Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Industry Sector Green Masters Program Brochure Inserts
1. “The Green Masters Program is a wonderful tool
for companies of any size and from any sector
who are looking for steps to take to establish
credentials in sustainability.”
- Kim Marotta
Vice President, Corporate Social Responsibility,
MillerCoors
COMPETITIVE ADVANTAGE
2. “The Green Masters Program helped us to organize our sustainability
activities and prioritize our efforts. I recommend the program to
any business that is looking for guidance on how to establish your
sustainability credentials.”
- Kevin Grodzki
President, Mercury Marine
The Wisconsin Department of Natural
Resource’s Green Tier Program was
created by the state legislature in 2004.
Green Tier recognizes and celebrates
Wisconsin companies that are committed
to superior environmental performance
and environmental leadership.
www.greenmastersprogram.comwww.GreenMastersProgram.com
Green Masters Program Partner
3. “The Green Masters Program is phenomenal! It
provided my business practical and effective
actions to become more sustainable. Consider it
just as essential as a business plan.”
- Lisa Geason-Bauer
President, Evolution Marketing, LLC
INNOVATION
4. “Sustainability has been part of our DNA since we opened the brewery.
We thought we had done a lot, but the Green Masters Program showed us
additional opportunities for progress and helped us recognize our
accomplishments.”
- Paul Graham, President, Central Waters Brewing
“I’ve worked with the Green Masters Program since its inception, and I’ve been
very impressed with the level of professionalism the program has brought to the
sustainability arena.”
- Bill Mitchell
Executive Director,
Waukesha Co. Economic Development Corp.
OCONOMOWOC
AREA CHAMBER OF COMMERCE
GREEN BUSINESS
INITIATIVE
www.greenmastersprogram.com
Green Masters Program Partners
“The Wisconsin Sustainable Business Council/Green
Masters Program is a valuable partner for local green
business initiatives. We believe that the Green Masters
Program serves as a guide for our businesses to achieve
success “on the road to sustainability.”
- Pat Ornberg
Executive Director,
Oconomowoc Chamber of Commerce
“The Green Masters Program addresses the business challenge of flourishing
in a global economy by developing relationships and engaging sustainable
practices. When hiccups or unexpected events occur, sustainable practices can
provide small businesses a rational approach to mitigate chaos with a balanced
response.”
- Bill Dovi
Vice-Chair,
Jefferson County Economic Development Consortium
www.GreenMastersProgram.com
5. “The Green Masters Program provides credibility
to those businesses in the hospitality industry
making green claims.”
- Shawn Rediske
Business Manager, Water House Foods, LLC
MARKET DIFFERENTIATION
6. “We joined the Green Masters Program because it was
free and helped us organize our actions in becoming more
sustainable.”
- Steve Novak
Owner, The Grind Cafe
www.GreenMastersProgram.com
The Wisconsin Department of Tourism initiated Travel Green
Wisconsin in 2006 to promote smart, environmentally
friendly business practices. The program is the first state-
sponsored sustainable travel certification program in the
nation. Travel Green Wisconsin certified businesses are
doing their part to protect our environment for today and
future generations.
Green Masters Program Partner
7. “When people think about sustainability, they often think, ‘We need
to be a big company with a big budget.’ That’s not true. The Green
Masters Program can help any company identify actions that are
appropriate for the company and their budget.”
- Pam Barker
Environmental Health and Product Safety Executive Director
Appleton Papers
INNOVATION
8. “The Green Masters Program has helped our family business as
we strive to continually improve our operations in a sustainable
manner.”
- Steven Hill, Jr.
Vice President, Budget Print, Inc.
www.GreenMastersProgram.com
“We joined the Green Masters Program to help bring visibility to our
commitment to sustainability. The application was exceptionally
thorough and gave us ideas for other actions that we could be
taking.”
- Butch Johnson
CEO, Flambeau River Papers
9. “Sustainability is simply good business. Sustainability is about minimizing
waste, and in hard economic times, the successful companies are the
ones that go back to the basics–they minimize waste and strategically
use the power of sustainability to innovatively grow their organization.
The Green Masters Program recognizes Wisconsin businesses that are
truly engaging in sustainability!”
- Theresa Lehman
Director of Sustainable Services, Miron Construction Co., Inc
EFFICIENCY
10. “The Green Masters Program helps businesses achieve success in making their
businesses more efficient and sustainable.”
- Paul Oswald
President, Environmental Systems, Inc.
“The Green Masters Program is the perfect complement to Wisconsin Green
Building Alliance’s mission in that it works to support and champion those
organizations that focus on the sustainable operations, maintenance, and
manufacturing of their products and processes.”
- Heather McCombs, LEED AP
Executive Director,
Wisconsin Green Building Alliance
The mission of the Wisconsin Green Building
Alliance (WGBA) is to facilitate and promote
ecologically sustainable practices within
Wisconsin’s built environment. WGBA is
committee-based, member-driven, and
consensus-focused.
“We are honored to work with the Green Masters Program as it includes an
assembly of like-minded individuals and organizations that share our goals for
not only immediate, but also long-term sustainable design and construction
solutions.”
- James R. Hunzinger, LEED AP BD + C, LEED AP Homes
Executive Vice President, Hunzinger Construction Company
www.GreenMastersProgram.com
Green Masters Program Partner