Your file VLM - Creating a FB ad TIHM Internet Ministry (VLM) Virtual Let Movement

3. Everystudent.com
• Everystudent.com is a website designed for students
• It has several articles with topics relating to the
questions that students often ask about life and God
• It allows students & other to give feedback on what
they have read & contribute questions or comments
they may have
• This feedback goes by email to an online missionary
with ESCOM who will then be able to disciple them
one-on-one over email.
• The site is now in 33 languages, reaching over 5
million each year.

4. Everystudent.com
• The site has articles and videos on
topics people care about…
– What is my purpose in life?
– Sex and the search for intimacy.
– Is there a God?
– Does God answer prayers?
– Why is life so hard?

5. Everystudent.com
They are exposed to the Gospel
through the articles they read on
ESCOM and then they fill in a form to
respond to what they’ve read.
You direct them to
startingwithgod.com &
disciple them through it.
They subscribe to a series by
providing their email address.
They will then be emailed
material every 3 days.

6. What does an Online
Missionary do?

7. Step
One

8. Step
Two

9. Step
Three

10. How do I become an
online missionary with
Everystudent.com?
• Go to www.everystudent.info
• Browse through the website to gain more
info.
• Go to https://africa.contactize.com/ and
register to be a responder.

11. Using Facebook to advertise
Everystudent.com
• Post articles/videos weekly to Facebook
– Post articles
– Like an article/video
– Email or message
• Run FB ads on your campus or your city.
– You pay per click!
– All instructions are on FB ads
• Practical activity:
– Ask everyone in your group to sign up for ‘How to talk
about God’
– www.everystudent.info/FBtalk/

12. Advertising Everystudent.com
• Add one sentence:
– Add this to anything you hand out and to your
campus website: “To explore questions about
life or God go to www.everystudent.com”
– In live gospel presentations - at the end of 4SL,
surveys, music or speaker events, with any
giveaways.
• Make sure all events are sponsored by
www.everystudent.com
• Know and share your results!
– Google Analytics
– At everystudent.info
• Click on results

13. Run a “Click Session”
• Run a “click session” –
Click on the articles
– Click “like” on an article on ESCOM
– Copy the URL of an article and paste in onto your
wall in FB
– When you look at the article, on the right pane, you
will see a FB icon - click on the icon
– Click email to a friend
– Send a message through FB
• Paste the link in the main body of the message
and write something personal
– Go to http://apps.facebook.com/everystudent this
way you can browse FB and the website at the
same time.
– Go to www.startingwithgod.com