This document provides an overview of using video marketing. It discusses why video should be used, including benefits like search engine optimization, ease of distribution through social media, keeping people engaged on websites, and increasing sales. It then gives recommendations for creating video content like introducing a business, explaining concepts, showing processes, and interviews. Finally, it provides suggestions for distributing video content through platforms like Facebook, Instagram, YouTube, blogs, and more.

1. Facilitated by Chisa D. Pennix-Brown, MBA
VIDEO MARKETING

2. WELCOME & AGENDA
• Please turn phones to silent or vibrate
• Ask questions
• Facilitator & Introductions
• Follow the Facebook page
www.FB.com/LadyBiznessInc

3.  Search Engine Optimization
 Easy to Distribute
 Use with Social Media
 Keeps people on your site
 Increase Sales
 Email Lists
 Customer Experience
 Ease of Creation
 Testimonials
WHY USE VIDEO?

4. YOUR BRAND
Use Video
• Introduce your business to the
world
• Explain a concept or product
• Show a process
• How to XYZ
• Behind the Scenes
• Interview

5. SLIDE-SHOW VIDEOS
 ANIMOTO.COM
 KIZOA.COM

6. VIDEO APPS
 PIC PLAY POST
(MIXCORD.CO)
 MAGISTO.COM
 IMOVIE.COM
 ANIMOTO.COM
 WEVIDEO.COM
 VIMEO.COM

7. FACEBOOK
 SHARE WITH FANS
 SHARE WITH FRIENDS
 VIEW STATISTICS
 DRIVE TRAFFIC TO PAGE

8. INSTAGRAM
 FANS ONLY ON INSTAGRA
 COMMENTS
 VIEW STATISTICS

9. PERISCOP
E
TWITTER
VIDEO DISTRIBUTION
FACEBOOK
BLOG
WEBSITE
PINTEREST
INSTAGRAM
YOUTUBE

10. YOUTUBE
 SAVED
 LINK TO SHARE
 EMBED IN YOUR SITE
 SHARE ON SOCIAL
OUTLETS
 EMAIL IT TO CLIENTS

11. SHOW UP & SHOW OUT
MOMENT!
Chisa D. Pennix-Brown, MBA
Follow me @LadyBizness
Recommendations at
LinkedIn.com/in/LadyBizness