Review of WordPress vs Ocoos for website development

1. Review WordPress vs Ocoos
An Analytical Bottom-up Approach

2. Background WordPress
 Largest Open-Source Community for Web Development
 Built to be a blog and extend to websites through plugins.
 Large Set of Plugins + ok for mobile
 Web Developer skills required to use
 Large update and maintinance costs.

3. Background Ocoos
 Next-Generation Platform (founded in 2012)
 Integrated Homepage + eCommerce + Operations
 Unique Solution for Service Providers
 Unique Solution for B2B Cooperation

4. What is the Purpose of a Website?

5. Purpose of a Website
 Homepage
 Customer Engagement
 Business Operations
 Services, Support, and Cost

6. Homepage
Requirements for Success
Communicate Company Value Statement, Location, contact info, working
hours clearly to the Customer
Communicate Trust through content and independent referrals
Optimize for Search (Newsletter, Calendar, Map, MetaData important)
Optimize for broad range of devices/browsers (mobile critical)

7. Grades: Homepage Table
OCOOS WORDPRESS
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-in
B2B Recommendations A Not Available

8. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-in
B2B Recommendations A Not Available
High Degree of Customization
grounded in user behavior studies

9. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-in
B2B Recommendations A Not Available
Highly Customizable, lots of
templates. Some Good and some
Bad

10. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-In
B2B Recommendations A Not Available
Focused on user optimization based
on state-of-art of user interaction.

11. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-In
B2B Recommendations A Not Available
Customer responsible for this
function, but a lot of rope to make
ugly websites

12. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-In
B2B Recommendations A Not Available
Platform Built to easily port to large
range of devices and browsers

13. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-In
B2B Recommendations A Not Available
Some mobile friendly templates, and
some not so mobile friendly

14. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-In
B2B Recommendations A Not Available
Built-in Newsletter, important for
SEO

15. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-In
B2B Recommendations A Not Available
Built-in Blog

16. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-In
B2B Recommendations A Not Available
Built-in Public Calendar/Map ..
Important for SEO

17. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-In
B2B Recommendations A Not Available
Plug-ins for everything, you
maintain/integrate

18. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-In
B2B Recommendations A Not Available
Allow Businesses to easily co-
market together

19. Grades: Homepage Table
OCOOS WordPress
Personalized Website B B
User Optimized Website A C
Mobile Website A C
Blog/Newsletter A A
Public Calendar/Map A Plug-In
B2B Recommendations A Not AvailableNot Available

20. Customer Engagement
Requirements for Success
eCommerce  Customers can buy your goods.
Scheduling  Customers can meet with you.
Complex Payment Structures (Quote/Postpay, Deposit/POS)
Questionnaire/Forms  Capture customer information
Built-In Messaging  Track customer engagement
PDF documents (digital signatures, receipts, marketing)

21. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party

22. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
On-demand native merchant
services available and option to use
PayPal

23. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
External Integration. Many solutions
available, but requires integration.

24. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Complex Transactions
(Deposit/POS, Quote/Postpay, etc)

25. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Not Available

26. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Useful for Demand Generation and
analysis of Advertising Channels

27. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Plug-in, requires integration and
ongoing maintenance

28. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Critical For Services

29. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Plug-in, requires integration and
ongoing maintenance

30. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
PDF documents for display, digital
signatures, and attached to receipts.

31. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Not Available

32. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third PartyMessaging to track customer-
specific interactions easily

33. Grades: Customer Engagement
OCOOS WordPress
eCommerce Native(+ access to
PayPal/Square)
External Integration
Complex Transactions Native Not Available
Built-In Discount Manager Native Third Party
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third PartyPlug-in, requires integration and
ongoing maintenance

34. Business Operations
Requirements for Success
Domain and Hosting  Simple Administration
Client Management (CRM)  Analysis and Remarketing
Sales Tracking  Profitability Analysis
Import/Export to popular complementary applications
Discount Manager  Demand + Measure ad channel impact
Centralized Dashboard with POS Support

35. Grades: Business Operations
OCOOS WordPress
Page Hosting Native Third Party
Client Management Native Third Party
Sales Tracking Native Third Party
Flexible Security Native Not Available

36. Grades: Business Operations
OCOOS WordPress
Page Hosting Native Third Party
Client Management Native Third Party
Sales Tracking Native Third Party
Flexible Security Native Not Available
Built into licensing fee

37. Grades: Business Operations
OCOOS WordPress
Page Hosting Native Third Party
Client Management Native Third Party
Sales Tracking Native Third Party
Flexible Security Native Not Available
Separate charge

38. Grades: Business Operations
OCOOS WordPress
Page Hosting Native Third Party
Client Management Native Third Party
Sales Tracking Native Third Party
Flexible Security Native Not Available
CRM built for remarketing purposes
with filters (data mining)

39. Grades: Business Operations
OCOOS WordPress
Page Hosting Native Third Party
Client Management Native Third Party
Sales Tracking Native Third Party
Flexible Security Native Not Available
Plug-in, requires integration and
ongoing maintenance

40. Grades: Business Operations
OCOOS WordPress
Page Hosting Native Third Party
Client Management Native Third Party
Sales Tracking Native Third Party
Flexible Security Native Not Available
Sales Tracking to determine
demand/profitability

41. Grades: Business Operations
OCOOS WordPress
Page Hosting Native Third Party
Client Management Native Third Party
Sales Tracking Native Third Party
Flexible Security Native Not Available
Plug-in, requires integration and
ongoing maintenance

42. Grades: Business Operations
OCOOS WordPress
Page Hosting Native Third Party
Client Management Native Third Party
Sales Tracking Native Third Party
Flexible Security Native Not Available
Private Pages (customer only),
Access Controls over marketing,
finance, data analytics for
employees.

43. Grades: Business Operations
OCOOS WordPress
Page Hosting Native Third Party
Client Management Native Third Party
Sales Tracking Native Third Party
Flexible Security Native Not AvailableNot Available

44. Services, Support, and Cost
Requirements for Success
Security  Controlled access to enable coworkers
Access  Password protected pages
Support  Chat or phone
Customization Services Available
Setup and Recurrent Cost  Affordable

45. Grades: Services, Support, & Cost
OCOOS WordPress
Support Telephone/Online Forum Only
Concierge Customization $10-75/hour
Cost $25/month “Free”

46. Grades: Services, Support, & Cost
OCOOS WordPress
Support Telephone/Online Forum Only
Concierge Customization $10-75/hour
Cost $25/month “Free”
Access via telephone/online

47. Grades: Services, Support, & Cost
OCOOS WordPress
Support Telephone/Online Forum Only
Concierge Customization $10-75/hour
Cost $25/month “Free”
No real support, just open source
community. They speak webspeak.

48. Grades: Services, Support, & Cost
OCOOS WordPress
Support Telephone/Online Forum Only
Concierge Customization $10-75/hour
Cost $25/month “Free”
Customization services available via
Concierge Program (fixed fees)

49. Grades: Services, Support, & Cost
OCOOS WordPress
Support Telephone/Online Forum Only
Concierge Customization $10-75/hour
Cost $25/month “Free”
Large community available from
many sources. Highly variable
quality.

50. Grades: Services, Support, & Cost
OCOOS WordPress
Support Telephone/Online Forum Only
Concierge Customization $10-75/hour
Cost $25/month “Free”DIY licensing fee

51. Grades: Services, Support, & Cost
OCOOS WordPress
Support Telephone/Online Forum Only
Concierge Customization $10-75/hour
Cost $25/month “Free”
Free is in quotes because the setup,
maintenance and opportunity costs
are very high unless you are a
developer.

52. Final Grade
Developer Oriented
Powerful, but buyer be
ware.
Total Business Solution
B2B Networking/Services

53. Detailed Article:
WordPress vs Ocoos