Review Shopify vs Ocoos

938 views

Published on

Review of Shopify vs Ocoos for Website Development

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
938
On SlideShare
0
From Embeds
0
Number of Embeds
240
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Review Shopify vs Ocoos

  1. 1. Review Shopify vs Ocoos An Analytical Bottom-up Approach
  2. 2. Background Shopify  Fast Follower to Wix/Weebly for Website Development  WYSIWYG Editor (No HTML Coding)  Large Set of Template + good mobile + product gallery  Claim over 100K Customers (founded in 2005)
  3. 3. Background Ocoos  Next-Generation Platform (founded in 2012)  Integrated Homepage + eCommerce + Operations  Unique Solution for Service Providers  Unique Solution for B2B Cooperation
  4. 4. What is the Purpose of a Website?
  5. 5. Purpose of a Website  Homepage  Customer Engagement  Business Operations  Services, Support, and Cost
  6. 6. Homepage Requirements for Success Communicate Company Value Statement, Location, contact info, working hours clearly to the Customer Communicate Trust through content and independent referrals Optimize for Search (Newsletter, Calendar, Map, MetaData important) Optimize for broad range of devices/browsers (mobile critical)
  7. 7. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B B User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available
  8. 8. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B B User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available High Degree of Customization grounded in user behavior studies
  9. 9. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B B User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available Highly Customizable, lots of templates
  10. 10. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B B User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available Focused on user optimization based on state-of-art of user interaction.
  11. 11. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B B User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available Customer responsible for this function.
  12. 12. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B B User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available Platform Built to easily port to large range of devices and browsers
  13. 13. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B B User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available Does best job of the DIY (wix, webbly) with mobile support
  14. 14. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B A User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available Built-in Newsletter, important for SEO
  15. 15. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B A User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available Built-in Blog
  16. 16. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B A User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available Built-in Public Calendar/Map .. Important for SEO
  17. 17. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B A User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available Not Available
  18. 18. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B A User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not Available Allow Businesses to easily co- market together
  19. 19. Grades: Homepage Table OCOOS SHOPIFY Personalized Website B A User Optimized Website A B Mobile Website A A Blog/Newsletter A A Public Calendar/Map A Not Available B2B Recommendations A Not AvailableNot Available
  20. 20. Customer Engagement Requirements for Success eCommerce  Customers can buy your goods. Scheduling  Customers can meet with you. Complex Payment Structures (Quote/Postpay, Deposit/POS) Questionnaire/Forms  Capture customer information Built-In Messaging  Track customer engagement PDF documents (digital signatures, receipts, marketing)
  21. 21. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party
  22. 22. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party On-demand native merchant services available and option to use PayPal
  23. 23. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party Similar solution to Ocoos
  24. 24. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party Complex Transactions (Deposit/POS, Quote/Postpay, etc)
  25. 25. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party Not Available
  26. 26. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party Useful for Demand Generation and analysis of Advertising Channels
  27. 27. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party Built-in for products
  28. 28. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party Critical For Services
  29. 29. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party Requires external integration
  30. 30. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party PDF documents for display, digital signatures, and attached to receipts.
  31. 31. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third Party Not Available
  32. 32. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third PartyMessaging to track customer- specific interactions easily
  33. 33. Grades: Customer Engagement OCOOS SHOPIFY eCommerce Native(+ access to PayPal/Square) Native + access to PayPal Complex Transactions Native Not Available Built-In Discount Manager Native Native Online Scheduling Native Third Party Documents Native Not Available Built-In Messaging Native Third PartyExternal Integration required
  34. 34. Business Operations Requirements for Success Domain and Hosting  Simple Administration Client Management (CRM)  Analysis and Remarketing Sales Tracking  Profitability Analysis Import/Export to popular complementary applications Discount Manager  Demand + Measure ad channel impact Centralized Dashboard with POS Support
  35. 35. Grades: Business Operations OCOOS SHOPIFY Page Hosting Native Native Client Management Native Native Sales Tracking Native Native Flexible Security Native Not Available
  36. 36. Grades: Business Operations OCOOS SHOPIFY Page Hosting Native Native Client Management Native Native Sales Tracking Native Native Flexible Security Native Not Available Built into licensing fee
  37. 37. Grades: Business Operations OCOOS SHOPIFY Page Hosting Native Native Client Management Native Native Sales Tracking Native Native Flexible Security Native Not Available Part of base package
  38. 38. Grades: Business Operations OCOOS SHOPIFY Page Hosting Native Native Client Management Native Native Sales Tracking Native Native Flexible Security Native Not Available CRM built for remarketing purposes with filters (data mining)
  39. 39. Grades: Business Operations OCOOS SHOPIFY Page Hosting Native Native Client Management Native Native Sales Tracking Native Native Flexible Security Native Not Available Built-in
  40. 40. Grades: Business Operations OCOOS SHOPIFY Page Hosting Native Native Client Management Native Native Sales Tracking Native Native Flexible Security Native Not Available Sales Tracking to determine demand/profitability
  41. 41. Grades: Business Operations OCOOS SHOPIFY Page Hosting Native Native Client Management Native Native Sales Tracking Native Native Flexible Security Native Not Available Built-in for Products
  42. 42. Grades: Business Operations OCOOS SHOPIFY Page Hosting Native Native Client Management Native Native Sales Tracking Native Native Flexible Security Native Not Available Private Pages (customer only), Access Controls over marketing, finance, data analytics for employees.
  43. 43. Grades: Business Operations OCOOS SHOPIFY Page Hosting Native Native Client Management Native Native Sales Tracking Native Native Flexible Security Native Not AvailableNot Available
  44. 44. Services, Support, and Cost Requirements for Success Security  Controlled access to enable coworkers Access  Password protected pages Support  Chat or phone Customization Services Available Setup and Recurrent Cost  Affordable
  45. 45. Grades: Services, Support, & Cost OCOOS SHOPIFY Support Telephone/Online Online + Forum Concierge Customization $75/hour Cost $25/month $29/month
  46. 46. Grades: Services, Support, & Cost OCOOS SHOPIFY Support Telephone/Online Online + Forum Concierge Customization $75/hour Cost $25/month $29/month Access via telephone/online
  47. 47. Grades: Services, Support, & Cost OCOOS SHOPIFY Support Telephone/Online Online + Forum Concierge Customization $75/hour Cost $25/month $29/month Access Online Only
  48. 48. Grades: Services, Support, & Cost OCOOS SHOPIFY Support Telephone/Online Online + Forum Concierge Customization $75/hour Cost $25/month $29/month Customization services available via Concierge Program (fixed fees)
  49. 49. Grades: Services, Support, & Cost OCOOS SHOPIFY Support Telephone/Online Online + Forum Concierge Customization $75/hour Cost $25/month $29/month Hourly rate
  50. 50. Grades: Services, Support, & Cost OCOOS SHOPIFY Support Telephone/Online Online + Forum Concierge Customization $75/hour Cost $25/month $29/monthDIY licensing fee
  51. 51. Grades: Services, Support, & Cost OCOOS SHOPIFY Support Telephone/Online Online + Forum Concierge Customization $75/hour Cost $25/month $29/monthTypical Fee for Business
  52. 52. Final Grade Excellent Splash Page Decent Product Gallery Integration Total Business Solution B2B Networking/Services
  53. 53. Detailed Article: Shopify vs Ocoos Review

×