LSPs are acknowledging that they need to be adaptive and responsive to change, but most struggle to know where to start or where to focus. Nova Language Services has taken a proactive approach to the changing needs of the market through the implementation of specialized MT domains, the creation of a dedicated R&D department and language technology partnerships. Having embarked on processes that have led to important changes in the company’s traditional business model, Nova has bred innovations in pricing strategies and methods to access the new digital market. In this session we will showcase our experiences, share our challenges and leave plenty of room for discussion and questions at the end of our presentation.
3. Quote
“We define innovation as the successful
implementation of creative ideas within
an organization.”
‐Theresa Amabile
Professor and Director of Research Harvard Business School