Grethe Viksaas: The Epic Startup Gender Gap
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Grethe Viksaas' presentation at Oslo StartUp Day: The Epic Startup Gender Gap
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Grethe Viksaas: The Epic Startup Gender Gap
- 1. 16 YEARS WITH PASSION FOR NERDS - and customer satisfaction and systematic work grethe.Viksaas@basefarm.com @GViksaas September 2016
- 2. «NERD»? My definition: A nerd is a person with deep knowledge, passionate about finding the best solutions. A no-show-off-kind-of-person A person you can trust!
- 3. «SEMI-»STATISTICS CW: In 2015, female representation of students with informatics as the first choice was 17.4 percent Deliotte: < 25 % women in the IT industry at the end of 2016 Basefarm % female employees % female managers In total 17 % 30 % Norway 15 % 29 % Sweden 22 % 36 % Holland 15 % 17 % Me guessing: Even fewer at the computer operations studies
- 4. QUESTIONS • Why is it so? • Does it matter? • What can we do about it? I’ll leave this for now…………, and just tell my story……….
- 5. MY STORY • The development – starting with an internal Basefarm film • We have succeeded – WHY? − Great people − Happy customers − Systematic work • Takeaways
- 6. THE DEVELOPMENT • From 8 “nerds” to 400 • From 1 to 3 countries • From 0,- to 650 MNOK in revenue • …. 3 shifts in ownership (so far…) 2000 2016
- 8. GREAT PEOPLE ARE MOTIVATED BY…. • The opportunity to do a great job • Working with other great people • Personal development • Working for a company they can be proud of − with a management they can trust • And have fun at work ….. the same as drives a company’s success Nerds in disguise
- 9. SOME BASEFARM PRINCIPLES • Intro course for all new employees • Skilled seniors working closely with exciting customers − Empowerment through «small Basefarms» • Great people in 1st line ! − Solving a broad part of our cases − Developing a unique skill set − Our primary recruitement base • Ask and act! − Remove obstacles to doing a good job
- 10. AMONG TOP 10 IN GPW 10
- 11. CULTURE IS KING! OUR VALUES:
- 13. COMPETENCY CLOSE TO THE CUSTOMERS Customer teams – «mini-Basefarms» caring for «their» customers:
- 14. ASK AND ACT! Support survey In-depth survey Service Improvement plans
- 15. NICE AWARD THIS SPRING:
- 16. SYSTEMATIC WORK
- 17. NEVER ENDING CIRCLE Plan – do – check – act - plan – do – check – act -……. Build experiences into processes and systems (Systemize the nerd’s skills…)
- 18. EVEN HEROES HAVE BAD DAYS
- 19. EMBRACE THE MISTAKES! Give me a fruitful error any time, full of seeds, bursting with its own corrections. Vilfredo Pareto
- 20. SUMMARY
- 21. MUTUAL DRIVERS 21 Great employees Happy customers Profitability Systematic work (And some hard work….)
- 22. TAKE-AWAYS • Make sure you have the right people on board! • Know who you’re there for! • Systematic work always works! • Don’t forget to have fun!
- 23. THANK YOU!
Editor's Notes
- Close We work in close collaboration with our customers. We have a deep understanding of our customers’ requirements and together we secure future development of solutions. Skillful With our technical excellence and professionalism we take full responsibility for our customer’s business needs and requirements Dedicated We care for our customers’ business and are committed to ensuring the highest level of quality. We are energized by new challenges. Constructive We are a solution-oriented and constructive service provider. We focus on solutions rather than problems. With our systems and structured approach, we ensure stability.
- Close We work in close collaboration with our customers. We have a deep understanding of our customers’ requirements and together we secure future development of solutions. Skillful With our technical excellence and professionalism we take full responsibility for our customer’s business needs and requirements Dedicated We care for our customers’ business and are committed to ensuring the highest level of quality. We are energized by new challenges. Constructive We are a solution-oriented and constructive service provider. We focus on solutions rather than problems. With our systems and structured approach, we ensure stability.