1. MEDIA FILM MAGAZINE
I feel out of the 3 tasks the magazine was
going to be one of the easiest to do.
With background knowledge from the
previous music magazine project it will
give me a great advantage in creating
and producing a media film magazine to
the best of my ability. Some of the
objectives I have in creating my media
film magazine are:
To make a appealing eye-catching
magazine
To follow conventions of published
magazines
To create a colourful contrast to match
my other 3 tasks and create synergy .
This is one of my favourite
magazine front covers – i like
the way Megan fox is portrayed
in glamorous way which could
attract a male target audience?

2. MEDIA TERMINOLOGY
• Airbrush - Pictures are digitally manipulated, on software such as Photoshop, to enhance an image and/or
remove blemishes such as spots and wrinkles.
• Anchoring Text - Text that gives meaning to the pictures e.g. a picture of an actress would be anchored by her
name and the film she is in.
• Connotations - What an image such as a front cover suggests. For example, pink has feminine connotations
and a rose has romantic connotations.
• Cover lines – the words around the main image telling readers what is in the mag.
• Cover mount – A free enticement or gift stuck to the front cover to encourage sales.
• Font - the name for the type, numbers and punctuation marks, in one face and size e.g. ariel
• House style – Special rules for a particular magazine about its size, the layout, font, colour scheme, spelling etc.
• Imagined communities
• This refers to the phenomenon where people feel as if they know, are friends with or exist in the same
community as people in the media they have never met. For example they may talk about Posh and Beck’s
relationship in the same way as they would their real life friends.
• Layout - How the page is designed and formatted with shapes, arrows, text and boxes at different angles etc.
• Masthead – name of the magazine nearly always at the top of the front cover; acts as a logo with a fixed style
of lettering and font size.
• Main Image – typically a well composed, carefully created studio photograph of one person usually female, or
one striking object related to the genre of the magazine.
• Mode of address - The way a magazine “talks” to its audience i.e. it may ‘talk’ to you as a friend would. The
model on the front maybe making eye contact with the reader giving direct address.
• Slogan – a few words giving the magazine a Unique Selling Point e.g. the Ultimate Car Magazine
• Skyline – Runs across the top of the page and attracts readers to a special feature.
• Strapline –A strap or bar of information that usually runs over the top of the page. It is used to summarise
content ‘At Home Cheryl Cole’, or highlight a feature.

3. POSSIBLY LAYOUTS
MASTHEAD
MAIN
IMAGE
B
A
R
C
O
D
E
SELL
LINES
SELL
LINES
ANCHORAGE TEXT
SKYLINE
PRICE
SLOGAN
MASTHEAD
MAIN
IMAGE
BARCODE
SELL
LINES
SELL
LINES
ANCHORAGE TEXT
SKYLINE
PRICE
SLOGAN
WEBSITE
SMALL
IMAGES
SMALL
IMAGES
This was helpful because it helped
me expand my ideas of how my
magazine layout may be. Before
doing this I had looked at
conventions from magazines so
that that my magazine would fit
the criteria needed for a
professional look following trends.
I have decided to try out both of these layouts
to make sure I produce the best final result I
can. One of the magazines that has inspired
me was EMPIRE, i feel that the big masthead
and centralised images are very effective in
drawing attention to the viewer.

4. PHOTOSHOOT PLANNING
Item/Model
To Be
Photographe
d
Shot Type/
Angle Distance
Lighting/
Atmosphere
Background/
Mise en Scene
Positioning of
Front Cover
Details of
Editing
I have chosen to
photograph the
actress who
plays the villain
in the film plot.
Lucy Dack is
famously
known to be in
fantasy films
just like Helena
Bonham Carter
and this is her
signature also
photographing
her as an
actress will
straight away
connote that
this film is in
the fantasy
genre.
I will use a variety
of shot types, to
find the most
professional image
that follows
conventions
mainly full body
shots and mid
shots. Full body
shots would be
good showing off
outfits and mid
shots to focus on
props. Full body
and mid shots are
commonly used in
published
magazines. With
the full body shot I
could try get some
different poses and
create movement
in the image.
Because the model
will be dressed up
in fantasy clothes I
thought it would
be a good idea to
shoot in the studio
to focus on
props/make up.
This way I can
manipulate lighting
to bring out the
colours and make
the model look like
she is in a
different ‘world’. I
will also be editing
these images on
Photoshop
increasing the
vibrance/saturatio
n etc to get the
bold colours.
The background
I will experiment
with using
different
backdrops with
different props. I
will also do a
natural looking
with no
backdrop.
For my Mise en
Scene I will be
photographing
the actress with
bright coloured
props and
unusual ones
also. Possibly
doing an evil
looking pose or
a fierce and fiery
facial
expression.
I will be using this
image for my
front cover. So it
is a must that this
image is the
biggest element
to emphasise the
main movie
portrayed. It will
be placed on the
center of the
page for the
viewers gaze to
be guided directly
to the actress. I
will play around
with the
masthead
experimenting in
different places
and the cover
lines will be
around the image
I will be altering
the images with
the motive of
making it look as
fantasy like as
possible. For
example I can
dodge in areas to
make it look
lighter and give
the image a
futuristic feeling. I
will also be using
the spot healing
brush tool to
smooth out the
model ‘s face and
any imperfections
to be hidden with
it giving the
model the perfect
‘look’ (fantasy
conventions)

5. SOME IMAGES FROM THE PHOTOSHOOT
Both of these
images are not
giving direct
address towards
the viewer which
will make them
lose interest in
spotting the
magazine.
This image i feel was suitable, gives direct address and
could be an effective image if cropped down with the
strong pose and body language reflecting on the
actress’s character but the butterflies gives too much
away about the film plot.
Overall i feel the colours had
worked well in all image and
i have chosen this image for
the media film magazine as I
like the camera motion and
the stance of the actress its
fiery and her hand on her
hip shows she's in control.

6. FURTHER DEVELOPMENT AND EDITING
This image I had taken previously
inspired me to do a photo shoot like
this for the film magazine as it looks
very much like fantasy instead of
fashion (with the props used)
I was happy with the masthead I
had come up with using film
synonyms and debut applied very
much to the actress ‘a person's first
appearance or performance in a
particular capacity or role.’
However I feel the title font can be
worked on.
The main image looked like it was more for a
fashion magazine due to the dress and the
plain background – it looks like its an
advertisement for clothes to progress my
magazine further I am going to do another
photo shoot with more props
included, perhaps a different coloured
background.

7. Using actress (Lucy Dack) as a selling point for the magazine:
SEXUAL – This magazine uses sexual refereces to attract the
target audience however I will not be able to do this taking
into consideration the target audience of my magazine will
range from 16 – 25.
Some magazines use the actual actress or actor’s for their front image instead of using
their character in the movie. I think this could be very successful if it done with the
character being famous for the kind of genre it is.
Famous actress
Kirsten Dunst has
been placed on
the front of FILM
magazine as an
individual actress.
It involves a
quote from her
which i believe is
very effective as it
is connecting the
target audience
to her as a
actress.

8. CLOSE UP ANGLE (MORE
EFFECTIVE – DIRECT CONTACT)
The way that the
character in this image is
looking directly towards
me makes me feel wary
and it makes the whole
magazine look convincing
to read.
The angle which is a close up
(does not let the viewers gaze
anywhere else to look) including
the hands and gesture makes the
magazine look like there is
something mysterious going on
and makes me want to read it to
find out.

9. Second Photo shoot
For this photo shoot i tried to add as much colour as possible i have
even added a wig to show Lucy Dack role as an fantasy based
actress. The props and costume used reminded me of Willy Wonkas
from “Charlie and the chocolate factory” which famous fantasy
fanatic Tim Burton had directed showing elements of the theme I
am looking for.
The two styles look
very alike which
could be a good
thing as Willy
Wonka is a iconic
figure in the fantasy
work. The big round
glasses, the defined
jaw line etc and the
bob hair cut.

10. Main Image
I feel the image on
the light works
much better for a
magazine cover –
the one on the left
has fashion
elements which is
not what I am
aiming for. The
one on the left
also draws
attention to the
customer using
direct address.
Which is effective
in magazines.

11. Publishing Trends (House Style)
What is House style?
House style is where a magazine uses similar layout and structure.
Most magazines use this to make theirs stand out from the rest and give the reader
familiarity with the magazine. House style gives the audience a set expectation of what
the magazine will be like so they do not have to look around.
On FILM MAGAZINES Part
of the title is hidden
behind the main image
Both main cover
lines have been
centralised
Same font and colour

12. Mode Of Address – How the magazine is getting your
attention?
I have used a variety of colours and shades
to capture my target audiences attention. I
have done this by using the vibrancy tool
in Photoshop and increasing saturation as
well.
I have also used a variety of fonts, DaFont
helped me a lot for this as they have a lot of
choose from. The reason why i have used
different fonts was so that the text did not
get boring and i have based the detail with
the level of importance.
The props were a big feature in the magazine
to grab attention, the props used aren’t
something you would see worn and this is the
speciality of it, things we haven't seen before
or were not usto draw our attention a lot more.
FINAL MAGAZINE

13. COMPARE EXISTING AND MY MAGAZINE
Both of the
masthead titles
stand out and are
the biggest text on
the page
Both have a
coloured theme
running through
it
Cover image is
the main focus
and the sell
lines do not
overcrowd
them