SlideShare a Scribd company logo
1 of 32
Situational Analysis
Examples
The current scenario…
The App
• The goal of monetary
gains can only be
achieved through
establishing a vegan
restaurant chain
• Only gaining money
through app’s premium
version features of
approx. $9 will not
suffice to do a high net
income business
Service
It is a service offered to foreign visitors
i.e. tourists, students, families, etc.
travelling to a new destination where it is
difficult to find vegan (including Indian)
food and will eventually have chain of
restaurants catering to such needs
Restaurants
• Low price in comparison to others present there
• High Quality and service
Processes and Implementation
Marketing Plan: Being Vegan
Marketing Plan: Being Vegan

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Marketing Plan: Being Vegan

  • 1.
  • 2.
  • 3.
  • 6.
  • 8.
  • 9.
  • 11. • The goal of monetary gains can only be achieved through establishing a vegan restaurant chain • Only gaining money through app’s premium version features of approx. $9 will not suffice to do a high net income business
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 22. It is a service offered to foreign visitors i.e. tourists, students, families, etc. travelling to a new destination where it is difficult to find vegan (including Indian) food and will eventually have chain of restaurants catering to such needs
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29. Restaurants • Low price in comparison to others present there • High Quality and service