2 ie 2015 what's new with education

Classroom
Purpose: To enable all Willing Students to
Achieve Mastery of 48 Skills Tangible Skills and a
Systems Thinking Mindset
1

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25,000+ Innovations 100,000+ Leaders

50 partners - 20 Universities
2-2

On Campus Education
Undergraduate Minor
Graduate Certiﬁcate
1
3-2

On Campus Education
Undergraduate Minor
Graduate Certiﬁcate
1
Executive Education
Professional Certiﬁcations
2
3-3

Systems that Enable
Today’s Focus
4-2

Systems that Enable
CREATE
5-3

Systems that Enable
CREATE
COMMUNICATE
5-4

Systems that Enable
CREATE
COMMUNICATE
COMMERCIALIZE
5-5

Systems that Enable
CREATE
COMMUNICATE
COMMERCIALIZE
SYSTEMS DRIVEN LEADERSHIP
5-6

Systems that Enable
CREATE
COMMUNICATE
COMMERCIALIZE
CONTINUING EDUCATION
5-7

CREATE
COMMUNICATE
COMMERCIALIZE
Systems that Enable
6

CONTINUING EDUCATIONCONTINUING EDUCATION
7-2

CREATE
1. Meaningful Uniqueness
2. Stimulus & Diversity
3. Exploring Stimulus
4. CREATE Sessions 1.0
5. Unrelated Stimulus
6. Patent Mining
7. Insight Mining
8. Market Mining
9. Advanced Create Methods
10. Future Mining
11. Wisdom Mining
12. Professional Grade CREATE
COMMUNICATE
13. Blue Card Strategy Activation
14. Yellow Card
15. Synergy of the Concept System
16. Meaningful Uniqueness Clarity
17. Feedback Systems
18. Smart Concept Decisions
19. Patent Translation & Trademarks
20. Advanced Benefit & Proof
21. Meaningful Marketing Messages
22. Professional Grade Marketing Piece
23. Real World Communications
24. Proactive Selling Pitches
COMMERCIALIZE
25. Math - the Innovation Gas Pedal
26. Innovation Operating System
27. Plan Do Study Act
28. Cost and Pricing
29. Sales Forecasting
30. Optimizing the Whole
31. Market Risk
32. Technology Risk
33. Organization Risk
34. The Roles in Depth
35. IE Projects Step by Step
36. Drive Out Fear
37. Appreciation for a System
38.Knowledge about Variation
39. Theory of Knowledge
40. Psychology
41. Leading Innovation Operating System
42. Leading Collaboration System
43. Leading Rapid Research System
44. Leading Patent ROI
45. Leading Culture Change
46. Leading Invention of WOW Innovations
47. Leading World Class Development Systems
48. Leading World Class Go to Market Systems
Version 3.0 of the 48 Skills
7-3

CREATE
6. Patent Mining
7. Insight Mining
8. Market Mining
10. Future Mining
11. Wisdom Mining
COMMUNICATE
14. Yellow Card
COMMERCIALIZE
31. Market Risk
32. Technology Risk
36. Drive Out Fear
40. Psychology
Summer / Fall of 2014
7-4

CREATE
6. Patent Mining
7. Insight Mining
8. Market Mining
10. Future Mining
11. Wisdom Mining
COMMUNICATE
14. Yellow Card
COMMERCIALIZE
31. Market Risk
32. Technology Risk
36. Drive Out Fear
40. Psychology
Summer / Fall of 2014 Summer / Fall of 2015
7-5

OPTIONS
8-2

OPTIONS
Pay attention to
my presentation
today!
8-3

OPTIONS
Pay attention to
my presentation
today!
Watch the
updated Skills
from your
Video Library
8-4

OPTIONS
Pay attention to
my presentation
today!
Watch the
updated Skills
from your
Video Library
https://www.google.com/url?
sa=i&rct=j&q=&esrc=s&source=images&cd=&ved=0CAcQjR
w&url=http%3A%2F%2Fwww.gograph.com%2Fstock-
illustration
%2Ftreadmill.html&ei=dwiHVbPpJ4W4yQSdjoCgBA&bvm=bv.
96339352,d.cGU&psig=AFQjCNFWmKipklu5MHKhUDnU8yix
bIyH7Q&ust=1434999257063596
8-5

OPTIONS
Pay attention to
my presentation
today!
Watch the
updated Skills
from your
Video Library
illustration
bIyH7Q&ust=1434999257063596
- Classroom
- Video Library
8-6

OPTIONS
Pay attention to
my presentation
today!
Watch the
updated Skills
from your
Video Library
illustration
bIyH7Q&ust=1434999257063596
- Classroom
- Video Library
8-7

OPTIONS
Pay attention to
my presentation
today!
Watch the
updated Skills
from your
Video Library
illustration
bIyH7Q&ust=1434999257063596
- Classroom
- Video Library
8-8

OPTIONS
Pay attention to
my presentation
today!
Watch the
updated Skills
from your
Video Library
9-1

Come Back
to Innovation
College
OPTIONS
Pay attention to
my presentation
today!
Watch the
updated Skills
from your
Video Library
9-2

Come Back
to Innovation
College
FREE for
Blue / Black
Belts - Space
Available
Basis
OPTIONS
Pay attention to
my presentation
today!
Watch the
updated Skills
from your
Video Library
9-3

Come Back
to Innovation
College
Teach the
next
generation
FREE for
Blue / Black
Belts - Space
Available
Basis
OPTIONS
Pay attention to
my presentation
today!
Watch the
updated Skills
from your
Video Library
9-4

Come Back
to Innovation
College
Teach the
next
generation
NEW
FREE for
Blue / Black
Belts - Space
Available
Basis
OPTIONS
Pay attention to
my presentation
today!
Watch the
updated Skills
from your
Video Library
9-5

next
generationCONTINUING EDUCATION
10-1

next
1. Teach Students
10-2

next
1. Teach Students
Gain Depth of Understanding When you Educate Others
10-3

next
1. Teach Students
• Find a School: Mitch Hamm - Steve Bebko - John and Wendy Ferris
10-4

next
1. Teach Students
• Teacher College: Cycles to Mastery
10-5

next
1. Teach Students
• Instructor Manual with Extreme Levels of Documentation
10-6

next
1. Teach Students
Contact James Beaupre, University of Maine, to Get Started
• Instructor Manual with Extreme Levels of Documentation
10-7

next
11-1

next
2. Coach to Certify
11-2

next
2. Coach to Certify
Get Repetition, Exposure to the latest Content and Tools
11-3

next
2. Coach to Certify
• Send your colleagues, clients, compadres
to Innovation College
11-4

next
2. Coach to Certify
• Coach them through 3.0 Black Belt
Certiﬁcation Adventure!
11-5

next
2. Coach to Certify
• Coach them through 3.0 Black Belt
Certiﬁcation Adventure!
11-6

Black Belt 3.0 Certiﬁcation Adventure
How Does it Work?
12

Cycles to Mastery Teaching System
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
REMINDER
13-1

• A video that
introduces
you to what
each skill is
and why it
matters
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
REMINDER
13-2

• A video that
introduces
you to what
each skill is
and why it
matters
• A bite size
assignment
guides you
through how to
do the skill
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
REMINDER
13-3

• A video that
introduces
you to what
each skill is
and why it
matters
• A bite size
assignment
guides you
through how to
do the skill
• Summative
assignment
demonstrates
how this skill
ties into the
rest of the IE
system
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
REMINDER
13-4

• A video that
introduces
you to what
each skill is
and why it
matters
• A bite size
assignment
guides you
through how to
do the skill
• Summative
assignment
demonstrates
how this skill
ties into the
rest of the IE
system
• Full integration
of this skill into
complex real
world scenarios
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
REMINDER
13-5

• A video that
introduces
you to what
each skill is
and why it
matters
• A bite size
assignment
guides you
through how to
do the skill
• Summative
assignment
demonstrates
how this skill
ties into the
rest of the IE
system
of this skill into
complex real
world scenarios
• An opportunity
to step back
and consider
learnings
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
REMINDER
13-6

• A video that
introduces
you to what
each skill is
and why it
matters
• A bite size
assignment
guides you
through how to
do the skill
• Summative
assignment
demonstrates
how this skill
ties into the
rest of the IE
system
of this skill into
complex real
world scenarios
• An opportunity
to step back
and consider
learnings
Unlimited Redos Until Mastery on All Assignments
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
REMINDER
13-7

Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
14-1

2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
14-2

~ 100
Videos
2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
14-3

~ 100
Videos
~ 100
Videos
Innovation
College
~ 150 Assignments
Half in Class, Half out of Class
2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
14-4

~ 100
Videos
~ 100
Videos
Innovation
College
~ 150 Assignments
- Lead a Project
- BC, YC, 4 x PDSA
- Lead a Project
- BC, YC, 4 x PDSA
2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
14-5

~ 100
Videos
~ 100
Videos
Innovation
College
~ 150 Assignments
- Lead a Project
- BC, YC, 4 x PDSA
- Lead a Project
- BC, YC, 4 x PDSA
2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
14-6

~ 100
Videos
~ 100
Videos
Innovation
College
~ 150 Assignments
- Lead a Project
- BC, YC, 4 x PDSA
- Lead a Project
- BC, YC, 4 x PDSA
2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
14-7

~ 100
Videos
Innovation
College
~ 150 Assignments
- Lead a Project
- BC, YC, 4 x PDSA
- Lead a Project
- BC, YC, 4 x PDSA
2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
15-1

~ 100
Videos
Innovation
College
~ 150 Assignments
- Lead a Project
- BC, YC, 4 x PDSA
- Lead a Project
- BC, YC, 4 x PDSA
2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
3.0
15-2

~ 100
Videos
Innovation
College
~ 150 Assignments
- Lead a Project
- BC, YC, 4 x PDSA
- Lead a Project
- BC, YC, 4 x PDSA
2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
~ 100
Videos
3.0
15-3

~ 100
Videos
Innovation
College
~ 150 Assignments
- Lead a Project
- BC, YC, 4 x PDSA
- Lead a Project
- BC, YC, 4 x PDSA
2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
~ 100
Videos
Innovation
College
~ 60 In Class
~15 Out of Class
3.0
15-4

~ 100
Videos
Innovation
College
~ 150 Assignments
- Lead a Project
- BC, YC, 4 x PDSA
- Lead a Project
- BC, YC, 4 x PDSA
2.0
Digital
Classes
Lab
Assignments
Application
Assignments
Experience
Assignments
Reﬂection
Assignments
~ 100
Videos
Innovation
College
~ 60 In Class
~15 Out of Class
- Lead a Project through the Discover Phase
- Lead a Project through the Develop Phase
- 16 Applications Assignments3.0
15-5

~ 100
Videos
Innovation
College
~ 60 In Class
~15 Out of Class
16-1

~ 100
Videos
Innovation
College
~ 60 In Class
~15 Out of Class
85% of time spent
APPLYING to Real
World Work
16-2

~ 100
Videos
Innovation
College
~ 60 In Class
~15 Out of Class
85% of time spent
APPLYING to Real
World Work
Blue Belt Certiﬁcation
16-3

~ 100
Videos
Innovation
College
~ 60 In Class
~15 Out of Class
85% of time spent
APPLYING to Real
World Work
Black Belt CertiﬁcationBlue Belt Certiﬁcation
16-4

Application Assignments
Lead Blue Card
Session
4 Hour Minimum
Deliver IE
Workshop
Series
Yellow Card
Facilitation
4 Hour Minimum
Blue Card
Spark Deck
Created/Presented
Problem Solving
Facilitation
4 Hour Minimum
Quantitative
Stimulus Mining
Problem/Idea Starter
Qualitative
Concept Feedback
InterAct or 1 on 1
3 Cycles of
Concept Writing
Using Tools
Prototype
Build/Test/Revise
Rapid Test
Collaboration
To Problem Solve
Outside & Inside Co.
Deep Dive Into
Sales & Cost Forecast
Improve Numbers
Make Meaningful
Improvements to
a Company
Innovation Check List
Meaningful Company
System Innovation
FFFC, Collaboration
or Patent ROI
Provisional
Patent & Business
Opportunity Report
Write Yellow Card for
2 Distribution Valves
Get Feedback & Revise
Experience Assignments - Discover, Develop
BLACK BELT CERTIFICATION
Yellow Card
Spark Deck
Created/Presented
17-1

Lead Blue Card
Session
4 Hour Minimum
Deliver IE
Workshop
Series
Yellow Card
Facilitation
4 Hour Minimum
Blue Card
Spark Deck
Created/Presented
Problem Solving
Facilitation
4 Hour Minimum
Quantitative
Stimulus Mining
Qualitative
Concept Feedback
InterAct or 1 on 1
3 Cycles of
Concept Writing
Using Tools
Prototype
Build/Test/Revise
Rapid Test
Collaboration
To Problem Solve
Deep Dive Into
Improve Numbers
Make Meaningful
Improvements to
a Company
Meaningful Company
System Innovation
FFFC, Collaboration
or Patent ROI
Provisional
Patent & Business
Opportunity Report
BLACK BELT CERTIFICATION
Yellow Card
Spark Deck
Created/Presented
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17-2

Let’s Take a Tour
When16 Application
Assignments are Applied to
A Single Project
18

Spark Deck
Strategy
Prepare a
Custom
Spark Deck
to inspire
possible
strategic
opportunities
20-1

Spark Deck
Strategy
Prepare a
Custom
Spark Deck
to inspire
possible
strategic
opportunities
1
20-2

Spark Deck
Strategy
Prepare a
Custom
Spark Deck
to inspire
possible
strategic
opportunities
Market Trends
1
20-3

Spark Deck
Strategy
Prepare a
Custom
Spark Deck
to inspire
possible
strategic
opportunities
Market TrendsEmerging Technology
1
20-4

Spark Deck
Strategy
Prepare a
Custom
Spark Deck
to inspire
possible
strategic
opportunities
Market TrendsEmerging TechnologyDemographic Shifts
1
20-5

Spark Deck
Strategy
Prepare a
Custom
Spark Deck
to inspire
possible
strategic
opportunities
Market TrendsEmerging TechnologyDemographic ShiftsRegulatory Changes
1
20-6

Present it during your
Blue Card Session
21-1

Blue Card Session
21-2

Blue Card Session2
21-3

It could be a formal session…
22-3

Or an informal meeting with a
division or department leader
23

Once
deﬁned,
post it to
your private
labs portal
24-2

Once
deﬁned,
post it to
your private
labs portal
So
everyone is
aligned on
what is
VERY
important
24-3

Once
deﬁned,
post it to
your private
labs portal
So
everyone is
aligned on
what is
VERY
important
24-4

Once
deﬁned,
post it to
your private
labs portal
So
everyone is
aligned on
what is
VERY
important
24-5

Once
deﬁned,
post it to
your private
labs portal
So
everyone is
aligned on
what is
VERY
important
24-6

Once
deﬁned,
post it to
your private
labs portal
So
everyone is
aligned on
what is
VERY
important
24-7

And teach
them…
using IE
Workshops
S!
F
D
MU =
Problem !
Promise !
Proof
Fail FAST
Fail CHEAP
26-2

And teach
them…
using IE
Workshops
S!
F
D
MU =
Problem !
Promise !
Proof
Fail FAST
Fail CHEAP3
26-3

Show the
team how to
mine for
stimulus!
27

Problem Survey
Idea Starter Survey
Gather
Quantitative
Customer
Insights
28-1

Problem Survey
Idea Starter Survey
Gather
Quantitative
Customer
Insights
4
28-2

Use the team’s Mining…
Use the
team’s
mining to
build a
custom
Spark Deck
Spark Deck
29-1

Use the team’s Mining…
Use the
team’s
mining to
build a
custom
Spark Deck
Spark Deck
5
29-2

Present it
during a
Create
Session
30-1

Present it
during a
Create
Session6
30-2

Present it
during a
Create
Session6
30-3

Present it
during a
Create
Session6
30-4

Present it
during a
Create
Session6
30-5

Present it
during a
Create
Session6
30-6

Present it
during a
Create
Session6
30-7

Present it
during a
Create
Session6
30-8

Present it
during a
Create
Session6
30-9

Present it
during a
Create
Session6
30-10

Present it
during a
Create
Session6
30-11

Post
Yellow
Cards to
IE Labs
31-2

Post
Yellow
Cards to
IE Labs
Choose
one to
Lead
and take
into
Deﬁne
31-3

Post
Yellow
Cards to
IE Labs
Choose
one to
Lead
and take
into
Deﬁne
31-4

Post
Yellow
Cards to
IE Labs
Choose
one to
Lead
and take
into
Deﬁne
31-5

Post
Yellow
Cards to
IE Labs
Choose
one to
Lead
and take
into
Deﬁne
31-6

Improve the Clarity
of Your Idea with…
32

3 Cycles of
Concept
Writing
33-1

3 Cycles of
Concept
Writing
33-2

3 Cycles of
Concept
Writing
33-3

3 Cycles of
Concept
Writing
7
33-4

and with a
Cost
Estimate
& Sales
Forecast
34-1

and with a
Cost
Estimate
& Sales
Forecast
8
34-2

Address
1
2
3.
4
S
TUDY Market Risk
35-2

Address
1
2
3.
4
S
TUDY Market Risk
1
2
3.
4
S
TUDY
Technology Risk
35-3

Address
1
2
3.
4
S
TUDY Market Risk
1
2
3.
4
S
TUDY
Technology Risk
1
2
3.
4
S
TUDY
Organization Risk
35-4

With
Qualitative
Customer
Feedback
Likes
36-1

With
Qualitative
Customer
Feedback
Likes
9
36-2

Bring it to
Life with a
Prototype
37

Likes
Bring it to
Life with a
Prototype
And test with
Customers
38-1

10 Likes
Bring it to
Life with a
Prototype
And test with
Customers
38-2

10 Likes
Bring it to
Life with a
Prototype
And test with
Customers
38-3

Lead a
Problem
Solving
Session
39-1

Lead a
Problem
Solving
Session
11
39-2

Collaborate
with new
people
40-2

Collaborate
with new
people
New
40-3

Collaborate
with new
people
New New
40-4

Collaborate
with new
people
New
New
New
40-5

Collaborate
with new
people
New
New
New
12
40-6

Write a
Provisional Patent
Application
on the breakthrough
solution!
41-1

Write a
Provisional Patent
Application
on the breakthrough
solution!
13
41-2

Write a
Yellow Card
for two
Distribution
Valves
42-1

Write a
Yellow Card
for two
Distribution
Valves
14
42-2

Based on your
experience thus far…
43

Customize Your
Organization’s
Innovation
Checklist
44-1

Customize Your
Organization’s
Innovation
Checklist
15
44-2

Make an
improvement to your
organization’s
Research,
Collaboration, or
Patent
System
45-1

Make an
improvement to your
organization’s
Research,
Collaboration, or
Patent
System
16
45-2

Lead Blue Card
Session
4 Hour Minimum
Deliver IE
Workshop
Series
Yellow Card
Facilitation
4 Hour Minimum
Blue Card
Spark Deck
Created/Presented
Problem Solving
Facilitation
4 Hour Minimum
Quantitative
Stimulus Mining
Qualitative
Concept Feedback
InterAct or 1 on 1
3 Cycles of
Concept Writing
Using Tools
Prototype
Build/Test/Revise
Rapid Test
Collaboration
To Problem Solve
Deep Dive Into
Improve Numbers
Make Meaningful
Improvements to
a Company
Meaningful Company
System Innovation
FFFC, Collaboration
or Patent ROI
Provisional
Patent & Business
Opportunity Report
BLACK BELT
Yellow Card
Spark Deck
Created/Presented
46-1

Lead Blue Card
Session
4 Hour Minimum
Deliver IE
Workshop
Series
Yellow Card
Facilitation
4 Hour Minimum
Blue Card
Spark Deck
Created/Presented
Problem Solving
Facilitation
4 Hour Minimum
Quantitative
Stimulus Mining
Qualitative
Concept Feedback
InterAct or 1 on 1
3 Cycles of
Concept Writing
Using Tools
Prototype
Build/Test/Revise
Rapid Test
Collaboration
To Problem Solve
Deep Dive Into
Improve Numbers
Make Meaningful
Improvements to
a Company
Meaningful Company
System Innovation
FFFC, Collaboration
or Patent ROI
Provisional
Patent & Business
Opportunity Report
BLACK BELT
Yellow Card
Spark Deck
Created/Presented
1
2
3
4
5
6
7
46-2

Lead Blue Card
Session
4 Hour Minimum
Deliver IE
Workshop
Series
Yellow Card
Facilitation
4 Hour Minimum
Blue Card
Spark Deck
Created/Presented
Problem Solving
Facilitation
4 Hour Minimum
Quantitative
Stimulus Mining
Qualitative
Concept Feedback
InterAct or 1 on 1
3 Cycles of
Concept Writing
Using Tools
Prototype
Build/Test/Revise
Rapid Test
Collaboration
To Problem Solve
Deep Dive Into
Improve Numbers
Make Meaningful
Improvements to
a Company
Meaningful Company
System Innovation
FFFC, Collaboration
or Patent ROI
Provisional
Patent & Business
Opportunity Report
BLACK BELT
Yellow Card
Spark Deck
Created/Presented
8
9
1
2
3
4
5
6
7
46-3

Lead Blue Card
Session
4 Hour Minimum
Deliver IE
Workshop
Series
Yellow Card
Facilitation
4 Hour Minimum
Blue Card
Spark Deck
Created/Presented
Problem Solving
Facilitation
4 Hour Minimum
Quantitative
Stimulus Mining
Qualitative
Concept Feedback
InterAct or 1 on 1
3 Cycles of
Concept Writing
Using Tools
Prototype
Build/Test/Revise
Rapid Test
Collaboration
To Problem Solve
Deep Dive Into
Improve Numbers
Make Meaningful
Improvements to
a Company
Meaningful Company
System Innovation
FFFC, Collaboration
or Patent ROI
Provisional
Patent & Business
Opportunity Report
BLACK BELT
Yellow Card
Spark Deck
Created/Presented
8
9
1
2
3
4
5
6
7
10
11
12
13
14
15
46-4

Lead Blue Card
Session
4 Hour Minimum
Deliver IE
Workshop
Series
Yellow Card
Facilitation
4 Hour Minimum
Blue Card
Spark Deck
Created/Presented
Problem Solving
Facilitation
4 Hour Minimum
Quantitative
Stimulus Mining
Qualitative
Concept Feedback
InterAct or 1 on 1
3 Cycles of
Concept Writing
Using Tools
Prototype
Build/Test/Revise
Rapid Test
Collaboration
To Problem Solve
Deep Dive Into
Improve Numbers
Make Meaningful
Improvements to
a Company
Meaningful Company
System Innovation
FFFC, Collaboration
or Patent ROI
Provisional
Patent & Business
Opportunity Report
BLACK BELT
Yellow Card
Spark Deck
Created/Presented
8
9
16
1
2
3
4
5
6
7
10
11
12
13
14
15
46-5

Certiﬁed Black
Belts can start
today…
➡ Classroom
➡ IE Workshops
➡ Black Belt Certiﬁcation
47

First Assignment is to Plan Your Work
50-1

- What to work on
50-2

- What to work on
- Who will be involved
50-3

- What to work on
- Who will be involved
- Timing of sessions
50-4

Innovation Engineering
Black Belt Coach Validates
“I am so conﬁdent that
___________ has the
capability and conﬁdence to be
an Innovation Engineering
Black Belt that I would, with
out reservation, trust him/her
to take over an Innovation
Engineering project that was
very important to me.”
1
51-1

Innovation Engineering
Black Belt Coach Validates
“I am so conﬁdent that
___________ has the
capability and conﬁdence to be
an Innovation Engineering
Black Belt that I would, with
out reservation, trust him/her
to take over an Innovation
Engineering project that was
very important to me.”
1 Innovation
Engineering Institute
Instructor Validates
the student’s capability,
confidence and
transformation of
mindset through a
review of written
documentation of work
in Innovation
EngineeringLabs.com.
2
51-2

next
1. Teach Students
2. Coach to Certify
52

CREATE
COMMUNICATE
COMMERCIALIZE
Systems that Enable
53

54-1

SYSTEMS DRIVEN LEADERSHIPSYSTEMS DRIVEN LEADERSHIP
54-2

CREATE
6. Patent Mining
7. Insight Mining
8. Market Mining
10. Future Mining
11. Wisdom Mining
COMMUNICATE
14. Yellow Card
COMMERCIALIZE
31. Market Risk
32. Technology Risk
36. Drive Out Fear
40. Psychology
54-3

CREATE
6. Patent Mining
7. Insight Mining
8. Market Mining
10. Future Mining
11. Wisdom Mining
COMMUNICATE
14. Yellow Card
COMMERCIALIZE
31. Market Risk
32. Technology Risk
36. Drive Out Fear
40. Psychology
Name Change
54-4

CREATE
6. Patent Mining
7. Insight Mining
8. Market Mining
10. Future Mining
11. Wisdom Mining
COMMUNICATE
14. Yellow Card
COMMERCIALIZE
31. Market Risk
32. Technology Risk
36. Drive Out Fear
40. Psychology
55-1

CREATE
6. Patent Mining
7. Insight Mining
8. Market Mining
10. Future Mining
11. Wisdom Mining
COMMUNICATE
14. Yellow Card
COMMERCIALIZE
31. Market Risk
32. Technology Risk
36. Drive Out Fear
40. Psychology
55-2

CREATE
6. Patent Mining
7. Insight Mining
8. Market Mining
10. Future Mining
11. Wisdom Mining
COMMUNICATE
14. Yellow Card
COMMERCIALIZE
31. Market Risk
32. Technology Risk
36. Drive Out Fear
40. Psychology
Conﬁdence and Capability
to Increase Speed to Market
and Decrease Risk with
an Innovation Project
55-3

CREATE
6. Patent Mining
7. Insight Mining
8. Market Mining
10. Future Mining
11. Wisdom Mining
COMMUNICATE
14. Yellow Card
COMMERCIALIZE
31. Market Risk
32. Technology Risk
36. Drive Out Fear
40. Psychology
Conﬁdence and Capability to
Increase Speed to Market and
Decrease Risk with
100 Innovation Projects
Conﬁdence and Capability
to Increase Speed to Market
and Decrease Risk with
an Innovation Project
55-4

38. Knowledge about Variation
40. Psychology
56-1

38. Knowledge about Variation
40. Psychology
Deming’s System of
Profound Knowledge
56-2

Making the System Visible
57-1

AIM of System
57-2

Inputs Outputs
AIM of System
57-3

Good
Bad
Inputs Outputs
AIM of System
57-4

Good
Bad
Good
Bad
Inputs Outputs
AIM of System
57-5

Good
Bad
Good
Bad
Inputs Outputs
Phase 1 Phase 2 Phase 3 Phase 4
AIM of System
57-6

Good
Bad
Good
Bad
Inputs Outputs
Enabling
Sub
Systems
Enabling
Sub
Systems
Enabling
Sub
Systems
Enabling
Sub
Systems
AIM of System
57-7

Good
Bad
Good
Bad
Inputs Outputs
Enabling
Sub
Systems
Enabling
Sub
Systems
Enabling
Sub
Systems
Enabling
Sub
Systems
Key Metric
AIM of System
57-8

Good
Bad
Good
Bad
Inputs Outputs
Enabling
Sub
Systems
Enabling
Sub
Systems
Enabling
Sub
Systems
Enabling
Sub
Systems
Key Metric Key Metric
AIM of System
57-9

Good
Bad
Good
Bad
Inputs Outputs
Enabling
Sub
Systems
Enabling
Sub
Systems
Enabling
Sub
Systems
Enabling
Sub
Systems
Key Metric Key Metric Key Metric
AIM of System
57-10

Good
Bad
Good
Bad
Inputs Outputs
Enabling
Sub
Systems
Enabling
Sub
Systems
Enabling
Sub
Systems
Enabling
Sub
Systems
Key Metric Key Metric Key Metric Key Metric
AIM of System
57-11

AIM of System
Knowledge About Variation
58-1

AIM of System
Common Cause: Errors of the system, Errors due
to Poor Tools, Training, Technique
58-2

AIM of System
58-3

AIM of System
Special Cause: Errors from Mistakes, Not Doing
Job, Not Following System, External Factors
58-4

CREATE
COMMUNICATE
Systems that Enable
COMMERCIALIZE
59

COMMERCIALIZECOMMERCIALIZE
60-2

31. Market Risk
32. Technology Risk
36. Drive Out Fear
60-3

COMMERCIALIZE
Systems that Enable Math
61-1

• Fermi Estimating:
Aim is to
approximate
calculations with little
or no actual data
COMMERCIALIZE
61-2

Aim is to
approximate
or no actual data
COMMERCIALIZE
• Delphi Method:
Aim is to combine
expert opinions on the
likelihood of an unknown
future outcome
61-3

Aim is to
approximate
or no actual data
COMMERCIALIZE
• Delphi Method:
Aim is to combine
expert opinions on the
likelihood of an unknown
future outcome
61-4

COMMERCIALIZE
Fermi Estimating
62-1

1. Deconstruct
Until You Know
How to Estimate
COMMERCIALIZE
Fermi Estimating
62-2

1. Deconstruct
Until You Know
How to Estimate
COMMERCIALIZE
Challenge
Fermi Estimating
62-3

1. Deconstruct
Until You Know
How to Estimate
COMMERCIALIZE
Challenge
Component
Component
Component
Fermi Estimating
62-4

1. Deconstruct
Until You Know
How to Estimate
COMMERCIALIZE
Challenge
Component
Component
Component
Component
Component Component
Component
Component
Fermi Estimating
62-5

1. Deconstruct
Until You Know
How to Estimate
COMMERCIALIZE
Challenge
Component
Component
Component
Component
Component Component
Component
Component
Fermi Estimating
62-6

1. Deconstruct
Until You Know
How to Estimate
2. Estimate
Values for
Lowest Level
COMMERCIALIZE
Challenge
Component
Component
Component
Component
Component Component
Component
Component
Fermi Estimating
62-7

1. Deconstruct
Until You Know
How to Estimate
2. Estimate
Values for
Lowest Level
COMMERCIALIZE
Challenge
Component
Component
Component
Component
Component Component
Component
Component
Component Value Reasoning
Fermi Estimating
62-8

1. Deconstruct
Until You Know
How to Estimate
2. Estimate
Values for
Lowest Level
3. Do Math to
Work Back Up
the Map
COMMERCIALIZE
Challenge
Component
Component
Component
Component
Component Component
Component
Component
Component Value Reasoning
Fermi Estimating
62-9

1. Deconstruct
Until You Know
How to Estimate
2. Estimate
Values for
Lowest Level
3. Do Math to
Work Back Up
the Map
COMMERCIALIZE
Challenge
Component
Component
Component
Component
Component Component
Component
Component
Component Value Reasoning Show Your Work
Fermi Estimating
62-10

1. Deconstruct
Until You Know
How to Estimate
2. Estimate
Values for
Lowest Level
3. Do Math to
Work Back Up
the Map
COMMERCIALIZE
Challenge
Component
Component
Component
Component
Component Component
Component
Component
Component Value Reasoning Show Your Work
Fermi Estimating
62-11

System to Enable Alignment
63-1

System to Enable Alignment
• Operating System:
Aim is to get ideas to
market faster, with a higher
probability of success
63-2

Operating System Structure & Processes
64-1

A. Blue Card
64-2

A. Blue Card
B. Yellow Cards
64-3

A. Blue Card
C. Phases (aka Stages & Gates)
DELIVERDEFINE DISCOVER DEVELOP
B. Yellow Cards
64-4

D. Check List Process
(Lists customized for how the culture manages
CORE & LEAP - Death Threats & Milestones)
A. Blue Card
B. Yellow Cards
64-5

A. Blue Card
E. Work Process for Tasks
B. Yellow Cards
64-6

A. Blue Card
E. Work Process for Tasks
B. Yellow Cards
64-7

Tells us
WHAT to Do
WHY to Do It
HOW to Do It
Check List
COMMERCIALIZE
65-1

Tells us
WHAT to Do
WHY to Do It
HOW to Do It
Check List
COMMERCIALIZE
Relative to our Aim!
65-2

Tells us
WHAT to Do
WHY to Do It
HOW to Do It
Check List
COMMERCIALIZE
Determine if Customers
see value in our idea
65-3

Tells us
WHAT to Do
WHY to Do It
HOW to Do It
Check List
COMMERCIALIZE
Checking for customer/
stakeholder appeal
reduces our chances of
wasting our time on ideas
that end users don't get
excited about.
65-4

Tells us
WHAT to Do
WHY to Do It
HOW to Do It
Check List
COMMERCIALIZE
Get feedback from key
customers on the entire
yellow card. Use InterAct
Sessions, One on One
Interviews and Rapid Test
stakeholder appeal
excited about.
65-5

PLAN: What success looks like - goal, metric or
desired outcome…when addressing this
Death Threat (Milestone), at this point in
time, for this Project and for this Blue Card.
COMMERCIALIZE
66-1

DO: To achieve this we will do the following
work, activity or experiment.
COMMERCIALIZE
66-2

STUDY: Did we reach our success standard?
THINK deeply, why did we or why didn’t we?
COMMERCIALIZE
66-3

STUDY: Did we reach our success standard?
THINK deeply, why did we or why didn’t we?
ACT: Based on what has been learned, has this
Death Threat (Milestone) been resolved?
COMMERCIALIZE
66-4

Sessions, one on one
stakeholder appeal
excited about.
67-1

stakeholder appeal
excited about.
PLAN: What success looks like -
goal, metric or desired
outcome…when addressing
this Death Threat
(Milestone), at this point in
time, for this Project and for
this Blue Card.
67-2

stakeholder appeal
excited about.
this Death Threat
this Blue Card.
Need to Achieve a Rapid Test
Score of 7.0 with a sample
size of 60
67-3

stakeholder appeal
excited about.
this Death Threat
this Blue Card.
Need to Achieve a Rapid Test
Score of 7.0 with a sample
size of 60
Need a purchase commitment
from 5 customers
67-4

COMMERCIALIZE
PLAN DO STUDY ACT
DO STUDY
DO STUDY
68-1

COMMERCIALIZE
PLAN DO STUDY ACT
DO STUDY
DO STUDY
Rapid Test
Score = 7.0
68-2

COMMERCIALIZE
PLAN DO STUDY ACT
DO STUDY
DO STUDY
V.1
No, Because…
Rapid Test
Score = 7.0
68-3

COMMERCIALIZE
PLAN DO STUDY ACT
DO STUDY
DO STUDY
V.1
No, Because…
V. 2 No, Because…Rapid Test
Score = 7.0
68-4

COMMERCIALIZE
PLAN DO STUDY ACT
DO STUDY
DO STUDY
V.1
No, Because…
V. 2 No, Because…
V. 3 Yes, Because…
Rapid Test
Score = 7.0
68-5

COMMERCIALIZE
PLAN DO STUDY ACT
DO STUDY
DO STUDY
V.1
No, Because…
V. 2 No, Because…
V. 3 Yes, Because…
Rapid Test
Score = 7.0
68-6

Without Defining Clearly
What Success Looks Like
Using…
69-1

Check List
Standards
What, Why, How
Using…
69-2

Check List
Standards
What, Why, How
Blue
Card
Constraints
Exclusions
& or
Using…
69-3

Check List
Standards
What, Why, How
Blue
Card
Constraints
Exclusions
& or
Setting
The Plan
Success
Standards
& or
Using…
69-4

Check List
Standards
What, Why, How
Blue
Card
Constraints
Exclusions
& or
Setting
The Plan
Success
Standards
& or
Using…
Being a Change
Agent is Very RISKY
As there are no rules.
69-5

Check List
Standards
What, Why, How
Blue
Card
Constraints
Exclusions
& or
Setting
The Plan
Success
Standards
& or
Using…
Being a Change
Agent is Very RISKY
69-6

Check List
Standards
What, Why, How
Blue
Card
Constraints
Exclusions
& or
Setting
The Plan
Success
Standards
& or
Using…
Being a Change
Agent is Very RISKY
69-7

Check List
Standards
What, Why, How
Blue
Card
Constraints
Exclusions
& or
Setting
The Plan
Success
Standards
& or
Using…
Being a Change
Agent is Very RISKY
69-8

Check List
Standards
What, Why, How
Blue
Card
Constraints
Exclusions
& or
Setting
The Plan
Success
Standards
& or
Using…
Being a Change
Agent is Very RISKY
69-9

Check List
Standards
What, Why, How
Blue
Card
Constraints
Exclusions
& or
Setting
The Plan
Success
Standards
& or
Using…
Being a Change
Agent is Very RISKY
69-10

Check List
Standards
What, Why, How
Blue
Card
Constraints
Exclusions
& or
Setting
The Plan
Success
Standards
& or
Using…
Being a Change
Agent is Very RISKY
69-11

Check List
Standards
What, Why, How
Blue
Card
Constraints
Exclusions
& or
Setting
The Plan
Success
Standards
& or
Using…
Being a Change
Agent is Very RISKY
And Frustrating
69-12

CREATE
Systems that Enable
COMMERCIALIZE
COMMUNICATE
70

COMMUNICATECOMMUNICATE
14. Yellow Card
71-3

Systems that Enable Great Communications
72-1

• 3-Step Writing
Process: Aim is to
think deeply and
communicate your
thoughts.
72-2

• 3-Step Writing
Process: Aim is to
think deeply and
communicate your
thoughts.
• Concept as a Whole:
Aim is to achieve
clarity and tell a
single, compelling
story of your idea
72-3

• 3-Step Writing
Process: Aim is to
think deeply and
communicate your
thoughts.
Aim is to achieve
clarity and tell a
single, compelling
story of your idea
72-4

Step 1: Speak
Onto The Page
Free Writing /
20 Questions
73-2

Step 2: Organize
Your Thinking
Step 1: Speak
Onto The Page
Free Writing /
20 Questions
73-3

Step 2: Organize
Your Thinking
Step 3: Read
Aloud and Revise
Step 1: Speak
Onto The Page
Free Writing /
20 Questions
73-4

Step 2: Organize
Your Thinking
Step 3: Read
Aloud and Revise
Step 1: Speak
Onto The Page
Free Writing /
20 Questions
Applied to
73-5

• 3-Step Writing
Process: Aim is to
think deeply and
communicate your
thoughts.
Aim is to achieve
clarity and tell a
single, compelling
story of your idea
COMMUNICATE
74-1

• 3-Step Writing
Process: Aim is to
think deeply and
communicate your
thoughts.
Aim is to achieve
clarity and tell a
single, compelling
story of your idea
COMMUNICATE
74-2

A Concept as a Whole - Tell Me a Story
COMMUNICATE
75-1

Parts of a CONCEPT are Interdependent
COMMUNICATE
75-2

A CONCEPT is a whole that cannot
be divided into independent parts.
COMMUNICATE
75-3

A CONCEPT Is not the sum of it’s parts

it’s the product of their Interactions
A CONCEPT is a whole that cannot
be divided into independent parts.
COMMUNICATE
75-4

Look at the Concept As A Whole

Series of Six Tensions
76-1


Meaningfulness vs. UniquenessOverall
76-2


Fundamentals
76-3


Problem vs. Promise
Fundamentals
76-4


Problem vs. Promise
Fundamentals Promise vs. Proof
76-5


Problem vs. Promise
Fundamentals Promise vs. Proof
Problem vs. Proof
76-6


Problem vs. Promise
Fundamentals
Executional
Promise vs. Proof
Problem vs. Proof
76-7


Problem vs. Promise
Cost vs. Value
Fundamentals
Executional
Promise vs. Proof
Problem vs. Proof
76-8


Completeness vs. Simplicity
Problem vs. Promise
Cost vs. Value
Fundamentals
Executional
Promise vs. Proof
Problem vs. Proof
76-9

Got Synergy
Tensions are Balanced
77-1

Got Synergy
Tensions are Balanced
77-2

OOMPH

Is not a Gimmick
COMMUNICATE
79

OOMPH

Is

Meaningful Uniqueness
COMMUNICATE
80

OOMPH Method #1

Drive for Numeric
COMMUNICATE
81-1

OOMPH Method #1

Drive for Numeric
Rule of Thumb - at least 20%
COMMUNICATE
81-2

OOMPH Method #2

Idealized Redesign
COMMUNICATE
82

Optimizing the PARTS
will probably

not generate Oomph.

COMMUNICATE
83

Editing the words
will probably

not generate Oomph.

COMMUNICATE
84

You need to

change the idea
COMMUNICATE
85

Idealized Redesign
sparks fresh thinking
86

COMMERCIALIZE
CREATE
Systems that Enable
COMMUNICATE
88

CREATECREATE
6. Patent Mining
7. Insight Mining
8. Market Mining
10. Future Mining
11. Wisdom Mining
89-3

CREATECREATE
Systems that Enable Bolder Ideas
90-1

CREATECREATE
• Gathering Stimulus:
Aim is to learn new
knowledge so to
make non-obvious
connections
90-2

CREATECREATE
Aim is to learn new
knowledge so to
make non-obvious
connections
• Sharing Stimulus:
Aim is to easily share
your learning with
others to leverage
diversity of thought
90-3

CREATECREATE
Aim is to learn new
knowledge so to
make non-obvious
connections
your learning with
others to leverage
90-4

Gathering Stimulus
CREATE
91-1

MARKET
Mining
INSIGHT
Mining
Classic Mining
Gathering Stimulus
CREATE
91-2

PATENT
Mining
WISDOM
Mining
Tech Mining
MARKET
Mining
INSIGHT
Mining
Classic Mining
Gathering Stimulus
CREATE
91-3

PATENT
Mining
WISDOM
Mining
Tech Mining
MARKET
Mining
INSIGHT
Mining
Classic Mining
FUTURE
Mining
UNRELATED
Mining
Stretch Mining
Gathering Stimulus
CREATE
91-4

CREATE
Depth of Stimulus Mining
92-1

CREATE
92-2

CREATE
92-3

CREATE
93-1

CREATE
Read about a technology
93-2

CREATE
Call the inventor and learn more
93-3

CREATE
Get a sample from the inventor
93-4

CREATE
Get a sample from the inventor
Spend a Day with Inventor
93-5

CREATE
94-1

CREATE
Read customer comments
94-2

CREATE
Observe customers
94-3

CREATE
Observe customers
Run a quantitative survey
94-4

CREATE
Observe customers
Run a quantitative survey
Spend time with customers
94-5

CREATE
95-1

CREATE
Read about analogous industries
95-2

CREATE
Learn the operations
95-3

CREATE
Call experts in other ﬁelds
95-4

CREATE
Call experts in other ﬁelds
Go to a trade show / conference
95-5

CREATE
Spend time with
customers
Synthesis
96-1

CREATE
Spend time with
customers
Get a sample of
technology from the
inventor
Synthesis
96-2

CREATE
Learn the operations from
another industry
Spend time with
customers
Get a sample of
technology from the
inventor
Synthesis
96-3

CREATE
Learn the operations from
another industry
Spend time with
customers
Get a sample of
technology from the
inventor
Synthesis
96-4

CREATE
Aim is to learn new
knowledge so to
make non-obvious
connections
your learning with
others to leverage
97-1

CREATE
Aim is to learn new
knowledge so to
make non-obvious
connections
your learning with
others to leverage
97-2

What is Great Stimulus?
PO: Why might this be?
CREATE
98-1

1. Disruptive

It makes you stop and think
CREATE
98-2

1. Disruptive

CREATE
It’s UNEXPECTED News / Facts
98-3

1. Disruptive

2. Divergent

It is open endedPO: Why might this be?
CREATE
98-4

1. Disruptive

2. Divergent

It is open endedPO: Why might this be?
CREATE
Triggers multiple ideas
98-5

CREATE
Sharing Stimulus - no matter the form
99-1

CREATE
Disruptive
A Learning
that you are
excited to
share with
your team
99-2

CREATE
Disruptive
A Learning
that you are
excited to
share with
your team
Divergent
How might we…
What could this…
What if…
99-3

Disruptive Divergent
Source:
A longer deadline
made people
happier but less
likely to redeem
the offer and in
turn have more
regret for missing
out.
Special Offers Study
Procrastination of Enjoyable Experiences, Published: October 1st, 2010
100-1

Source:
A longer deadline
made people
happier but less
likely to redeem
the offer and in
turn have more
regret for missing
out.
With a shorter deadline people were
more likely to take up the offer.
100-2

Source:
• What kind of
deadlines can we
put into place that
will cause the sense
of urgency to ‘act
now?’
A longer deadline
made people
happier but less
likely to redeem
the offer and in
turn have more
regret for missing
out.
100-3

Source:
• What kind of
deadlines can we
put into place that
will cause the sense
of urgency to ‘act
now?’
• How can we create
FOMO with savings
for the future?
A longer deadline
made people
happier but less
likely to redeem
the offer and in
turn have more
regret for missing
out.
100-4

Source:
Built in wear-indicator
device with a sensor
and microprocessor.
It can measure and
report the use history
of the shoe, and
feature a display which
shows the current point
in the shoe’s life cycle
US 6,578,291B2
101-1

Source:
and microprocessor.
It can measure and
of the shoe, and
US 6,578,291B2
• What problem could
we solve or prevent
with built-in sensors?
101-2

Source:
and microprocessor.
It can measure and
of the shoe, and
US 6,578,291B2
we solve or prevent
• What information
could we promise?
101-3

Source:
and microprocessor.
It can measure and
of the shoe, and
US 6,578,291B2
we solve or prevent
• What information
could we promise?
• How could we offer
the smartest shoes
on earth?
101-4

Source:
Problems
Big
0
2
4
6
8
10
Frequent
0 2 4 6 8 10
Merwyn Rapid Research - Insight Mining - Sample Size = 102
Our offering
solves a
problem that
is no longer
a problem!
102-1

Source:
Problems
Big
0
2
4
6
8
10
Frequent
0 2 4 6 8 10
Our offering
solves a
problem that
is no longer
a problem!
What is the bigger issue
that we are only a small
part of the solution for?
102-2

Source:
Problems
Big
0
2
4
6
8
10
Frequent
0 2 4 6 8 10
Our offering
solves a
problem that
is no longer
a problem!
102-3

Source:
Problems
Big
0
2
4
6
8
10
Frequent
0 2 4 6 8 10
Our offering
solves a
problem that
is no longer
a problem!
What keeps customers
“up at night” what do
they worry about?
102-4

Source:
Problems
Big
0
2
4
6
8
10
Frequent
0 2 4 6 8 10
Our offering
solves a
problem that
is no longer
a problem!
they worry about?
102-5

Source:
Problems
Big
0
2
4
6
8
10
Frequent
0 2 4 6 8 10
Our offering
solves a
problem that
is no longer
a problem!
they worry about?
What is the issue our
customer’s customers
worry about relative to
our offerings?
102-6

CREATE
Systems that Enable
COMMERCIALIZE
COMMUNICATE
103-1

CREATE
Systems that Enable
COMMERCIALIZE
COMMUNICATE
No Stress!
103-2

Classroom
Purpose: To enable all Willing Students to
Achieve Mastery of 48 Skills Tangible Skills and a
Systems Thinking Mindset
104

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