Marvin Spehar Interactive Resume

1. Marvin Spehar Interactive Resume 2017 Disclaimer: This presentation uses copy written material and is meant for use by the intended recipient only. This original file, or any unauthorized copy, may not be sent or shared with any other individual in any format either digital or print without expressed written consent. Viewing of any of the contents institutes acceptance of this disclaimer.

2. Contents: 1. Exhibition Marketing 2. Authoring Publication Content 3. Photography / Video Production 4. Marketing Collateral / Graphic Design 5. Social Media Marketing 6. Sponsorship Engagement 7. Creativity / “Engineering” Direct Link: GO GO GO GO GO GO Contact Information: Marvin A. Spehar mspehar@yahoo.com (M) 704-290-8308 GO

3. Exhibition Marketing Objectives: • Design and execute a 60’ x 30’ interactive exhibition booth to showcase products (pneumatic tools) in an environment attractive to show attendees (mechanics) • Portray company as cutting edge • Incorporate TV personality for draw and product videos • Maintain exhibition costs Results: • Created concept, design, and functionality of booth. Cobranded with non-competing well recognized companies to create garage theme. • Produced multiple product videos to loop in booth • Contracted Lou Santiago from TV show CarFix airing on the Velocity Channel • Used, and built on, existing booth assets for cost containment Additional samples are available

7. Authoring Publication Content Objectives: • Increase brand awareness • Provide readers with insightful product and technical information • Compose advertorials to promote products within publication guidelines without an overt advertising message Results: • Increased number of product inquiries from publication readers • Received direct product inquiries from national accounts • Complimented by competitors regarding content and format Maximizing the Lifespan of Your Air Tools Impact Wrench Innovations Preventing Clean Room Contamination from Fire Links to articles: Additional samples are available

8. Photography / Video Production Objectives: • Produce print quality product photographs (including Photoshop manipulation) • Shoot, edit and/or produce videos for YouTube content and exhibition presentations • Create enhanced content for distribution network websites Results: • Photography used to create marketing collateral and exhibition graphics • Video production used for YouTube content and exhibition presentations • Product specific sales training video Video Viewer Additional samples are available

9. Photography / Video Production Objectives: • Produce print quality product photographs (including Photoshop manipulation) • Shoot, edit and/or produce videos for YouTube content and exhibition presentations • Create enhanced content for distribution network websites Results: • Photography used to create marketing collateral and exhibition graphics • Video production used for YouTube content and exhibition presentations • Product specific sales training video Additional samples are available

14. Marketing Collateral / Graphic Design Actions: • Develop distributor cobranded promotional flyers • Create product marketing collateral • Exhibition promotional hand outs • Product photography and digital editing • Illustration Additional samples are available

15. Social Media Marketing Objectives: • Increase brand awareness • Socially engage with end users • Incorporate supported sponsorships Results: • Exceeded target number of “Likes” year over year • Increased post engagement by followers • Created multiple channels of engagement Engagement Contests Creative Posts to Generate Activity Live Contests from Trade Shows Sponsorship Integration Additional samples are available Booth Activity

16. Sponsorship Engagement Objectives: • Leverage sponsorships for exhibition activities • Social media engagement for end user branding • Utilize extensive social media reach of talent for additional branding

17. Creativity / “Engineering” Objectives: • Create a vehicle in which to drop an egg from 40 feet without the egg breaking • Out-engineer all other egg drop vehicles • Win egg drop contest for second consecutive year Results: • Engineered, designed, and built a one-of-a-kind egg drop device • Egg double drop device launched a secondary egg carrier after initial impact • Egg did not break • School rules do not allow entries to win in two consecutive years – Received Egg-cellent Egg Drop Award • Failure in one of the three pulleys prevented the secondary carrier from launching properly which resulted in the carrier not reaching maximum altitude • Pulley system to be redesigned for 2017 entry Video Viewer 2015 Winning Entry 2016 Entry Samples of structural design and electrical “engineered” projects are available

18. Creativity / “Engineering” Objectives: • Create a vehicle in which to drop an egg from 40 feet without the egg breaking • Out-engineer all other egg drop vehicles • Win egg drop contest for second consecutive year Results: • Engineered, designed, and built a one-of-a-kind egg drop device • Egg double drop device launched a secondary egg carrier after initial impact • Egg did not break • School rules do not allow entries to win in two consecutive years – Received Egg-cellent Egg Drop Award • Failure in one of the three pulleys prevented the secondary carrier from launching properly which resulted in the carrier not reaching maximum altitude • Pulley system to be redesigned for 2017 entry 2015 Winning Entry 2016 Entry Samples of structural design and electrical “engineered” projects are available

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