The document discusses how to build trust with an audience. It states that trust invites loyalty and respect, and people prefer working with people they can trust. It also notes that word-of-mouth referrals can increase business by developing trust with sales. The document then discusses different touchpoints for building trust via social media, including ensuring products/services meet expectations, using honest marketing, sharing valuable social media content, joining conversations, leveraging positive reviews, and being consistent.

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Ibrar Ahmad (content creator)
HOW TO
BUILDING
TRUST
WITH
YOUR
AUDIENCE

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@mitechagency
Ibrar Ahmad (content creator)
BUT FIRST, WHY TO BUILD TRUST?
A Solid reputation is built on trust, why would clients
keep doing business with a marketing agency if they
don`t believe it would fulfill its promises?
Trust invites loyalty & respect. being a trustworthy,
credible, and honest person provides the foundation for
your own sense of self-worth. people prefer working
with people they can trust.
You can increase business through word-of-mount
referrals by developing sales trust. a prospective client
is far more likely to work with you if they observe a
happy client.

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Ibrar Ahmad (content creator)
As there are so many different ways that brands
and businesses engage with their audience, there
are many different touch points that contributes to
greater trust. several of these touchpoints include.
HOW TO ESTABLISH TRUST VIA
SOCIAL MEDIA?

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Ibrar Ahmad (content creator)
Your brand`s credibility will increase if your
product or service lives up to expectations.
the consumer will probably have less faith
in your if, on the other hand, it doesn't live
up to their expectations.
YOUR PRODUCTS / SERVICES

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Ibrar Ahmad (content creator)
The goal of advertisements and marketing
collateral is to persuade prospects to
purchase your product or services, but
they must do so honestly. long-term
distrust will be cultivated by a misleading
massage, even though it may temporarily
convert customers.
YOUR MARKETING

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Ibrar Ahmad (content creator)
Your want to sell your product or service.
however, people won`t trust you if you're
always trying to sell to them. instead, share
content that is valuable and relevant to
your traget audience.
YOUR SOCIAL MEDIA PRESENCE
SHARE VALUABLE CONTENT

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Ibrar Ahmad (content creator)
Make sure to not only respond to all the
comments, whether positive or negative
but also ask questions to encourage
comments or conversation.
YOUR SOCIAL MEDIA PRESENCE
JOIN THE CONVERSATION

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Ibrar Ahmad (content creator)
You can encourage satisfied customers/
clients to share their experiences on social
platforms.
YOUR SOCIAL MEDIA PRESENCE
LEVERAGE POSITIVE REVIEWS

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@mitechagency
Ibrar Ahmad (content creator)
In today`s digital era, customers need to be
convinced to trust a brand. it may take
more effort to deliver your message
consistently, but the outcome will be much
more rewarding and enduring in the long
term.
YOUR SOCIAL MEDIA PRESENCE
BE CONSISTENT