4. Twt2Pay vs. Twitter Buy
4
Fulfillment
Descriptor
Setup
Customer Data
Viral sharing
Platforms
Any
Custom
One Hour
You Own
Automatic
Multiple
Twitter Approved Vendor
Generic
Multiple Parties
Twitter Owns
Not Available
Twitter Only
15. About us:
• 15+ years of experience payment processing
• $700+ million in annual transaction volume
• 1,000+ current clients
• 17 Staff, primarily STEM and MBA degrees
• 5 outsource dev houses with 800+ programmers
• Experts in fraud detection and elimination
• Focused exclusively on ecommerce
Appendix
15
16. Total Apps Credentials:
• Registered ISO under Wells Fargo for Visa / MasterCard
• Payment Service Provider (PSP) under 5th Third Bank
• PCI Security Certified Level I (all banks and vendors)
• Registered Prepaid Debit Card Issuer:
• Anti-Money Laundering (AML)
• Know Your Client (KYC)
• OFAC – Office of Foreign Asset Control
• Patriot Act
• Money remittance license across all 50 states
Appendix
16
17. Total Apps Credentials:
• Insurance Coverage:
• Cyber Crime
• Errors and Omissions
• Breach
• General Liability
• ACH switch integrated into the Federal Reserve
Appendix
17
18. Pending Patents:
• Hashtag enabled commerce
• Checkout process embedded into videos
• Viral social media sharing after checkout
• Voice biometric checkout
• Facial recognition checkout
Appendix
18
19. Scalability:
• 15 second redundant failover on all systems
• Payment burst of 22,000 transactions per second
• Video streaming burst to 1 million simultaneous streams
• Modular and scalar architecture designed to support high volume burst
Appendix
19
Editor's Notes
About us:
15+ years of experience in Merchant Payment processing
$700+ million in annual transaction volume / profitable / strong Balance Sheet / no debt
1,000 customers on the Total-Apps Mojo Pay system
Total Apps is certified, licensed, approved, and insured like a bank:
Growth of Social Commerce:
Twitter and Facebook are still trying to figure out how to monetize social media.
Critical Role of Payment Processing:
Twitter Buy button and other systems are outsourcing the payment element to other processors. This limits the potential of true social commerce: in-stream, seamless transactions (i.e. not entering your credit card over and over)
Tech vs. Payments
Patents & Innovation:
State-of-the-art e-commerce technologies enable “Seamless Commerce”, whereby consumers complete purchases in-stream:
Video Checkout – the customer can open a shopping card, drop items in a shopping basket, and complete a purchase all while continuing to watch the video
Hash-Tag # Commerce – the customer can make payments in-stream within a Tweet at another # site
All e-Commerce technologies are supported by Mojo Pay merchant payment engine allowing the merchants to monetize their transactions
Scalability
Third-Party hosting on Amazon Web Server System:
Burst capability of 22 K transactions per second
Burst capability of 1 million simultaneous in-stream videos
Used by Pinterest, FINRA, AirBNB, Netflix
The modularity of the technology combined scalable cloud-based hosting platform makes the system(s) infinitely scalable
From Twitter, it takes about 5+ more clicks to complete the checkout process!
