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Know when
to Manage
and when to
Coach
Have you ever wondered why
the head of a baseball team is
called the manager and the head
of a basketball team is called
the coach?
Leading - Coaching
The answer has to do not just
with the obvious differences
between the two sports, but
also with how the players are
coached and managed during
the games.
Just as baseball and
basketball are two very
different sports, coaching and
managing are two very
different activities.
ONE HAS TO DO WITH
DIRECTING,
THE OTHER HAS TO
DO WITH TEACHING
“A Coach must never forget
that he is a leader and not
merely a person with
authority.”
John Wooden
Leading - Coaching
Managing - Coaching
MANAGING is all about telling, directing, authority, immediate
needs, and a specific outcome.
COACHING involves exploring, facilitating, partnership, long-
term improvement, and many possible outcomes.
Manager
During a baseball game, the manager focuses primarily on strategy
and managing the flow of the game. He decides who pitches and
when. He positions the players in the field based on the tendencies
of the batter. And he relays commands to coaches, who then tell
players when to swing, when to take a pitch, and how to run the
bases.
Coaching
In basketball, the coach has the same authority as a baseball manager, but he gets more
involved with the action on the court. He calls out plays and defensive schemes to the players,
but they are then free to implement those plays (using their skills and knowledge of the game)
as they see fit. During time-outs, the coach draws up plays on the clipboard. He offers
encouragement, support, and suggestions. And he instructs players on how to react to many
possible outcomes depending on what the other team does.
Managing - Coaching
Obviously, the roles and responsibilities of a baseball
manager and basketball coach overlap. But while the
baseball manager focuses on authority and directing,
the basketball coach works in more of a
teaching/facilitating capacity.
What does all this have
to do with business
leadership? In business, we have
to be both coaches
and managers.
To lead effectively, we
need to know when
to wear which hat.
Managing - Coaching
Managing
Managing involves a
more directive, task-
oriented style that
should only be used
under certain conditions.
It usually produces the
best results in a crisis
situation, when
someone has never
done the task before, or
when they have little or
no confidence in their
ability to get it done.
Good management consists in
showing average people how
to do the work of superior
people.
Coaching
Coaching is all about having
someone believe in you and
encourage you, about getting
valuable feedback, about seeing
things from new perspectives and
setting your sights on new horizons.
Coaching works best for
developmental purposes,
especially when you have a
team of competent
professionals already
performing at a reasonably
high level. Once you define
winning for your
organization, team members
may need your guidance and
support. But in most cases
they shouldn’t need
direction.
Managing - Coaching
Knowing when to direct, delegate or develop
is critical to managerial effectiveness. Determine
which style is appropriate based on the task at hand
rather than the individual. Often, people will need a
combination of styles depending on the complexity of
the task assigned, their experience with the task, and
the competency levels required to complete it with
excellence.
Direct
When the employee has low to moderate competence with the skills
and abilities needed to complete the task. Be sure to define
excellence (what, how and when), and provide specifics (templates,
examples, etc.) so the person can achieve the desired outcome.
DIRECT
WHEN A
PERSON:
Is new in a role
Is new to the
company
Has new ways
of working
Has new job
responsibilities
or tasks
Is new to the
client/customer
Delegate
When the employee has moderate to high competence. Again,
define excellence so both sides have clarity around the goal. Then
let the employee determine the approach they will take and keep
you informed as to their progress. Ask questions and provide
direction and specific support when necessary.
DELEGATE
WHEN A
PERSON:
Some experience in
the role
A track record or
competence
Similar ways of
working
Confidence in their
abilities
A sensitive task or
client
Develop
When the employee has high competence and high commitment to
the task. Then define excellence and get out of the way! Give plenty
of recognition for successful completion of the task. Then determine
the person’s next challenge.
DIRECT
WHEN A
PERSON:
Has extensive
experience
Has demonstrated
evidence of
competency
Is trying new
approaches
Is growing new
competences
Has experienced
similar clients or task
sensitivities
Sometimes we
have to coach and
sometimes we
have to manage.
But the more time
we can spend
delegating and
developing, the
more effective we
will be.

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know when to manage and when to coach

  • 1. Know when to Manage and when to Coach
  • 2. Have you ever wondered why the head of a baseball team is called the manager and the head of a basketball team is called the coach? Leading - Coaching
  • 3. The answer has to do not just with the obvious differences between the two sports, but also with how the players are coached and managed during the games. Just as baseball and basketball are two very different sports, coaching and managing are two very different activities. ONE HAS TO DO WITH DIRECTING, THE OTHER HAS TO DO WITH TEACHING “A Coach must never forget that he is a leader and not merely a person with authority.” John Wooden Leading - Coaching
  • 4. Managing - Coaching MANAGING is all about telling, directing, authority, immediate needs, and a specific outcome. COACHING involves exploring, facilitating, partnership, long- term improvement, and many possible outcomes.
  • 5. Manager During a baseball game, the manager focuses primarily on strategy and managing the flow of the game. He decides who pitches and when. He positions the players in the field based on the tendencies of the batter. And he relays commands to coaches, who then tell players when to swing, when to take a pitch, and how to run the bases.
  • 6. Coaching In basketball, the coach has the same authority as a baseball manager, but he gets more involved with the action on the court. He calls out plays and defensive schemes to the players, but they are then free to implement those plays (using their skills and knowledge of the game) as they see fit. During time-outs, the coach draws up plays on the clipboard. He offers encouragement, support, and suggestions. And he instructs players on how to react to many possible outcomes depending on what the other team does.
  • 7. Managing - Coaching Obviously, the roles and responsibilities of a baseball manager and basketball coach overlap. But while the baseball manager focuses on authority and directing, the basketball coach works in more of a teaching/facilitating capacity.
  • 8. What does all this have to do with business leadership? In business, we have to be both coaches and managers. To lead effectively, we need to know when to wear which hat. Managing - Coaching
  • 9. Managing Managing involves a more directive, task- oriented style that should only be used under certain conditions. It usually produces the best results in a crisis situation, when someone has never done the task before, or when they have little or no confidence in their ability to get it done. Good management consists in showing average people how to do the work of superior people.
  • 10. Coaching Coaching is all about having someone believe in you and encourage you, about getting valuable feedback, about seeing things from new perspectives and setting your sights on new horizons. Coaching works best for developmental purposes, especially when you have a team of competent professionals already performing at a reasonably high level. Once you define winning for your organization, team members may need your guidance and support. But in most cases they shouldn’t need direction.
  • 11. Managing - Coaching Knowing when to direct, delegate or develop is critical to managerial effectiveness. Determine which style is appropriate based on the task at hand rather than the individual. Often, people will need a combination of styles depending on the complexity of the task assigned, their experience with the task, and the competency levels required to complete it with excellence.
  • 12. Direct When the employee has low to moderate competence with the skills and abilities needed to complete the task. Be sure to define excellence (what, how and when), and provide specifics (templates, examples, etc.) so the person can achieve the desired outcome. DIRECT WHEN A PERSON: Is new in a role Is new to the company Has new ways of working Has new job responsibilities or tasks Is new to the client/customer
  • 13. Delegate When the employee has moderate to high competence. Again, define excellence so both sides have clarity around the goal. Then let the employee determine the approach they will take and keep you informed as to their progress. Ask questions and provide direction and specific support when necessary. DELEGATE WHEN A PERSON: Some experience in the role A track record or competence Similar ways of working Confidence in their abilities A sensitive task or client
  • 14. Develop When the employee has high competence and high commitment to the task. Then define excellence and get out of the way! Give plenty of recognition for successful completion of the task. Then determine the person’s next challenge. DIRECT WHEN A PERSON: Has extensive experience Has demonstrated evidence of competency Is trying new approaches Is growing new competences Has experienced similar clients or task sensitivities
  • 15. Sometimes we have to coach and sometimes we have to manage. But the more time we can spend delegating and developing, the more effective we will be.

Editor's Notes

  1. Green, Holly. “Know When to Manage and When to Coach.” Forbes. 2012. Web.