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Matthew Brown Head of Special
Projects SEOmoz Twitter: @MatthewJBrown Slideshare: MatthewBrownPDX http://www.portlandground.com/archives/2003/05/steel_bridge_an.php
Semantic Search Engine Optimization (Semantic
SEO) is the use of techniques from the Semantic Web technology stack for: 1.sending detailed information about the meaning of your page content to search engines and other data consumers, 2. in a way that can be easily processed by computers. Good definition of Semantic SEO: http://bit.ly/kUW0fJ
“If your site has very
few pages, or very few pages with marked-up structured data, it may not be picked up by the rich snippets system.” There are non-obvious things you may need to troubleshoot
Semantic SEO Follow List Folks
who have some SEO/Semantic Web crossover: Aaron Bradley - @aaranged – Hands down the best curator of semantic happenings on the SEO side. When he blogs at http://www.seoskeptic.com it’s not to be missed. Jeff Preston - @JeffreyPreston – Lead SEO at Disney Corp. Happens to be speaking at the Semantic Web 2012 conference Sean Golliher - @SeanGolliher – Publisher of SEMJ – writes occasionally for http://www.semanticweb.com Jay Myers - @jaymyers – Best Buy lead dev and RDFa proponent. He’s the man responsible for Best Buy’s 30% CTR increase with rich snippets. Dan Brickley - @DanBri – Schema.org outreach for Google, works on proposed Schema.org specs People who have both search and semantic backgrounds
Semantic Tech Pros Semantic Tech
Folks who are very smart and say things I don’t get: Martin Hepp- @MFHepp– Heads up Good Relations, which is the most extensive vocabulary for e-commerce data Manu Sporny - @ManuSporny – Leader of the W3C working group for RDF. The man leading the charge for the RDF spec. Lin Clark - @LinClark – Works on the linked data/RDF integration for Drupal. Codes neat linked data things for Drupal. Gregg Kellogg - @Gkellogg – Semantic Web Developer of all trades. Wrote the Structured Data Linter. Aaron Bradley’s gigantic Semantic Twitter Group: https://twitter.com/i/#!/aaranged/semantic-web - Like tapping into the Matrix of semantic tech information. People building semantic tech tools and standards