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Native Advertising For Lead Generation
Native Acquisition For Lead Generation
Engaging by the nature, native ads bring qualified leads and loyal customers
1. Qualified content managers create compelling
ads from the best of your content
2. Native ads are placed on a huge network
of premium partner websites (3000+)
3. Targeted users click through
to engage with your content
Do You Want To
Get Your Awesome
Hair Back?
This video can help
you get rid of hair loss
Do You Want To Get Your
Awesome Hair Back?
This video can help you get rid
of hair loss
Do You Want To
Get Your
Awesome Hair
Back?
This video can help
you get rid of hair
loss
Do You Want To Get
Your Awesome Hair
Back?
This video can help you get rid
of hair loss
MGID Network (US) stats for 2014
16+ billion total pages viewed
24+ million
average monthly visitors
305+ million
unique visitors in 2014
15.2%smartphones
72% 12.8%tablets
according to
desktop
$ 71,697
median income
36median age
40.8%59.2%
Why MGID?
Powerful targeting
to reach your best fitting
audience
Prime choice traffic
no bots, verified
Smart campaign optimization
with stats integrated into GA
Selective Bidding
you get traffic that works
for you
Personal account manager
to address all your needs
Real-time reporting
your KPIs at a glance
MGID Publishers
MGID Advertisers
Responsive Ad Formats With No Effort
You only submit your content once and it automatically fits all sizes and devices
Custom Native Acquisition Solutions
Your leads deserve individual approach
MGID Native Acquisition expert will
provide individual recommendations on
advertising strategy and bids
Your account manager will work on
your campaigns day after day to
improve the performance and revenue
flow
Our content managers will create
compelling and stylish ads that engage
visitors
1 2 3
Native Ads For Fitness Offers
Need To Lose Weight Real
Fast?
There's a way!
Double Your Metabolism
Speed!
This trick can make you drop 3 dress sizes in
a week!
Drop Up To 3 Dress Sizes
Within A Week!
Incredible weight loss technique for you!
Dermatologists Are Losing
Their Clients Because Of This
55 years old ladies look 35 again!
A $5 Wrinkle Cream Makes
Dermatologists Mad!
Forget about botox and try this!
Native Ads For Skincare Offers
Easy Way To Fix Eye Bags.
Do This Daily
Erase eye bags instantly
Native Ads For Games
A New MMORPG You Won't
Get Bored With
Click here to try!
Gods Made a Mistake...
And now all the angels have to fight
against...
You Won't Have Any Minute
to Sleep!
This game will take all of your time!
Native Ads For Hair Growth Offers
Do You Want To Get Your
Awesome Hair Back?
This video can help you get rid of hair loss
Regrow Every Last Hair
You've Ever Lost!
You will look stunning again in less than a
month
Old Hair Loss Treatments
No Longer Work?
This might be the only product you'll need!
Native Ads For Weight Loss Offers
So-Called Healthy Foods
You Must Not Eat
Cut down on belly fat every day by never
eating these 5 foods
Controversial Skinny Pill
Sweeps the Nation
Doctors are shocked at how much belly fat
women are losing!
Lose Weight In a Scientific
Way
Start dropping pounds!
Native Ads For Muscle Growing Offers
Crazy Muscle Gaining Trick!
Forget about hard work in gym!
A 4-Week Program To Get
Huge Muscle Mass
Hang tight & watch the video!
Grow Stunning Muscles At
Home
Secret info all bodybuilders hide
Native Ads For Money Making Offers
Do You Want To Earn
$456,000 A Month?
Use this money making scheme for free
Don't Just Dream Of
Becoming Rich And Famous
Take the first step today!
Your New Success Story Can
Start With Just One Offer
Explore the opportunities right now!
Native Ads For Dating Offers
Meet And Date Asian
Beauties
Sign up in one second!
The Prettiest Singles In
Your Area
Ask one out!
Find Your Love Among All
These Girls' Profiles
It's your chance to change your single status
MGID Dashboard – Ad Campaigns
MGID Dashboard –Campaign Daily Statistics
Compare KPI
on the graph
Export data
Summary
Daily data
MGID Dashboard –Campaign Detailed Statistics
Daily data
breakdown
MGID Dashboard –Campaign Setup
Robust tracking setup
MGID Dashboard –Campaign Setup
Flexible targeting and time schedule
Case Studies
ONLINE MMO RPG GAME
Solution: MGID expert suggested using the full range of performance optimization tools.
Optimizing the campaign by creative and by publisher delivered positive results.
The CPA of MGID traffic was 1.5 times lower than average from other traffic vendors.
Goal: Installs (registrations)
Case Study #1
Duration
3 months
Installs
2,890
Clicks bought
162,291
CPA
$3,3
Spent
$9,635
Conversion rate
1.8%
Case Studies
ENTERTAINMENT CONTENT
MOVIES, CELEBRITIES
Solution:  Buying traffic with the focus on PPV is not an easy matter. It requires detailed tracking
and constant optimization.
With MGID optimization tools and some help from account manager, the client could reach and
maintain 23 pageviews per session, exceeding client goals.
Goal:  Boost pageviews by driving new visitors
Case Study #2
Duration
6 months
Average PPV
23
Clicks bought
4,858,367
Average CPC
$0.055
Money spent
$254,718
Time on site
00:02:56
Case Studies
DATING
Solution:  As with other performance-based campaigns proper and detailed tracking
is crucial.
Implementing MGID conversion tracking code and detailed daily reports helped the MGID
account manager reach the 4% conversion rate which is far higher than expected.
Goal:  Increase registrations
Case Study #3
Time-frame
22 months
Impressions
628,796,858
Clicks bought
1,396,699
Money spent
$149,571
CPC
$0.11
Conversion rate
(registrations)
4%
Mike Heiden
Want a custom campaign for your offers?
mike.heiden@mgid.com
Skype ID: phd.mike.heiden
(424) 322 - 8059

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Mgid lead generation.pptx

  • 1. Native Advertising For Lead Generation
  • 2. Native Acquisition For Lead Generation Engaging by the nature, native ads bring qualified leads and loyal customers 1. Qualified content managers create compelling ads from the best of your content 2. Native ads are placed on a huge network of premium partner websites (3000+) 3. Targeted users click through to engage with your content Do You Want To Get Your Awesome Hair Back? This video can help you get rid of hair loss Do You Want To Get Your Awesome Hair Back? This video can help you get rid of hair loss Do You Want To Get Your Awesome Hair Back? This video can help you get rid of hair loss Do You Want To Get Your Awesome Hair Back? This video can help you get rid of hair loss
  • 3. MGID Network (US) stats for 2014 16+ billion total pages viewed 24+ million average monthly visitors 305+ million unique visitors in 2014 15.2%smartphones 72% 12.8%tablets according to desktop $ 71,697 median income 36median age 40.8%59.2%
  • 4. Why MGID? Powerful targeting to reach your best fitting audience Prime choice traffic no bots, verified Smart campaign optimization with stats integrated into GA Selective Bidding you get traffic that works for you Personal account manager to address all your needs Real-time reporting your KPIs at a glance
  • 7. Responsive Ad Formats With No Effort You only submit your content once and it automatically fits all sizes and devices
  • 8. Custom Native Acquisition Solutions Your leads deserve individual approach MGID Native Acquisition expert will provide individual recommendations on advertising strategy and bids Your account manager will work on your campaigns day after day to improve the performance and revenue flow Our content managers will create compelling and stylish ads that engage visitors 1 2 3
  • 9. Native Ads For Fitness Offers Need To Lose Weight Real Fast? There's a way! Double Your Metabolism Speed! This trick can make you drop 3 dress sizes in a week! Drop Up To 3 Dress Sizes Within A Week! Incredible weight loss technique for you!
  • 10. Dermatologists Are Losing Their Clients Because Of This 55 years old ladies look 35 again! A $5 Wrinkle Cream Makes Dermatologists Mad! Forget about botox and try this! Native Ads For Skincare Offers Easy Way To Fix Eye Bags. Do This Daily Erase eye bags instantly
  • 11. Native Ads For Games A New MMORPG You Won't Get Bored With Click here to try! Gods Made a Mistake... And now all the angels have to fight against... You Won't Have Any Minute to Sleep! This game will take all of your time!
  • 12. Native Ads For Hair Growth Offers Do You Want To Get Your Awesome Hair Back? This video can help you get rid of hair loss Regrow Every Last Hair You've Ever Lost! You will look stunning again in less than a month Old Hair Loss Treatments No Longer Work? This might be the only product you'll need!
  • 13. Native Ads For Weight Loss Offers So-Called Healthy Foods You Must Not Eat Cut down on belly fat every day by never eating these 5 foods Controversial Skinny Pill Sweeps the Nation Doctors are shocked at how much belly fat women are losing! Lose Weight In a Scientific Way Start dropping pounds!
  • 14. Native Ads For Muscle Growing Offers Crazy Muscle Gaining Trick! Forget about hard work in gym! A 4-Week Program To Get Huge Muscle Mass Hang tight & watch the video! Grow Stunning Muscles At Home Secret info all bodybuilders hide
  • 15. Native Ads For Money Making Offers Do You Want To Earn $456,000 A Month? Use this money making scheme for free Don't Just Dream Of Becoming Rich And Famous Take the first step today! Your New Success Story Can Start With Just One Offer Explore the opportunities right now!
  • 16. Native Ads For Dating Offers Meet And Date Asian Beauties Sign up in one second! The Prettiest Singles In Your Area Ask one out! Find Your Love Among All These Girls' Profiles It's your chance to change your single status
  • 17. MGID Dashboard – Ad Campaigns
  • 18. MGID Dashboard –Campaign Daily Statistics Compare KPI on the graph Export data Summary Daily data
  • 19. MGID Dashboard –Campaign Detailed Statistics Daily data breakdown
  • 20. MGID Dashboard –Campaign Setup Robust tracking setup
  • 21. MGID Dashboard –Campaign Setup Flexible targeting and time schedule
  • 22. Case Studies ONLINE MMO RPG GAME Solution: MGID expert suggested using the full range of performance optimization tools. Optimizing the campaign by creative and by publisher delivered positive results. The CPA of MGID traffic was 1.5 times lower than average from other traffic vendors. Goal: Installs (registrations) Case Study #1 Duration 3 months Installs 2,890 Clicks bought 162,291 CPA $3,3 Spent $9,635 Conversion rate 1.8%
  • 23. Case Studies ENTERTAINMENT CONTENT MOVIES, CELEBRITIES Solution:  Buying traffic with the focus on PPV is not an easy matter. It requires detailed tracking and constant optimization. With MGID optimization tools and some help from account manager, the client could reach and maintain 23 pageviews per session, exceeding client goals. Goal:  Boost pageviews by driving new visitors Case Study #2 Duration 6 months Average PPV 23 Clicks bought 4,858,367 Average CPC $0.055 Money spent $254,718 Time on site 00:02:56
  • 24. Case Studies DATING Solution:  As with other performance-based campaigns proper and detailed tracking is crucial. Implementing MGID conversion tracking code and detailed daily reports helped the MGID account manager reach the 4% conversion rate which is far higher than expected. Goal:  Increase registrations Case Study #3 Time-frame 22 months Impressions 628,796,858 Clicks bought 1,396,699 Money spent $149,571 CPC $0.11 Conversion rate (registrations) 4%
  • 25. Mike Heiden Want a custom campaign for your offers? mike.heiden@mgid.com Skype ID: phd.mike.heiden (424) 322 - 8059