q4
6 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q46 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q4
6 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q4Tinuiti
 
Agentcy personal branding
Agentcy personal brandingAgentcy personal branding
Agentcy personal brandingJasmine Sandler
 
SA P6- Evaluate a Display Campaign Project
SA P6- Evaluate a Display Campaign ProjectSA P6- Evaluate a Display Campaign Project
SA P6- Evaluate a Display Campaign ProjectShahid Afridi
 
Thảm tập yoga tpe cao cấp
Thảm tập yoga tpe cao cấpThảm tập yoga tpe cao cấp
Thảm tập yoga tpe cao cấpHoang Ngo
 
London Hair Architects Proposal
London Hair Architects ProposalLondon Hair Architects Proposal
London Hair Architects ProposalPush
 
3 facebook ads mrketing
3 facebook ads mrketing3 facebook ads mrketing
3 facebook ads mrketingAhmedElgarhee1
 
Driving Success in Digital Marketing Solutions For TheStumpPro .pdf
Driving Success in Digital Marketing Solutions For TheStumpPro .pdfDriving Success in Digital Marketing Solutions For TheStumpPro .pdf
Driving Success in Digital Marketing Solutions For TheStumpPro .pdfMd. Masudur Rahman, PMP
 
Digital Marketing Plan - Hafar Al-Batin,Saudi Arabia
Digital Marketing Plan - Hafar Al-Batin,Saudi ArabiaDigital Marketing Plan - Hafar Al-Batin,Saudi Arabia
Digital Marketing Plan - Hafar Al-Batin,Saudi ArabiaAhmed Ameen
 
SA P8- Portfolio DMND project 8
SA P8- Portfolio DMND project 8SA P8- Portfolio DMND project 8
SA P8- Portfolio DMND project 8Shahid Afridi
 

Similar to Facebook Ads proposal by Praloy.pptx (20)

Creative Ad Testing for Top Performance on Facebook & Instagram Webinar
Creative Ad Testing for Top Performance on Facebook & Instagram WebinarCreative Ad Testing for Top Performance on Facebook & Instagram Webinar
Creative Ad Testing for Top Performance on Facebook & Instagram Webinar
 
Lowering Customer Acquisition Costs on Facebook
Lowering Customer Acquisition Costs on FacebookLowering Customer Acquisition Costs on Facebook
Lowering Customer Acquisition Costs on Facebook
 
PPC Google AdWords Proposal Sample for Client Pitching
PPC Google AdWords Proposal Sample for Client PitchingPPC Google AdWords Proposal Sample for Client Pitching
PPC Google AdWords Proposal Sample for Client Pitching
 
Bambino Planet Facebook Audit
Bambino Planet Facebook AuditBambino Planet Facebook Audit
Bambino Planet Facebook Audit
 
Advertising on Facebook
Advertising on FacebookAdvertising on Facebook
Advertising on Facebook
 
How to scale Facebook advertising in SaaS startups
How to scale Facebook advertising in SaaS startupsHow to scale Facebook advertising in SaaS startups
How to scale Facebook advertising in SaaS startups
 
Bambino Facebook Audit
Bambino Facebook AuditBambino Facebook Audit
Bambino Facebook Audit
 
Social Media Marketing Agency Proposal PowerPoint Presentation Slides
Social Media Marketing Agency Proposal PowerPoint Presentation SlidesSocial Media Marketing Agency Proposal PowerPoint Presentation Slides
Social Media Marketing Agency Proposal PowerPoint Presentation Slides
 
6 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q4
6 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q46 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q4
6 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q4
 
Agentcy personal branding
Agentcy personal brandingAgentcy personal branding
Agentcy personal branding
 
SA P6- Evaluate a Display Campaign Project
SA P6- Evaluate a Display Campaign ProjectSA P6- Evaluate a Display Campaign Project
SA P6- Evaluate a Display Campaign Project
 
Mastering YouTube Ads: Boost Your Reach
Mastering YouTube Ads:  Boost Your ReachMastering YouTube Ads:  Boost Your Reach
Mastering YouTube Ads: Boost Your Reach
 
Thảm tập yoga tpe cao cấp
Thảm tập yoga tpe cao cấpThảm tập yoga tpe cao cấp
Thảm tập yoga tpe cao cấp
 
London Hair Architects Proposal
London Hair Architects ProposalLondon Hair Architects Proposal
London Hair Architects Proposal
 
3 facebook ads mrketing
3 facebook ads mrketing3 facebook ads mrketing
3 facebook ads mrketing
 
Driving Success in Digital Marketing Solutions For TheStumpPro .pdf
Driving Success in Digital Marketing Solutions For TheStumpPro .pdfDriving Success in Digital Marketing Solutions For TheStumpPro .pdf
Driving Success in Digital Marketing Solutions For TheStumpPro .pdf
 
Digital Marketing Plan - Hafar Al-Batin,Saudi Arabia
Digital Marketing Plan - Hafar Al-Batin,Saudi ArabiaDigital Marketing Plan - Hafar Al-Batin,Saudi Arabia
Digital Marketing Plan - Hafar Al-Batin,Saudi Arabia
 
Finding Paid Search Zen in 2016
Finding Paid Search Zen in 2016Finding Paid Search Zen in 2016
Finding Paid Search Zen in 2016
 
SA P8- Portfolio DMND project 8
SA P8- Portfolio DMND project 8SA P8- Portfolio DMND project 8
SA P8- Portfolio DMND project 8
 
Advanced Facebook Advertising
Advanced Facebook AdvertisingAdvanced Facebook Advertising
Advanced Facebook Advertising
 

More from Praloy Chowdhury

Driving Bangladesh's Growth: Demand Soars for Quality Supply Chain Managers.pptx
Driving Bangladesh's Growth: Demand Soars for Quality Supply Chain Managers.pptxDriving Bangladesh's Growth: Demand Soars for Quality Supply Chain Managers.pptx
Driving Bangladesh's Growth: Demand Soars for Quality Supply Chain Managers.pptxPraloy Chowdhury
 
From Bangladesh to the World-The Value of a US Degree in Supply Chain Managem...
From Bangladesh to the World-The Value of a US Degree in Supply Chain Managem...From Bangladesh to the World-The Value of a US Degree in Supply Chain Managem...
From Bangladesh to the World-The Value of a US Degree in Supply Chain Managem...Praloy Chowdhury
 
US Supply Chain Management Degree: Gateway to top-paying rolls in Bangladesh....
US Supply Chain Management Degree: Gateway to top-paying rolls in Bangladesh....US Supply Chain Management Degree: Gateway to top-paying rolls in Bangladesh....
US Supply Chain Management Degree: Gateway to top-paying rolls in Bangladesh....Praloy Chowdhury
 
How is the marketing department of a start-up dependent on the supply chain a...
How is the marketing department of a start-up dependent on the supply chain a...How is the marketing department of a start-up dependent on the supply chain a...
How is the marketing department of a start-up dependent on the supply chain a...Praloy Chowdhury
 
Process To Start An Agency For A Supply Chain Manager.pptx
Process To Start An Agency For A Supply Chain Manager.pptxProcess To Start An Agency For A Supply Chain Manager.pptx
Process To Start An Agency For A Supply Chain Manager.pptxPraloy Chowdhury
 
Role Of A Supply Chain Analyst In An Online Business.pptx
Role Of A Supply Chain Analyst In An Online Business.pptxRole Of A Supply Chain Analyst In An Online Business.pptx
Role Of A Supply Chain Analyst In An Online Business.pptxPraloy Chowdhury
 

More from Praloy Chowdhury (6)

Driving Bangladesh's Growth: Demand Soars for Quality Supply Chain Managers.pptx
Driving Bangladesh's Growth: Demand Soars for Quality Supply Chain Managers.pptxDriving Bangladesh's Growth: Demand Soars for Quality Supply Chain Managers.pptx
Driving Bangladesh's Growth: Demand Soars for Quality Supply Chain Managers.pptx
 
From Bangladesh to the World-The Value of a US Degree in Supply Chain Managem...
From Bangladesh to the World-The Value of a US Degree in Supply Chain Managem...From Bangladesh to the World-The Value of a US Degree in Supply Chain Managem...
From Bangladesh to the World-The Value of a US Degree in Supply Chain Managem...
 
US Supply Chain Management Degree: Gateway to top-paying rolls in Bangladesh....
US Supply Chain Management Degree: Gateway to top-paying rolls in Bangladesh....US Supply Chain Management Degree: Gateway to top-paying rolls in Bangladesh....
US Supply Chain Management Degree: Gateway to top-paying rolls in Bangladesh....
 
How is the marketing department of a start-up dependent on the supply chain a...
How is the marketing department of a start-up dependent on the supply chain a...How is the marketing department of a start-up dependent on the supply chain a...
How is the marketing department of a start-up dependent on the supply chain a...
 
Process To Start An Agency For A Supply Chain Manager.pptx
Process To Start An Agency For A Supply Chain Manager.pptxProcess To Start An Agency For A Supply Chain Manager.pptx
Process To Start An Agency For A Supply Chain Manager.pptx
 
Role Of A Supply Chain Analyst In An Online Business.pptx
Role Of A Supply Chain Analyst In An Online Business.pptxRole Of A Supply Chain Analyst In An Online Business.pptx
Role Of A Supply Chain Analyst In An Online Business.pptx
 

Recently uploaded

W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...William (Bill) H. Bender, FCSI
 
Social media, ppt. Features, characteristics
Social media, ppt. Features, characteristicsSocial media, ppt. Features, characteristics
Social media, ppt. Features, characteristicswasim792942
 
Situation Analysis | Management Company.
Situation Analysis | Management Company.Situation Analysis | Management Company.
Situation Analysis | Management Company.DanielaQuiroz63
 
Martal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group
 
Alpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxAlpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxDave McCallum
 
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceDelhi Call girls
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesMedia Logic
 
What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?riteshhsociall
 
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptxUnraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptxelizabethella096
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsVWO
 
Kraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentationKraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentationtbatkhuu1
 
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756dollysharma2066
 
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15SearchNorwich
 

Recently uploaded (20)

W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
 
Social media, ppt. Features, characteristics
Social media, ppt. Features, characteristicsSocial media, ppt. Features, characteristics
Social media, ppt. Features, characteristics
 
Situation Analysis | Management Company.
Situation Analysis | Management Company.Situation Analysis | Management Company.
Situation Analysis | Management Company.
 
Martal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding Overview
 
Alpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxAlpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptx
 
Riding the Wave of AI Disruption - Navigating the AI Fear Cycle in Marketing ...
Riding the Wave of AI Disruption - Navigating the AI Fear Cycle in Marketing ...Riding the Wave of AI Disruption - Navigating the AI Fear Cycle in Marketing ...
Riding the Wave of AI Disruption - Navigating the AI Fear Cycle in Marketing ...
 
Foundation First - Why Your Website and Content Matters - David Pisarek
Foundation First - Why Your Website and Content Matters - David PisarekFoundation First - Why Your Website and Content Matters - David Pisarek
Foundation First - Why Your Website and Content Matters - David Pisarek
 
No Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found OnlineNo Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found Online
 
The 100x Factor Growth with AI - Susan Diaz
The 100x Factor  Growth with AI - Susan DiazThe 100x Factor  Growth with AI - Susan Diaz
The 100x Factor Growth with AI - Susan Diaz
 
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
 
Navigating the SEO of Tomorrow, Competitive Benchmarking, China as an e-Comme...
Navigating the SEO of Tomorrow, Competitive Benchmarking, China as an e-Comme...Navigating the SEO of Tomorrow, Competitive Benchmarking, China as an e-Comme...
Navigating the SEO of Tomorrow, Competitive Benchmarking, China as an e-Comme...
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
 
What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?
 
SEO for Revenue, Grow Your Business, Not Just Your Rankings - Dale Bertrand
SEO for Revenue, Grow Your Business, Not Just Your Rankings - Dale BertrandSEO for Revenue, Grow Your Business, Not Just Your Rankings - Dale Bertrand
SEO for Revenue, Grow Your Business, Not Just Your Rankings - Dale Bertrand
 
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptxUnraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 Reports
 
Kraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentationKraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentation
 
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
 
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
 
Digital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew Rupert
 

Facebook Ads proposal by Praloy.pptx

  • 1.
  • 2. I am Praloy Chowdhury; a 26-years-old, efficient & organized in digital marketing & social media management. I enjoy keeping my aim clear with simplicity and excellence! My professional ambition has shaped me into a team player who is committed and truthful in my leadership. I work transparently because I believe that the truth will keep you safe for the rest of your life, not lies.
  • 3. First Campaign : Daily Budget : $10/20 Days : 7 Days Objective : Brand Awareness Ad Format : Video / Image Ad Copy : High Quality Setup : Pixel Audience : Research Targeted Audience
  • 4. Daily Budget : $30/$50 Days : 10 Days Objective : Traffic Campaign Ad Format : Video / Image Ad Copy : High Quality Setup : Pixel Setup : Conversion Tracking
  • 5. Daily Budget : $50/$100/$200 Days : 10 Objective: Conversion Campaign Ad Format : Video / Image Ad Copy : High Quality Setup : Pixel Setup : Conversion Tracking Targeted Audience
  • 6. Daily Budget : $100/200/500/As per your budget Days : Non Stop/ No Sales Then We Will Modify Objective : Conversion Ad Format : Video / Image Ad Copy : High Quality Setup : Pixel Setup : Conversion API Tracking Audience : Lookalike / Remarketing/ And Custom
  • 7. PRICING PLAN Basic Plan Setup and optimization of 1-2 ad campaigns Creation of 1-4 ad creatives Weekly reporting on ad performance Pixel setup 10 days of management Total charge: $70 NB: Facebook Ad cost is not included into this
  • 8. STANDARD PLAN Setup and optimization of 2-3 ad campaigns Creation of 2-4 ad creatives Weekly reporting on ad performance Pixel setup 20 days of management Total Charge: $120 NB: Facebook Ad cost is not included into this
  • 9. PREMIUM PLAN Setup and optimization of 3-5 ad campaigns Creation of 4-6 ad creative Weekly reporting on ad performance Pixel setup 30 days of management Total Charge: $160 NB: Facebook Ad cost is not included into this
  • 10. NB: This Marketing Plan is for 1 month only. After brief discussion and according to your business needs we can extend the time limit of this marketing plan.