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Liquid Digital Agency in Sydney
Make sure you check these for your next
digital marketing email campaign
 I’ve put together a short list of points to check before you hit
send on your next email campaign to help you reach more
inboxes, and convert more emails to sales:
Brand alignment
Does the design and
message reflect and
portray business
branding and position
correctly?
Content
 Have you been concise with your
message and content? Using short
sentences or bullet points helps
people find what they need
quickly.
 Have you checked your copy and
headlines for spelling and
grammar?
 Have you used bold and varying
sized fonts for headlines and to
make important things stand out?
 Have you got a clear CallTo
Action (CTA) that will encourage
people to take the next step?
Email Layout & Coding
 Have you considered
making your email
responsive, so it displays
nicely on all devices?
 Have you used fonts that
are large enough to be
easily read and take in?
Try using minimum 12px
for body font, and 20px
for titles.
Visual Appeal
 Is the design visually
appealing and well laid
out?
 Is there a good use of
colour and Fonts?
 Have you used graphics
and Imagery that
enhances your message
and helps sell your
concepts?
Suite 121, 26-32 Pirrama Rd,
Pyrmont, Sydney, NSW
hello@liquid.digital
Learn more at : www.liquid.digital
THANK YOU

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Digital Strategy

  • 2. Make sure you check these for your next digital marketing email campaign  I’ve put together a short list of points to check before you hit send on your next email campaign to help you reach more inboxes, and convert more emails to sales:
  • 3. Brand alignment Does the design and message reflect and portray business branding and position correctly?
  • 4. Content  Have you been concise with your message and content? Using short sentences or bullet points helps people find what they need quickly.  Have you checked your copy and headlines for spelling and grammar?  Have you used bold and varying sized fonts for headlines and to make important things stand out?  Have you got a clear CallTo Action (CTA) that will encourage people to take the next step?
  • 5. Email Layout & Coding  Have you considered making your email responsive, so it displays nicely on all devices?  Have you used fonts that are large enough to be easily read and take in? Try using minimum 12px for body font, and 20px for titles.
  • 6. Visual Appeal  Is the design visually appealing and well laid out?  Is there a good use of colour and Fonts?  Have you used graphics and Imagery that enhances your message and helps sell your concepts?
  • 7. Suite 121, 26-32 Pirrama Rd, Pyrmont, Sydney, NSW hello@liquid.digital Learn more at : www.liquid.digital THANK YOU