This post aims to share our SEO experience working with medical clients and eCommerce stores in Singapore, and providing solutions to common SEO issues or challenges we encountered. So if you're ready for a deeper level of SEO and want to be an SEO Expert too, dive right in and DM us, today. Tap👉 https://neo360.digital/contact-us/

1. NEO360
SEO EXPERT
SINGAPORE

2. This presentation provides an overview of common SEO issues that small and
medium companies in Singapore may encounter and offers solutions to
address them.
Troubleshooting SEO Issues for Small and
Medium Companies in Singapore
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3. Experiences Working with Clients
● Referenced experience working with medical clients
and eCommerce stores in Singapore.
● Challenges included being outranked by
competitors and coming back on top in Google
search results, and being removed from Google
search results due to crawling and indexing issues.
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4. Photo by Pixabay
What are Common SEO Issues?
● Difficulty tracking SEO performance
● Staging website appearing in Google search
● Website not showing up in Google
● Preferred website version not showing in search
● Homepage not showing for brand queries
● Difficulty ranking for targeted keywords
● New website wanting to rank for brand keywords
● Two identical websites competing for one
topic/keyword
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5. Difficulty in Tracking SEO Performance
● Monitoring multiple metrics and analyzing data
can be time-consuming and requires expertise
● Google Analytics and Google Search Console are
free tracking tools for small and medium
businesses
● Provides insights on website traffic, user behavior,
conversions, crawling errors, and search queries
● Set up website goals and conversions to track
progress and make data-driven SEO decisions
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6. Photo by Pixabay
Staging Website Appearing in
Google Search Results
● Staging websites should not be accessible to search
engine crawlers
● Add a login password to staging websites to ensure
search engines cannot access them
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7. Website not Showing on Google
● Check robots.txt file for blocks on website
crawling
● Review meta robot tags to ensure search engines
index your page
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8. Google Ranking Unwanted
Website Version
● Use URL Inspection Tool in Google Search Console
● Check User-declared and Google-selected
canonical
● Set up canonical referencing for preferred website
version
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9. Homepage Not Showing for Brand
Queries
● Identify why Googlebot has difficulty crawling and
indexing your website
● Address issues, such as multiple redirections or
plugin-generated problems
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10. Photo by Pixabay
Difficulty Ranking for Targeted
Keywords
● Review content in context of Google's Helpful Content
Guide
● Update or create new content
● Implement topic cluster strategy
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11. Photo by Pixabay
Organic Traffic Leads for Local
Business Website
● Create and optimize Google Business Profile with
complete information
● Avoid using stock images and add unique photos
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12. Ranking for Brand Keywords
● Create relevant social media accounts using
consistent brand information
● Recommended social media platforms include
Google Business Profile, Facebook, Instagram,
LinkedIn, YouTube, Vimeo, Pinterest, and Quora
● Maintain regular organic posting to see results in
about three months
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13. Competing Websites
● Choose which website to keep
● Conduct a 301 redirection mapping
● Redirect relevant URLs from non-preferred
website to the preferred website
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14. Importance of Consistent Brand
Information
● Maintain consistent information across all social
media and website assets
● Key information to update consistently includes
company name, profile URL, logo, address, and
descriptions
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15. Photo by Pixabay
Seeking Professional SEO Help
● Consider seeking professional SEO help for more complex
issues
● Look for reputable SEO agencies with experience in your
industry
● Conduct research and check reviews before hiring
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16. CONNECT WITH US
NEO360
NEO360
520 Sims Avenue #02-09 Fuyuen Court, Singapore 387580
● +65 8884 4135
● neo360.digital
● sheiwah@neo360.digital
To learn more, read the whole blog post here >>
https://neo360.digital/blog/seo-expert-singapore/
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