1. Company Profile 2016

2. Table of Contents
1. ABOUT US
2. OUR CULTURE
3. WHY WORK WITH US
4. OUR PROCESS
5. OUR SERVICES
6. OUR CLIENTS
7. CONTACT US

5. ABOUT US
Cloverads is a local Vietnamese integrated-marketing
agency, located at Hochiminh city, and offering
services in the field of Digital, Public Relations and
Branding since 2014.
We have a skilled dependable team consisted of client
services, marketers and creative designers, developed
and managed by highly experienced professionals.
We focus on the targets and passions of our clients to
drive their brands forward. We understand the
importance of budgets, added value and generation of
return-on-investment (ROI).

7. Work hard.Play hard is our maxim.
You can feel the heat of focus and attention
when we debate for a creative plan and the
laugh out loud when we be back ourselves.
Amazing things happen when you bring
people together. CLOVER ADS seeks for
and gathers marketing talents in our four
expertises.
OUR
PEOPLE
WORKING
ENVIRONMENT
INNOVATION
& LEADERSHIP
Love to create trends and hunt for innovative
ideas in each single task, we hold weekly
round table talk among teams to discuss and
update marketing news.

10. We excel at providing our client
with integrated marketing programs
that resonate with
Vietnamese consumers
We work as an extension of your team
rather than a service provider.
We cover the full spectrum of marketing plan
from start-up ideas to develop
and promote your services/products
in all marketing fields
in consistency and cost-efficiency.
We strive to develop a sound understanding
of your brand and your business objectives.
We have a thorough understandings of
how to develop effective campaign mechanics
and leverage social media channels.
We track performance against objectives
and provide analytics and reporting
to measure success and optimize channels.
We are easy to work with
and strive to deliver the best possible results
for our clients.

12. We follow a discipline process
to consult our customers
best performance for their products
Conduct a professional meeting
with you to learn about your
needs & goals.
Create strategic plans,
in strict adherence to your
objectives, budget and timeline.
Implemented of selected tactics,
creative strategy and
business growth plans.
Manage each stage of the
campaign thoroughly and
handle any troubles properly.
Keep improving based on
your feedback & our measurement
to deliver the committed KPIs.
RESEARCH
& EVALUATION
PLAN
EXECUTIONMONITOROPTIMIZE
work
flow
1 2
345

13. QUALITY
CONTROL
+ STANDARD
+ EFFICIENCY
+ RELIABILITY
PROCESS CRITERIA
+ SATISFACTION
+ CHECK
+ GUARANTEE
ASSESSMENT CRITERIA

15. ADVERTISING

16. does not just circulate information
IT PENETRATES
THE PUBLIC MIND
WITH DESIRES AND BELIEF.
ADVER
TISING
GOOD

17. What does it take to create a successful advertising campaign?
From identifying your advertising goals to monitoring the success of your campaign,
we'll help you sort things out and make your advertising work for you.
+ PRINT ADVERTISING
+ WEB ADVERTISING
+ E-MARKETING CAMPAIGN
+ POS
+ MEDIA BUYING
+ MARKETING MATERIALS

18. BRANDING

19. CONNECT WITH THE RIGHT AUDIENCES IN A RELEVANT WAY.
IS WORTHLESS IF IT DOESN'T
A BRAND

20. + INTEGRATED MARKETING PLAN
+ POSITION & ANALYSIS
+ MONITOR & REPORT
+ CONSULTING
We combine extensive internal and external analysis with a proven concept development
process in order to capitalize on your identified strengths and weaknesses and position your
brand uniquely in the mind of the consumer.
We’ll also help you develop internal and external brand communications and experiential
extension strategies that bring your brand to life.

21. DIGITAL

22. ,
VIRAL
HAPPENSnot a thing that is.
is a thing that

23. We know where to play and what to say.
From daily chatter and management to full-scale audits and strategies, our analytical
approach to digital tools and channels will key in on your goals and build, engage, and
convert your business goals.
Insightful reporting and timely optimizations along the way will ensure your social content
always sticks its landing.
+ DISPLAY CAMPAIGN
+ SOCIAL MEDIA
+ SEO & ADWORD
+ WEB DEVELOPMENT
+ LANDING PAGE
+ COMMUNITY MANAGEMENT

24. PR & EVENT

25. EITHER WRITE SOMETHING
WORTH
READING
WORTH
WRITING
OR DO SOMETHING
ABOUT

26. We’re often asked what makes our PR campaigns stand out.
We think it’s because they all share the same ingredients: great storytelling, passionate and
knowledgeable media relations team, years of experience in honing best practices with exciting
brands that pushed us to our limits, and an innovative approach that fuses SEO and digital
content with consumer and tech PR.
+ CORPORATE PR
+ CONSUMER PR
+ CRISIS COMMUNICATIONS
+ CSR
+ MEDIA RELATIONS
+ EVENT MANAGEMENT

28. Here are some of our clients
we are honored to work with over past years,
and we look foward
to having an opportunity to work with you.

30. BRANDING
Client: Vietnam Food Industry
Co., Ltd.
Period: 6/2015 – 7/2015
Objective: Branding
Task: Design Logo, Packaging,
Stationery, Leaflet, Poster,
Brochure

31. PACKAGING
Client: Vietnam Food Industry
Co., Ltd.
Period: 6/2015 – 7/2015
Objective: Branding
Task: Design Logo, Packaging,
Stationery, Leaflet, Poster,
Brochure

32. POSTER + LEAFLET
Client: Vietnam Food Industry
Co., Ltd.
Period: 6/2015 – 7/2015
Objective: Branding
Task: Design Logo, Packaging,
Stationery, Leaflet, Poster,
Brochure

33. PACKAGING
Client: Tribeco Binh Duong
Co., Ltd
Period: 9/2015
Objective: New packaging for
Orange drink
Task: Revise Packaging

34. PACKAGING
Client: Tribeco Binh Duong
Co., Ltd
Period: 9/2015
Objective: New packaging for
Orange drink
Task: Revise Packaging

35. PACKAGING
Client: Tribeco Binh Duong
Co., Ltd
Period: 9/2015
Objective: New packaging for
Orange drink
Task: Revise Packaging

36. POSM
Client: Tribeco Binh Duong
Co., Ltd
Period: 9/2015
Objective: Lauching ODance
Task: Design Poster

37. POSM
Client: Tribeco Binh Duong
Co., Ltd
Period: 9/2015
Objective: Lauching ODance
Task: Poster Outdoor

38. POSM
Client: Tribeco Binh Duong
Co., Ltd
Period: 9/2015
Objective: Lauching ODance
Task: Sales promotion material

39. POSM
Client: Tribeco Binh Duong
Co., Ltd
Period: 9/2015
Objective: Lauching ODance
Task: Sales promotion material

40. POSTER
Client: Tribeco Binh Duong
Co., Ltd
Period: 4/2016
Objective: Promoting new
packaging of TriCool
Task: Design Key Visual

41. POSTER
Client: Tribeco Binh Duong
Co., Ltd
Period: 4/2016
Objective: Promoting new
packaging of TriCool
Task: Design Key Visual

42. SEM
Client: Khothi Skincare & Clinic
Period: 8/2014 - present
Website:
www.thammyvienkhothi.com
Objective: Boost sales &
increase brand awareness
Activity: Google Adword, SEO,
Google Ad Network

43. SEM
Client: Khothi Skincare & Clinic
Period: 8/2014 - present
Website:
www.thammyvienkhothi.com
Objective: Boost sales &
increase brand awareness
Activity: Google Adword, SEO,
Google Ad Network

44. SEM
Client: Angelbeauty Skincare
Clinic
Period: 8/2014 - present
Website:
www.angelbeauty.com.vn
Objective: Boost sales &
advertise beauty services
Activity: Google Adword,
Google Ad Network

45. SEM
Client: Angelbeauty Skincare
Clinic
Period: 8/2014 - present
Website:
www.angelbeauty.com.vn
Objective: Boost sales &
advertise beauty services
Activity: Google Adword,
Google Ad Network

46. PROMOTION AD
Client: Suzuki Vietnam
Period: 9/2/2015 - 28/2/2015
Website:
www.vietnamsuzuki.com.vn
Objective: Promotion Ad
Activity: Google Ad Network +
Facebook Ad

47. PROMOTION AD
Client: Suzuki Vietnam
Period: 9/2/2015 - 28/2/2015
Website:
www.vietnamsuzuki.com.vn
Objective: Promotion Ad
Activity: Google Ad Network +
Facebook Ad

48. SOCIAL MARKETING
Client: CGV
Product: Movie INSURGENT
Period: 4/2015
Fanpage:
https://www.facebook.com/p
himdibiet
Objective: Promotion
pre-launching
Activity: Fanpage Content

49. SOCIAL MARKETING
Client: CGV
Product: Movie HOME
Period: 5/2015
Objective: Promotion
pre-launching
Activity: Facebook Viral

50. PROMOTION AD
Client: Tristar Co., Ltd
Brand: Brandt – Kitchen
appliances
Period: 6/2015
Website: www.brandt.com.vn
Objective: Promotion Ad
Activity: Google Ad Network +
Facebook Ad + PR

51. SOCIAL AD
Client: Tristar Co., Ltd
Brand: Brandt – Kitchen
appliances
Period: 6/2015
Website: www.brandt.com.vn
Objective: Promotion Ad
Activity: Google Ad Network +
Facebook Ad + PR

52. PR
Client: Tristar Co., Ltd
Brand: Brandt – Kitchen
appliances
Period: 6/2015
Website: www.brandt.com.vn
Objective: Promotion Ad
Activity: Google Ad Network +
Facebook Ad + PR

53. SALES PROMOTION
Client: Tristar Co., Ltd
Brand: Brandt & Fagor–
Kitchen appliances
Period: 4- 6/2016
Website: www.brandt.com.vn
Objective: Promotion Ad
Activity: Google Display

54. BOOST SALE PROMOTION
Brand: Livar Gold USA
Client: Golden Health USA
Period: 6- 8/2015
Website: livargold.com
Objective: Boost Sales
Promotion
Channel: Digital Marketing + PR
online

55. LAUNCHING PRODUCT
Client: Nam Duoc
Pharmaceutical
Brand: Khang Duoc Sam
Period: 10/2014 – 8/2015
Website: tangsinhluc.vn
Objective: Building Awareness
& Promotion New Product
Channel: Facebook

56. DIGITAL MARKETING
Client: Mathnasium Vietnam
Period: 8/2015 – 1/2016
Microsite: tuduytoanhoc.com
with game Dautruong100 +
Hunting A+ Bus Ticket
Objective: Enhancing
Awareness & Boost Sales
Channel: Online platform
(Social, SEM, Microsite, FB, PR
Online)

57. PR
Client: Mathnasium Vietnam
Period: 7/2016 – 12/2016
Website: mathnasium.edu.vn
Objective: Brand Awareness +
Boost sales
Channel: Online PR

58. LAUNCHING PRODUCT
Client: Mediplantex
Brand: Cerecaps
Period: 4/2015 – 8/2015
Website: thieumaunao.vn
Objective: Building Awareness
Channel: Viral Marketing (focus
on Digital)

59. SOCIAL AD
Client: Quoc Anh I.E.C
Period: 9/2014 - 10/2015
Website:
www.quocanh.edu.vn
Objective: Event Promotion
Channel: Google Display
Network & Facebook Ad

60. PR
Client: BZT USA
Product: DR BRF- Supplement
Diatery supporting cancer
treatment
Period: 8/2015 – 10/2015
Objective: Launching new
product
Activity: PR + POSM
Poster Promotion Gift
Medical Handbook
Consulting Section
+ Booking Banner
PR Article + Online Banner

61. SOCIAL CONTENT
Brand: NineWest
Product: Clothing
Period: 8/2015
Objective: Brand Engagement
Activity: Fanpage Management

62. SOCIAL CONTENT
Brand: NineWest
Product: Clothing
Period: 8/2015
Objective: Brand Engagement
Activity: Fanpage Management

63. SOCIAL CONTENT
Brand: GPharm
Product: Vị An - gastrointestinal
food supplement
Period: 5/2016
Objective: Brand Awareness +
Boost sales
Activity: Build engaging
Fanpage

64. SOCIAL CONTENT
Client: Gymboree Vietnam
Product: Early childhood
development program
Period: 11/2015
Objective: Brand Awareness +
Boost Sales
Activity: Social Content +
Interactive class videos

65. DIGITAL MARKETING
Client: Gymboree Vietnam
Product: Early childhood
development program
Period: 11/2015
Objective: Brand Awareness +
Boost Sales
Activity: Social Content +
Interactive class videos

66. EMAIL US
Mr. Nguyen Van Ninh
Business Director
Mobile: +84 933 623 224
Tel: +84 862 963 001
(8:30am - 5h30pm . Monday - Friday)
ninh.nguyen
@cloverads.vn
1st Flr, NP Bld, 232/17 Vo Thi Sau Str,
Ward 7, Dist 3, HCMC

67. www.cloverads.vn