1. The document provides information on liquid-park.com including new keywords, menu layout options, competitors and their websites, target hotels and resorts along with their contact details. 2. The tactics section discusses using LinkedIn, Facebook, Google+, email marketing and YouTube to increase brand awareness, build relationships, generate quality leads and increase engagement. Tactics like sharing rich content, events, reviews and calls to action are mentioned. 3. Instagram is also discussed as a way to gain wider audience, balance fun and business content, create engagement through contests and feature customers to showcase the brand experience.

1. Appendix
1-SEO Spider Summary:
www.liquid-park.com

3. *New Keywords
Biggest inflatable
Create your park
Indoor Water Park

4. Inflatable Aqua Park
Inflatable Park

5. Jump on the trampoline
Make your own park

6. On the trampoline
Outdoor water park

7. Park creator
Summer
The trampoline

8. Water Park
Menu Layout option :
1. Fixed header
2. Side Menu
3. “GO to Top” Button

9. 2- Market & Competitors:
Name Place website
CORAL SEA
WATERWORLD
Sharm El Sheikh http://www.coralsearesor
ts.com/
Aqua Park Sharm El Sheikh www.parkinn.com
Aqua Blue Water Park Sharm El Sheikh
Aqua Blue Water Park Sharm El Sheikh
Mini Aqua Park Sharm El Sheikh www.tropicanagroupegyp
t.com
Tirana Aqua Park Sharm El Sheikh http://tiranaaquapark-
eg.com/
Cleo Park Sharm El Sheikh http://www.cleopark.net
/
Jungle Aqua Park Hurghada http://www.jungleaquapa
rk.co.uk/
Mirage Aqua Park Hurghada http://www.mirageaquap
ark-hurghada.com/
Marseilia Aqua Park Alex. Matrouh Desert Rd.,
North Coast
www.marseiliagp.com
Crazy Water Agami, Alexandria

10. Taverna Aqua City Alexandria
Crazy Water El Sheikh Zayed, 6th Of
October, Giza
Aqua Park Km 31,Cairo Ism. Desert
Rd., Cairo
www.aquapark.ws
3- Our target:
HotelResort
Adress Website E.Mail Phone Fax
Concord
moreen beach
KM south of
Marsa Alam
International
Airport, Marsa
`Alam, Al Bahr Al
Ahmar, Egypt
http://marsaalam.
concorde-eg.com/
emailus.marsaala
m@concorde-
eg.com
+20653740
101
_______
Hilton marsa
alam
KM 97 Qusir
Marsa Alam Rd
Abo Dabab,
Marsa Alam
http://www3.hilto
n.com/en/hotels/e
gypt/hilton-
marsa-alam-
nubian-resort-
RMFHIHI/index.ht
ml
_______
+20-65-
3740060
+20-65-
3740065

11. Iberotel
lamaya
KM67 Qusir
Marsa Alam Rd
corraya bay,
Marsa Alam
http://www.jaz.tr
avel/destinations/
egypt/madinat-
coraya-
hotels/iberotel-
lamaya-resort.aspx
_______
065375003
024
065375003
9
Iberotel
CORAYA
BEACH
RESORT
KM 97 Qusir
Marsa Alam Rd
corraya bay,
Marsa Alam
http://www.jaz.tr
avel/destinations/
egypt/madinat-
coraya-
hotels/iberotel-
coraya-beach-
resort.aspx
_______
+20 056
3750
008+20 65
3750 004
+20653750
009
Gorgonia
beach resort
km 45,marsa
alam elquseir
rd.corraya bay
http://www.gorgo
niabeach.com/
_______
+20 10688
01743+20
10688
01742
+20
106880059
6
Intercontinen
tal marsa
alam
Qusir Marsa
Alam Rd corraya
bay, Marsa Alam
http://www.ihg.co
m/intercontinenta
l/hotels/
_______
065033600
0012
065336002
5
the three
corners
equinox beach
resort
Sales &
Marketing Office
Egypt 3 El
Portsaidia
Company St.,
Asmaa Fahmy
St., Nasr City,
Cairo
http://www.three
corners.com/index
.php?page=hotel&
hotel=bddbc625-
9a72-4d86-97f5-
61ba7c2c90d4
info@threecorne
rs.com
+20 22
2904181/D
92915138/
D82915429
+20
22904909

12. Mövenpick
Resort El
Sokhna
Suez-Zaafarana
Road | El Ein El
Sokhna | Egypt
www.moevenpic
k-
hotels.com/en/af
rica/egypt/el-
sokhna/resort-el-
sokhna
resort.elsokhna
@moevenpick.c
om
+2 062
339 0800
Porto Sokhna
Beach Resort
& Spa
KM 48 Suez /
Zaafarana Road,
Ain Sokhna ,
Egypt
www.portoworld
hotels.com
sales.hotels@a
mer-group.com
+20 (062)
3210100
+20 (062)
3210104
The oberoi
sahl hasheesh
The Oberoi, 117,
Sahl Hasheesh
Red Sea, Egypt
http://www.obero
ihotels.com/hotels
-in-sahl-hasheesh/
+20 65
3440 777
Tropitel Sahl
Hasheesh
Hotel
Hurghada Safaga
Rd.
Sahl Hashish,
Hurghada
http://sahlhashee
sh.tropitelhotels.co
m/
reservation.sh@t
ropitelhotels.com
info.sh@tropitelh
otels.com
+20 (122)
007-1288 /
(122) 007-
2775/
(122) 007-
4453
+20 (122)
008-2241
Baron Palace
Resort - Sahl
Hasheesh
Hurghada, Qesm
Hurghada, Red
Sea Governorate
http://www.baron
hotels.com/
Tel:
011266662
80 –
011266662
74
The Desert
Rose Resort
Corporate
Office
KM 16 Hurghada
Safaga Road P.O.
Box: 365 -
Hurghada -
Egypt
http://www.deser
trose-resort.com/
info@desertrose-
resort.com

13. Kempinski
Hotel Soma
bay
Km 45,
Hurghada Safaga
Rd.
Soma Bay,
Safaga
www.kempinski-
somabay.com
+20 65 356
1500
Direct Marketing
Face to face selling using the following tools
• Company Portfolio
• Customers portfolio
• 3D Mackit of his beach having the park
• Customized product and solutions to fit his beach
Expected Result
Direct Marketing
Achieve greater target market precision through visuals
Increase Sales
Events
• Free invitations for the decision makers in the targeted hotels for trial
experience in the park.
• The hotels in portfolio will get special sponsorship packages in any event
organized by Liquid Concept
• Affiliation with the Hotels in our portfolio during the competitions
organized by LC
For Ex: Couples Competition will take place in one of Sahl-Hashish Hotels
and the winner couple will have a special two-days package in the hotel.
Expected Result
Events
Exposure: Giving the hotelsResorts the chance of exposure in our Events will
be an effective influence on their decision of buying the park

14. 4- Tactics:
LinkedIn
• Sharing Daily Rich Content
Like Images, Videos, Latest updates to keep the follower updated with the fresh
news
• Direct Sponsored Content
To reach our target audience directly in the feed thorough highly targeting
options “Industry, Company Name, Category, and Job Title”
• Deeper insights with Company Page analytics
• To track engagement on posts, follower growth, key metrics and trends.
Expected Result
Linkedin
Raise awareness and shape perception of the product
Strengthen conversion rate
Build relationships with the world's professionals through creating value
Generate quality leads by sharing content that professionals seek
LinkedIn allows you to make your profile information available for search engines
to index. Since LinkedIn profiles receive a high PageRank in Google, this is a good way to
influence what people see when they search for you or your business

15. Facebook
• Sharing Daily Rich Content
Picture, Videos, Latest updates to keep the follower updated with the fresh
news
• Information about sponsors and affiliated hotels
• Events we are organizing or going to organize
Expected Result
Increase awareness for the product
Create a community around our product
Helps with SEO for our website
Google +
• Publishing updated photos
Catchy photos of the park
• Hash tags in your posts
With highly selective keywords
• Encouraging reviews from our customers
Reviews about their experience on the park will build credibility
Expected Result
Google +
Get Noticed across Google and get detailed info about our business in Search
Engine

16. E-mail
• Offer them what they need as a Friend
The E-mail will contain value proposition to give them a reason to buy "You
really need the park to give your customers an added value and a strong reason
to choose your Resort/Hotel" like a friend who’s trying to help them, people are
likely to believe that you’re sincere and that buying from you is a good decision.
• Email Marketing Content
The E-mail content will be rich through "Catchy Subject Line, Attractive Picture
of a similar beach having the park or an interesting video" that simply makes
them feel attracted to the product.
• Engagement
The E-mail will have a call of action <To go through the attached link to the park
website and design your own park according to your beach size, and SEE HOW
IT LOOKS>
Expected Result
Email Marketing
Raise Awareness and curiosity: The value proposition, creating a need in their
mind, and calling them to go for the website will create brand awareness.
Conversion Rate: The brand awareness will ease the process of selling and will
lead to a high conversion rate

17. YouTube
• diverse Video content on YouTube
The Youtube videos will contain diverse updated attractive content of the real
funny moments of the park visitors using catchy graphics and editing
techniques, giving subscribers and other interested parties a reason to return.
• Integrating YouTube and web content
Embedding the most viewed videos on the website will increase both its search
results and product sales
• Encourage Engagement
Encouraging our loyal customers to share their videos on other Social media
platforms will increase the product value resulting in sustained increased
organic traffic
Expected Result
Youtube
Great video content + many videos = more subscribers + higher SEO rankings.
YouTube + social media = full community engagement.
Generating Leads
Facebook
• Sharing Daily Rich Content
Picture, Videos, Latest updates to keep the follower updated with the fresh
news
• Information about sponsors and affiliated hotels
• Events we are organizing or going to organize

18. Expected Result
Increase awareness for the product
Create a community around our product
Helps with SEO for our website
Instagram
Instagram has millions of users. It has become the perfect opportunity for
brands to get quick messages and photos to their target audiences.
• Gain a wider audience.
Instagram pictures provide our audience a better vision of our park.
• Balance of fun images and business pictures.
• Create engagement with Instagram contest.
We can easily ask users to use a particular hashtag for the contest by tagging
their pictures. We can easily search through pictures and ask other people to
vote for their favourite pictures. Afterwards we will pick winners.
• Feature our customers.
Take pictures of our customers and show what the experience with our brand is
like.
Showcasing our brand values while highlighting our customers’ experience.
• Get more interest in our events.
Adding Instagram to our event marketing mix can help us reach more people,
get more people to visit our booth and increase engagement with our audience.

19. Expected Result
Connect with your customers and prospects.
Provide our audience a better vision of our park.
It’s a great way to influence engagement.
Improve the connection we have with our audience.