2011 Open Space Conference - LandPaths

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At our 2011 Open Space Conference, Magdalena Ridley presented on behalf of LandPaths, a nonprofit in Santa Rosa, CA. More about the conference is here: http://openspacecouncil.org/upload/page.php?pageid=53

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2011 Open Space Conference - LandPaths

  1. 1. Expanding Outreach de la Organizacion LandPaths Magdalena Ridley, Bilingual Programs Coordinator Craig Anderson, Executive Director Bay Area Open Space Annual Conference 2011
  2. 2. “Diversity Initiative” BAOSC & State Coastal Conservancy Working with three CBO’s 1. Are our organizations relevant to our culturally diverse communities? 2. How do we need to change to do better? LandPaths’ – “Land Partners Through Stewardship” – Mission Fostering a love of the land
  3. 3. LandPaths’ provides nature-based opportunities in Sonoma County These experiences are the building blocks for thriving communities that act with nature in mind 1 - Public access 2 - Field Education 3 - Land Stewardship LandPaths’ – “Land Partners Through Stewardship” – Mission Fostering a love of the land
  4. 4. LandPaths Beginning Sonoma County Ag Preservation & Open Space District 14 staff 30+ core volunteers Strong Landowner Relationships Public Agencies
  5. 5. LandPaths’ Mission What this looks like on the Ground – day trips
  6. 6. • Permit program • Kiosks • Map / brochure • Other DRAFT Willow Creek Interim Map – Version 2.3
  7. 7. Manage Public Access at Two County Open Space Preserves Taylor MountainHealdsburg Ridge
  8. 8. Stewards of our own Land
  9. 9. LandPaths’ Mission What this looks like on the Ground –Hut-to-Hut
  10. 10. 1. Healthy Land Exists 2. People Have Access to healthy land 3. People Need Inspiration to act 4. People Need Knowledge about how to act Conditions for Success What Four Things must be in place
  11. 11. Offer program entirely in Spanish! Advertise in local bilingual newspaper PSA’s on major Spanish-language radio stations… Only 3 hikers showed up…
  12. 12. 1. We were not reaching “whole” community 2. Diversity Initiative – change at all levels 3. 67% children in school-based program Conditions for Success What we Learned
  13. 13. Create a Farm - based Park 1. Invest staff, ideas and $$ to underserved, urban area 2. Honor agricultural history, grow local, nutritious food 3. Green space for diversity of people to gather over farming and food 4. Address urban issues with what we “sell” – relationship to land 5. Inspire tomorrow’s leaders and work force to care for Land
  14. 14. City Wants New Park – No $$
  15. 15. LandPaths’ Bayer Farm August 9, 2007 August 10, 2007 Barriers are Everywhere – and often we never even notice they are there
  16. 16. Challenging Assumptions • Latinos Not Interested in Outdoors • I never See Them at REI • They Only Want Parties • It’s Open – If They Were Interested, They Would Come • Everybody Should Already Know About It Bay Area Open Space Annual Conference 2011
  17. 17. How you love nature Is not always how I love nature That’s not a bad thing – that’s diversity
  18. 18. LandPaths’ Bayer Farm Community Events Accessible
  19. 19. LandPaths’ Bayer Farm Voice and Access
  20. 20. LandPaths’ Bayer Farm Dignity of Responsibility
  21. 21. Bayer Farm - Portal • Invest Resources • Build Relationship • Become Trusted Partner • Common Ground Bay Area Open Space Annual Conference 2011
  22. 22. Spanish-Language Outings •Modeled after Existing English-Language Programs •Participation between 30-60 each outing •Increased from 1x/Quarter to 1x/Month Bay Area Open Space Annual Conference 2011
  23. 23. • Family Outings Kids Included! • Design Program for Intended Audience Prepare for Success •Yes, it is Different •But, it’s the Same Bay Area Open Space Annual Conference 2011
  24. 24. Values • How Do We Uphold Them? • Justice, Land, Friendship • Self-Evaluation • Same Value, Different Expression Bay Area Open Space Annual Conference 2011
  25. 25. Expanding Outreach de la Organizacion LandPaths Magdalena Ridley, magdalena@landpaths.org Craig Anderson, craig@landpaths.org Bay Area Open Space Annual Conference 2011

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