1. WOMENSWEAR FORECAST
A/W 22/23: NOSTALGIC REINVENTION
Owen Pelkey
Professor Anthony Miller
FASH 419-01
Project 1
Nostalgic Reinvention spotlights the merging of past
influence and modern designs. The past has a place in
the future through playful colors with a sleek form
and an inventive outlook.
Trend Forecast
Blumarine
2. INTRODUCTION
@carolinericke
Anxiety surrounding the world events — political,
social movements, and the pandemic — has boosted
the need to look back at what once was. Although a
fascination with the past is growing, a desire to move
forward is deepening. Nostalgic Reinvention honors
the emotional comfort of yesterday while opening
doors to the loud, joyful look of tomorrow.
Through the quarantine, social media platforms grew
in influence like never before. TikTok popularized
multiple subcultures of fashion, introducing new
influencers and self-expressive style for Generation Z.
As designers are noticing this evolving fascination, it
becomes clear that this sentimental time encapsulates
a sense of inspiration, self-fulfillment, and eagerness
to explore.
Expect continued growth in exploratory style and
light-hearted expression, combining a celebration of
self, unique statement pieces, and thoughtful
consumption. Daring colors, green materials, inclusive
fits, and striking accessories and patterns are a main
focus in this trend.
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3. NOSTALGIC REINVENTION
2557 C
7469 C 3551 C
7426 C
2317 C
136 C
2116 C 2292 C
1635 C
COLOR PALETTE
Combine reminiscent colors with
modern hues to create a bold and
transseasonal palette. Mix
comfortable neutrals and earthy tones
with flashy off-pastels for an
expressive contrast and flirtatious
style. Look for inspiration in a retro
new wave while maintaining a young,
fresh sense of self, and tender
escapism.
1665 C
568 C
Static Moss Peach Spice
Neptune Gel Blue Wild Lavender Amber Gold
Black 3 C
Night Owl Cool Blue Sun-Kissed Red Vixen
Saccharine
Orange
Digital Lime
*Pantone code featured underneath each color.
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4. ACTION POINTS
2
2
Prioritize inclusion of
sustainable materials for the
green-focused Gen Z
consumer.
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1
Turn to dominant nostalgic
influences to create a
modern infusion for an
emotional impression.
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3
Create versatile striking
accessories and distinct
layering pieces for an
adaptable wardrobe.
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4
Look to eye-catching motifs
with a unique attitude for a
standout consumer.
Turn to major pop culture
and style references of the
past and rethink the
attitude and form for a
current design. Embrace the
look of a unique cut and
bold pattern to involve a
sense of a self-expressive
outlook and lively emotion.
Prioritize new sustainable
materials and methods to
welcome the rising focus on
eco-friendly shopping.
Construct a plan for
possible resale, upcycling,
and zero waste methods to
accommodate for the
thrifting and sustainable
Gen Z consumer.
Play with adding chunky
accessories and one-of-a-
kind layering pieces for
adaptability and to allow
for creative styling for the
consumer. Incorporate
color-blocking and
monochromatic palettes for
a playful emotional
arrangement.
Integrate an eye-catching
statement motif through
accessories and jewelry for
a cheerful and emotional
reaction. Make the product
range feel unique and
special to the consumer.
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5. REMODELED VINTAGE
4
Urban Outfitters
Urban Outfitters
ASOS
Beyond Retro
The RealReal
FarFetch
The concept: Gen Z continues to
be the heavy pusher of thrifting
and the resale market. As the $28
billion industry continues to grow,
brands are finding new ways to tap
into this trend. Embrace
repurposing vintage products with
a new modern take. This trend is
heightening in popularity through
social media, as Gen Z becomes
shoppers who are on the hunt for
something unique.
Materials and textiles: Brands
need to stay aware of their
consumption as the conscious
consumer continues to become
more aware of their shopping
habits.
6. Mulberry x Ahluwalia Miu Miu
Conner Ives
COZY UPCYCLING
5
Femail Honestly WTF Urban Outfitters
The concept: This trend continues
to grow in popularity due to the
expanding consumer mindset
surrounding their carbon footprint,
as well as the hunt for more unique
products. Consider making a
product range through deadstock
or zero waste methods to play
around with one-of-a-kind
products that each make the
consumer feel an emotional
attachment to what they buy.
7. CUSTOM CREATION
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RFLCTVE
Girls Support Girls
@julietjohnstone @marbudepop
@amyhallimond
@graceshadrack
The concept: Individualization and
personalization continue to be a
driving force among the Gen Z
consumer, as shoppers look for
custom or unique pieces that can
feel new to them. Incorporate bold
motifs and chunky accessories as a
method to make a product feel
more original and unparalleled to
other products in the market.
Print and pattern: Reimagining a
simple product through a bold
pattern or artistic flair will act as a
way to connect with the consumer.
Individualization is key for this
trend as self-expression becomes
more prevalent within the
demographic.
8. 7
CRAFTCORE
@michelleamo
_
The Series
Farm Rio
@dualipa
@rosayab Lisa Says Gah
The concept: As interest in
personalized products grows,
craftcore emerges as a way to
make unique products in
traditional techniques. Look to
techniques such as crochet,
hand-knits, tapestries, and
quilting to help create a crafty
feel. This aesthetic can also be
seen coming through the
importance of comfort and
familiarity that remains crucial
to the consumer.
9. @addisonraee
SHEER REVERIE
8
@mariejedig ACNE Studios
@anaasaber
ASOS
@oliviarodrigo
The concept: This story
develops from online social
activity and interest in
versatile day-to-night
dressing. Sheer layering
becomes a striking option for a
basic body-conscious
silhouette and partywear
styling. Create volume through
this style as inspiration
through above the keyboard
dressing and allow the youth
consumer to style up or down
separates that are bolder and
dressier.
Details: Approach this trend
with cutout tops and slinky,
structured wovens for a
continued technique for above
the keyboard dressing and
online visibility.
10. CHUNKY MOTIFS
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@carolinericke
Brandon Maxwell
Moschino
Coach
@mileycyrus
@_blobb
The concept: Accessories are
having a shift of focus to more
chunky motifs and crafts to
create a bold, statement piece
to finish off an outfit. Play with
referential pop culture pieces
to create a unique product
range as consumers continue
to look to revamp traditional
styles. Hypertexture remains a
driving force for this story and
takes a bolder approach with
familiar techniques. Explore
designs with novelty shapes,
playful slogans, fun prints, and
colorful components.
Materials: Finish off these
accessories with colorful
enamel, transparent surfaces,
rubberized finishes, and
strangely beautiful textures for
development.
11. ENVIRONMENTAL DEVOTION
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@jwpei_official
Frankie Collective
Afends Back Beat Co.
Conner Ives
Burberry
The concept: Online visibility
has pushed sustainability to
the forefront, as consumers
continue to seek more value
and higher clothing quality.
Consumers are advocating for
more work to be done on the
global climate crisis, so placing
a focus on eco-friendly
manufacturing and
consumption is vital. Look for
ways to create a sustainable
and versatile product range for
day-to-night dressing through
an eco-friendly production.
12. Vogue
WHIMSICAL PROPORTION
11
Blumarine
@edens__makeup @sweeten_home
@clippingsdesign
The concept: As the quarantine
hindered many creative outlets, the
desire for bold, statement pieces has
hit a peak. Incorporate playing with
scale and proportion when designing
the product range and interiors. It is all
about thinking big and playing with the
ratio.
Styling: Designs should focus on
outward self-expression and as
conversation starters. For interiors,
think about a coffee table that takes up
half the living room or an exaggerated
mirror that nearly reaches the ceiling.
Creating a larger-than-life style allows
for versatility and playfulness within
the consumer and their wardrobe.
13. ACTIVE PERSONALIZATION
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@portereleo
Levi's
The Jordan Brand
Balenciaga
The concept: The young consumer is
approaching art in a new way, looking
for interactive and personalized
techniques rather than aesthetically
pleasing items to look at. Look to
integrate customizable products,
reused green signage, and interactive
setups within retail. The importance of
connecting personally with the
consumer is higher than ever, as the
youth are growing more observant of
what they buy, wear, and spend their
time on.
