Strategic Transactions works with our collaborative partners to help our clients in food & beverage, technology and medical & cosmetic, sell their businesses for maximum value.

1. EXPLORING COLLABORATIVE
OPPORTUNITIES TO HELP
CLIENTS INCREASE THE
VALUE OF THEIR BUSINESSES.

2. Valuation | Exit Planning | Sales &
Acquisition
Strategic Transactions are mid-market
M&A specialists helping mid-sized
businesses with strategic sales and
acquisitions.
Strategic Transactions works exclusively with mid-sized Food &
Beverage, Technology and Medical & Cosmetic companies

3. Strategic Transactions Goal
Collaborate
to enhance
the business
value of the
client
Obtain the
maximum
sale value
for client’s
business

4. What makes a valuable
(and saleable) business”?
• Barriers to entry.
• Blue chip customers
• Great distribution
• Low employee turnover
• Know how
• Long term contracts
• Expansion opportunities
• New product pipeline
• Loyal customers
• Well trained, motivated staff
• Recurring revenues
• Scalable business
• Reputation
• Technology
• Vision
• Intellectual property
• Acquirer goal alignment
• Reliable suppliers
• Focussed planning

5. Strategic
Transactions
Role
Align client strengths &
vision with buyer needs
Make client
accountable
Proactively finding
buyers
Make client
more
valuable

6. Collaborative
Partner
Role
Align your expertise
with clients business
goals
Collaborate
with ST to
deliver
growth
Assist client to optimise
their business asset
Provide
expert
industry
insights

7. Our Value Discovery process involves us working alongside collaborative
partners with industry expertise to strengthen the value of each of your
asset.
+
Our (not so) secret recipe
For a successful company exit
After we have optimised your assets and help you increase your business
value we align your business with buyers motivations to maximise your sale
value

8. Stage 1
Valuation  Asset
Identification Stage 2
Asset Optimisation
 Value Creation
Stage 3
Sale of Business
3-Stage Journey to a
Dream Exit

9. Our Client’s Value Creation Journey
Low Value High Value
Value Discovery  Strategic Transactions
Benchmark | Track | Optimise
Financial People Systems Product Competitiv
e
Brand IP
Collaborate with industry experts to optimise business assets

10. Partner
Expertise
Step 2: Value Creation
We work with collaborative
partners to strengthen each of
these 7-assets.

11. Strategic Transactions track the overall
financial performance & direction of business
Financial Modeling
(Forecasting &
Budgeting)
Partner Expertise
(Optimising Business
Assets)
Market Intelligence
(Industry trends)
Step 2: Value Creation

12. Mailout to 2000 contacts Article sits on website Article can accessed online
or downloaded
Clients referred directly to
the partner
Active collaborative partner lead generation campaign

13. Other Collaborative Opportunities
Ongoing automated
customer interaction
(CRM)
Mutual lead referral
Expertise guides & newsletters
Special offers
Webinars
Face to face workshops
Client "gifts"
Collaborative events

14. What other
business
owners say
about us.
Mark is one of the finest
Financial thinkers I have had
the pleasure to work with.
From his honest critique of our
first ever business plans
through to his determined
approach to "get the numbers
right" as we were valuing our
company through to his always
generous advice and help as we
continue to grow our business.
– George Germanos
Mark was engaged by Brian
and myself, to assist in the sale
of our company, the Vocational
Capacity Centre (VCC). His
work exceeded our
expectations both in terms of
securing a purchaser and in the
price that was obtained for the
sale. Mark’s approach was
systematic, thorough and
perspicacious.
– Professor Robert Pryor PhD