1. Nodaway County
Historical Society
LAURA HAWKS, MEGAN WALLACE, TIONA MCKINNEY, JOE PRATER, TYLER BROWN

2. Agenda
• Mission Statement
•Where they are Now
•Goals
•Strategy
•Measurements
•Competitors
•Current Target Audience
• New Target Audience

3. Mission Statement
Founded in 1944 and reorganized in 1964, the Nodaway County Historical
Society is an active organization dedicated to the study, collection and
preservation of historically significant data and material.

4. NCHS Now
Problems:
Volunteers
Social media post
Website
Donations
Little to no
Partnerships
with organizations

5. Goals
Nodaway Historical Society Museum:
• Volunteers
• Donations
• Awareness
Social Media Strategies Group:
• Increase Awareness
• Communicate with other
Organizations in the community
•Create a need

6. Strategy No. 1: Increase
Awareness
• Keep Facebook and Website updated
• Call – to – action Posts
• Administrators

7. Strategy No. 2: Communicate
with other Organizations &
Community
• Plan events
• Interact on social media

8. Examples
1 2
3 4

9. Strategy No. 3: Create a
Need
• Schools
• Elementary
• High School
• College
• Adults

10. Measuring social media
• Facebook Insights
• Hashtagify
• Bit.ly
• SumAll
• ThunderClap

11. Hashtags:
• #MaryvilleMonday
• #MissouriMonday
• #ThisDayHistory
• #Volunteer
• First of every month
have a volunteer of the
Month
• #WarWednesday
• Post a short fact about
different wars in history

12. Competitors
• Northwest Missouri State Online Museum
• Glore Psychiatric Museum
• The Nodaway Humane Society

13. Current Target Audience
◦ The NCHS currently looks at individuals ranging from ages 38-75

14. Target
Audience(s)
PARENTS Female/male Ages 20-55 With children
under 18
1 or more
jobs
NWMSU
STUDENTS
Male/female Ages 18-25 Flexible
schedule
Looking for
volunteer/inte
rnship
opportunities
CHILDREN Boys/girls Ages 5-16 Free after
school/ and
during the
summers
Looking for
summer
activities

15. Events/Programs
• Logo contest
• History and Hounds
• After school History club
• Internships
• Volunteers
• Field trips

16. Logo CONTEST
• Branding
• More recognizable
•

17. History and Hounds
• Partner with New Nodaway
Humane Society
• Dogs in History

18. Internship
•Various internships
• Media
• Event planning
• fundraising

19. QUESTIONS?

20. THANK YOU