Learn how to connect and build relationships with MDs!

2. CONNECTING
BRINGSNEW BUSINESS
New Patients are an
opportunity to start new
every time. This is one of
the most exciting parts of
running a chiropractic office!
NEW PATIENTS ARE THE LIFE BLOOD TO
YOUR PRACTICE

3. CONNECTING
BRINGSNEW BUSINESS
NEW PATIENT NUMBERS DIRECTLY
CORRELATE WITH THE HEALTH OF YOUR
PRACTICE
In order to keep your
collections up, you need to
keep your new patient
number up.
Need new business to drive
profits
Fresh Marketing Plan

4. CONNECTING
BRINGSNEW BUSINESS
IF YOUR NEW PATIENT NUMBERS
ARE DOWN, SO IS
YOUR IMPACT
Not reaching enough people
Not serving your purpose or
saving LIVES
It is our RESPONSIBILITY!

6. MARKETING IS DONE IN
2 WAYS:
"Quick Fix"
Only act when you need to
Crisis mode
Coming from a place of
scarcity
Creates dips in your
collections
1. MECHANISTIC MARKETING

7. MARKETING ISDONE IN
2 WAYS:
Building REAL relationships &
connections
Creating a long-term marketing
solution & connections
Coming from a place of
abundance
Creates steady flow of new
patients and collections
2. VITALISTIC MARKETING
VS.

10. MARKETING TO MDS WILL STRENGTHEN YOUR NEW PATIENT
NUMBERS, YOUR COLLECTIONS, YOUR PRACTICE AND YOUR IMPACT!
3 REASONSWHY MD
MARKETING ISTHE LONG
TERM SOLUTION
VITALISTIC MARKETING PLAN

14. Once you build
relationships with MDs
they will trust you. The
patients that are
referred by MDs are sold
because the MD is sold
on you.
CREATESINSTA-
CREDIBILITY &
TRUST
#2 MD MARKETING BUILDS
AUTHORITY & CREDIBILITY
SETS
YOU
APART
ELEVATE THE
CREDIBILITY OF
OUR PROFESSION
You will stand out
in your community
because people
will talk about the
chiropractor that
MDs refer to.
The more MDs
referring to
chiropractors has the
potential to build
credibility for our
profession.