SlideShare a Scribd company logo

Social Media 102

•
•
M
MikeJohansson

Second in a series of very basic guides to Social Media from Fixitology.com

1 of 7
Social Media 102 A beginner’s guide continued By Mike Johansson Owner Fixitology
[object Object]
It’s now about … ,[object Object],[object Object],[object Object],[object Object],[object Object]
How to handle any “bad” ,[object Object],[object Object],[object Object],[object Object]
Why this is important ,[object Object],[object Object],[object Object]
Why? ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Recommended

Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LASocial Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LALaundrylicious
 
Promotional Products and Social Media: The Big Picture
Promotional Products and Social Media: The Big PicturePromotional Products and Social Media: The Big Picture
Promotional Products and Social Media: The Big PictureMark Graham
 
Social media & building brands
Social media & building brandsSocial media & building brands
Social media & building brandsPriyanka Rawat
 
Social Selling 101: The Fundamentals of Social Selling
Social Selling 101: The Fundamentals of Social SellingSocial Selling 101: The Fundamentals of Social Selling
Social Selling 101: The Fundamentals of Social SellingLinkedIn Sales Solutions
 
Score workshop section 1
Score workshop section 1Score workshop section 1
Score workshop section 1Chris Halvorson
 
Social Media Crisis Plan
Social Media Crisis PlanSocial Media Crisis Plan
Social Media Crisis PlanXplore - your web agency
 
Introduction to Social Selling
Introduction to Social Selling Introduction to Social Selling
Introduction to Social Selling InsideView
 
Reputation in Social Media 2014 #SBPSMO
Reputation in Social Media 2014 #SBPSMO Reputation in Social Media 2014 #SBPSMO
Reputation in Social Media 2014 #SBPSMO Martyn Rosney
 

Recommended

Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LASocial Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LALaundrylicious
 
Promotional Products and Social Media: The Big Picture
Promotional Products and Social Media: The Big PicturePromotional Products and Social Media: The Big Picture
Promotional Products and Social Media: The Big PictureMark Graham
 
Social media & building brands
Social media & building brandsSocial media & building brands
Social media & building brandsPriyanka Rawat
 
Social Selling 101: The Fundamentals of Social Selling
Social Selling 101: The Fundamentals of Social SellingSocial Selling 101: The Fundamentals of Social Selling
Social Selling 101: The Fundamentals of Social SellingLinkedIn Sales Solutions
 
Score workshop section 1
Score workshop section 1Score workshop section 1
Score workshop section 1Chris Halvorson
 
Social Media Crisis Plan
Social Media Crisis PlanSocial Media Crisis Plan
Social Media Crisis PlanXplore - your web agency
 
Introduction to Social Selling
Introduction to Social Selling Introduction to Social Selling
Introduction to Social Selling InsideView
 
Reputation in Social Media 2014 #SBPSMO
Reputation in Social Media 2014 #SBPSMO Reputation in Social Media 2014 #SBPSMO
Reputation in Social Media 2014 #SBPSMO Martyn Rosney
 
Using Social Media to Get Hired
Using Social Media to Get HiredUsing Social Media to Get Hired
Using Social Media to Get HiredVault Analytics
 
LinkedIn Lunch and Learn
LinkedIn Lunch and LearnLinkedIn Lunch and Learn
LinkedIn Lunch and LearnStacy Strauss
 
Social business
Social businessSocial business
Social businessBret Simmons
 
CDBG Forum
CDBG ForumCDBG Forum
CDBG ForumBret Simmons
 
Building your employer brand online
Building your employer brand onlineBuilding your employer brand online
Building your employer brand onlineJared Woods
 
Social Media Halo Greenbrier 2011
Social Media Halo Greenbrier 2011Social Media Halo Greenbrier 2011
Social Media Halo Greenbrier 2011Dana Zezzo, CAS
 
Twitter Information Management
Twitter Information Management Twitter Information Management
Twitter Information Management Jodi Morel
 
To Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie HawkinsTo Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie HawkinsLaurie Hawkins
 
From Social to Close: Repeatable Social Sales Funnel
From Social to Close: Repeatable Social Sales FunnelFrom Social to Close: Repeatable Social Sales Funnel
From Social to Close: Repeatable Social Sales FunnelPostBeyond
 
Carson Valley Chamber2011
Carson Valley Chamber2011Carson Valley Chamber2011
Carson Valley Chamber2011Bret Simmons
 
Social Media Is Not Internet Marketing
Social Media Is Not Internet MarketingSocial Media Is Not Internet Marketing
Social Media Is Not Internet MarketingChris Hewitt
 
Responding To Consumers Through the Social Web
Responding To Consumers Through the Social WebResponding To Consumers Through the Social Web
Responding To Consumers Through the Social Weblebresco
 
10 rules of the Circle
10 rules of the Circle10 rules of the Circle
10 rules of the CircleGene Shklover, PhD
 
Chris Barger
Chris BargerChris Barger
Chris BargerSocial Fresh Conference
 
Social Media Primer
Social Media PrimerSocial Media Primer
Social Media PrimerSimple Marketing Now LLC
 
Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...
Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...
Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...FeverBee Limited
 
#16 IMU: Internet Marketing Comprehensive Review
#16 IMU: Internet Marketing Comprehensive Review#16 IMU: Internet Marketing Comprehensive Review
#16 IMU: Internet Marketing Comprehensive ReviewHubSpot
 
Social Selling 101
Social Selling 101 Social Selling 101
Social Selling 101 LinkedIn Sales Solutions
 
Social Media Response Flow Chart
Social Media Response Flow ChartSocial Media Response Flow Chart
Social Media Response Flow Chartlaura bergells
 
WordCamp NY: Blogs and Making it Into the Big Leagues
WordCamp NY: Blogs and Making it Into the Big LeaguesWordCamp NY: Blogs and Making it Into the Big Leagues
WordCamp NY: Blogs and Making it Into the Big LeaguesAaron Brazell
 
The Global Chief Marketing Officer
The Global Chief Marketing Officer The Global Chief Marketing Officer
The Global Chief Marketing Officer Alan See
 
Social Media Primer
Social Media PrimerSocial Media Primer
Social Media PrimerRickey Gold
 

More Related Content

What's hot

Using Social Media to Get Hired
Using Social Media to Get HiredUsing Social Media to Get Hired
Using Social Media to Get HiredVault Analytics
 
LinkedIn Lunch and Learn
LinkedIn Lunch and LearnLinkedIn Lunch and Learn
LinkedIn Lunch and LearnStacy Strauss
 
Building your employer brand online
Building your employer brand onlineBuilding your employer brand online
Building your employer brand onlineJared Woods
 
Social Media Halo Greenbrier 2011
Social Media Halo Greenbrier 2011Social Media Halo Greenbrier 2011
Social Media Halo Greenbrier 2011Dana Zezzo, CAS
 
Twitter Information Management
Twitter Information Management Twitter Information Management
Twitter Information Management Jodi Morel
 
To Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie HawkinsTo Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie HawkinsLaurie Hawkins
 
From Social to Close: Repeatable Social Sales Funnel
From Social to Close: Repeatable Social Sales FunnelFrom Social to Close: Repeatable Social Sales Funnel
From Social to Close: Repeatable Social Sales FunnelPostBeyond
 
Carson Valley Chamber2011
Carson Valley Chamber2011Carson Valley Chamber2011
Carson Valley Chamber2011Bret Simmons
 
Social Media Is Not Internet Marketing
Social Media Is Not Internet MarketingSocial Media Is Not Internet Marketing
Social Media Is Not Internet MarketingChris Hewitt
 
Responding To Consumers Through the Social Web
Responding To Consumers Through the Social WebResponding To Consumers Through the Social Web
Responding To Consumers Through the Social Weblebresco
 
Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...
Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...
Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...FeverBee Limited
 
#16 IMU: Internet Marketing Comprehensive Review
#16 IMU: Internet Marketing Comprehensive Review#16 IMU: Internet Marketing Comprehensive Review
#16 IMU: Internet Marketing Comprehensive ReviewHubSpot
 
Social Media Response Flow Chart
Social Media Response Flow ChartSocial Media Response Flow Chart
Social Media Response Flow Chartlaura bergells
 
WordCamp NY: Blogs and Making it Into the Big Leagues
WordCamp NY: Blogs and Making it Into the Big LeaguesWordCamp NY: Blogs and Making it Into the Big Leagues
WordCamp NY: Blogs and Making it Into the Big LeaguesAaron Brazell
 

What's hot (20)

Using Social Media to Get Hired
Using Social Media to Get HiredUsing Social Media to Get Hired
Using Social Media to Get Hired
 
LinkedIn Lunch and Learn
LinkedIn Lunch and LearnLinkedIn Lunch and Learn
LinkedIn Lunch and Learn
 
Social business
Social businessSocial business
Social business
 
CDBG Forum
CDBG ForumCDBG Forum
CDBG Forum
 
Building your employer brand online
Building your employer brand onlineBuilding your employer brand online
Building your employer brand online
 
Social Media Halo Greenbrier 2011
Social Media Halo Greenbrier 2011Social Media Halo Greenbrier 2011
Social Media Halo Greenbrier 2011
 
Twitter Information Management
Twitter Information Management Twitter Information Management
Twitter Information Management
 
To Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie HawkinsTo Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie Hawkins
 
From Social to Close: Repeatable Social Sales Funnel
From Social to Close: Repeatable Social Sales FunnelFrom Social to Close: Repeatable Social Sales Funnel
From Social to Close: Repeatable Social Sales Funnel
 
Carson Valley Chamber2011
Carson Valley Chamber2011Carson Valley Chamber2011
Carson Valley Chamber2011
 
Social Media Is Not Internet Marketing
Social Media Is Not Internet MarketingSocial Media Is Not Internet Marketing
Social Media Is Not Internet Marketing
 
Responding To Consumers Through the Social Web
Responding To Consumers Through the Social WebResponding To Consumers Through the Social Web
Responding To Consumers Through the Social Web
 
10 rules of the Circle
10 rules of the Circle10 rules of the Circle
10 rules of the Circle
 
Chris Barger
Chris BargerChris Barger
Chris Barger
 
Social Media Primer
Social Media PrimerSocial Media Primer
Social Media Primer
 
Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...
Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...
Richard Millington (FeverBee) - Cracking The Social Code: How To Turn Your Me...
 
#16 IMU: Internet Marketing Comprehensive Review
#16 IMU: Internet Marketing Comprehensive Review#16 IMU: Internet Marketing Comprehensive Review
#16 IMU: Internet Marketing Comprehensive Review
 
Social Selling 101
Social Selling 101 Social Selling 101
Social Selling 101
 
Social Media Response Flow Chart
Social Media Response Flow ChartSocial Media Response Flow Chart
Social Media Response Flow Chart
 
WordCamp NY: Blogs and Making it Into the Big Leagues
WordCamp NY: Blogs and Making it Into the Big LeaguesWordCamp NY: Blogs and Making it Into the Big Leagues
WordCamp NY: Blogs and Making it Into the Big Leagues
 

Similar to Social Media 102

The Global Chief Marketing Officer
The Global Chief Marketing Officer The Global Chief Marketing Officer
The Global Chief Marketing Officer Alan See
 
Social Media Primer
Social Media PrimerSocial Media Primer
Social Media PrimerRickey Gold
 
Social Media: The Old Game Has New Rules
Social Media: The Old Game Has New RulesSocial Media: The Old Game Has New Rules
Social Media: The Old Game Has New RulesHeather Lytle
 
Web 2.0 Expo Speech: Open Leadership
Web 2.0 Expo Speech: Open LeadershipWeb 2.0 Expo Speech: Open Leadership
Web 2.0 Expo Speech: Open LeadershipCharlene Li
 
Practical tactical social media 2.0
Practical tactical social media 2.0Practical tactical social media 2.0
Practical tactical social media 2.0toddlohenry.com
 
Social Media Selling - Creating Your Social Selling System
Social Media Selling - Creating Your Social Selling SystemSocial Media Selling - Creating Your Social Selling System
Social Media Selling - Creating Your Social Selling SystemRevenue Love, LLC.
 
Sunshine Coast Business Expo 2013 - Is communication DEAD?
Sunshine Coast Business Expo 2013 - Is communication DEAD?Sunshine Coast Business Expo 2013 - Is communication DEAD?
Sunshine Coast Business Expo 2013 - Is communication DEAD?Lisa Harrison
 
Social Boom Book Exploration
Social Boom Book ExplorationSocial Boom Book Exploration
Social Boom Book ExplorationLaurie Hawkins
 
Attracting Clients Through Social Media
Attracting Clients Through Social MediaAttracting Clients Through Social Media
Attracting Clients Through Social Mediaamyk
 
LinkedIn Profile & Social Best Practices
LinkedIn Profile & Social Best PracticesLinkedIn Profile & Social Best Practices
LinkedIn Profile & Social Best PracticesCraig Canton
 
Understand Your Customers' Social Behaviors
Understand Your Customers' Social BehaviorsUnderstand Your Customers' Social Behaviors
Understand Your Customers' Social BehaviorsCharlene Li
 
Socialgraphics: digital behaviour targeting
Socialgraphics: digital behaviour targetingSocialgraphics: digital behaviour targeting
Socialgraphics: digital behaviour targetingRed Keds strategy
 
Socialgraphicsframeworkjan19final 100121000544-phpapp02
Socialgraphicsframeworkjan19final 100121000544-phpapp02Socialgraphicsframeworkjan19final 100121000544-phpapp02
Socialgraphicsframeworkjan19final 100121000544-phpapp02Brian Im
 
Social Media Basics and Using Social Media to Monitor the Competition or Comp...
Social Media Basics and Using Social Media to Monitor the Competition or Comp...Social Media Basics and Using Social Media to Monitor the Competition or Comp...
Social Media Basics and Using Social Media to Monitor the Competition or Comp...Regina Walton
 
Embracing Social with Gnostix Social Media Monitoring at Ignite Athens 2012
Embracing Social with Gnostix Social Media Monitoring at Ignite Athens 2012Embracing Social with Gnostix Social Media Monitoring at Ignite Athens 2012
Embracing Social with Gnostix Social Media Monitoring at Ignite Athens 2012GnostixSocialMedia
 
Social listening webinar presentation
Social listening webinar presentationSocial listening webinar presentation
Social listening webinar presentationMeltwater
 

Similar to Social Media 102 (20)

The Global Chief Marketing Officer
The Global Chief Marketing Officer The Global Chief Marketing Officer
The Global Chief Marketing Officer
 
Social Media Primer
Social Media PrimerSocial Media Primer
Social Media Primer
 
Social Media: The Old Game Has New Rules
Social Media: The Old Game Has New RulesSocial Media: The Old Game Has New Rules
Social Media: The Old Game Has New Rules
 
Web 2.0 Expo Speech: Open Leadership
Web 2.0 Expo Speech: Open LeadershipWeb 2.0 Expo Speech: Open Leadership
Web 2.0 Expo Speech: Open Leadership
 
Practical tactical social media 2.0
Practical tactical social media 2.0Practical tactical social media 2.0
Practical tactical social media 2.0
 
Social Media Selling - Creating Your Social Selling System
Social Media Selling - Creating Your Social Selling SystemSocial Media Selling - Creating Your Social Selling System
Social Media Selling - Creating Your Social Selling System
 
Sunshine Coast Business Expo 2013 - Is communication DEAD?
Sunshine Coast Business Expo 2013 - Is communication DEAD?Sunshine Coast Business Expo 2013 - Is communication DEAD?
Sunshine Coast Business Expo 2013 - Is communication DEAD?
 
Social Boom Book Exploration
Social Boom Book ExplorationSocial Boom Book Exploration
Social Boom Book Exploration
 
Social Media Marketing Master Class - Ramon Ray Infusionsoft
Social Media Marketing Master Class - Ramon Ray InfusionsoftSocial Media Marketing Master Class - Ramon Ray Infusionsoft
Social Media Marketing Master Class - Ramon Ray Infusionsoft
 
Social Media For Business
Social Media For BusinessSocial Media For Business
Social Media For Business
 
Attracting Clients Through Social Media
Attracting Clients Through Social MediaAttracting Clients Through Social Media
Attracting Clients Through Social Media
 
LinkedIn Profile & Social Best Practices
LinkedIn Profile & Social Best PracticesLinkedIn Profile & Social Best Practices
LinkedIn Profile & Social Best Practices
 
Understand Your Customers' Social Behaviors
Understand Your Customers' Social BehaviorsUnderstand Your Customers' Social Behaviors
Understand Your Customers' Social Behaviors
 
Socialgraphics: digital behaviour targeting
Socialgraphics: digital behaviour targetingSocialgraphics: digital behaviour targeting
Socialgraphics: digital behaviour targeting
 
Socialgraphicsframeworkjan19final 100121000544-phpapp02
Socialgraphicsframeworkjan19final 100121000544-phpapp02Socialgraphicsframeworkjan19final 100121000544-phpapp02
Socialgraphicsframeworkjan19final 100121000544-phpapp02
 
Dce leadership retreat
Dce leadership retreatDce leadership retreat
Dce leadership retreat
 
Social Media Basics and Using Social Media to Monitor the Competition or Comp...
Social Media Basics and Using Social Media to Monitor the Competition or Comp...Social Media Basics and Using Social Media to Monitor the Competition or Comp...
Social Media Basics and Using Social Media to Monitor the Competition or Comp...
 
What's your social media strategy
What's your social media strategyWhat's your social media strategy
What's your social media strategy
 
Embracing Social with Gnostix Social Media Monitoring at Ignite Athens 2012
Embracing Social with Gnostix Social Media Monitoring at Ignite Athens 2012Embracing Social with Gnostix Social Media Monitoring at Ignite Athens 2012
Embracing Social with Gnostix Social Media Monitoring at Ignite Athens 2012
 
Social listening webinar presentation
Social listening webinar presentationSocial listening webinar presentation
Social listening webinar presentation
 

Social Media 102

  • 1. Social Media 102 A beginner’s guide continued By Mike Johansson Owner Fixitology
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.