5 reasons why your business must have instagram

1. The 5 most important reasons
why your small business MUST
have Instagram

2. Share a photo or video and Instagram prompts you
to write a short description. This is your chance to
reach for a couple of well-chosen hashtags. It
allows you to curate content around a specific
theme. And it exposes your photos to anyone
searching for that particular hashtag, expanding
your reach beyond your regular followers.
Instagram is a mobile-first platform, designed for
smartphones and tablets. But recently the social
network made it possible to browse photos by
hashtag and geotag from desktops through
instagram.com – making it even more important to
label your photos accordingly.
 1-Expand your reach with hashtags

3. Before you begin posting content, you should draw
up a rough strategy for the type of photos and
videos you will share.
Just leave a little wiggle room to be spontaneous.
Responding to the big news stories, industry
developments and trending hashtags can be a
great way to engage your followers and show the
world that you have your fingers on the pulse.
 2-React to the latest trends

4. Like all social media, Instagram is a two-way thing.
Follow like-minded businesses or pioneers in
related industries.
Comment on other users’ photos. Contribute to the
conversation and be part of the community.
 3-Build an engaged community

5. Nothing whips up excitement like a flash sale or limited
offer. Sporadically offering Instagram-only discount codes
will ensure your followers pay razor-sharp attention to
your feed.
Just don’t overdo it.
Instagram is a place for creativity, not cloying sales
efforts.
 4-Reward your followers

6. Good photography has a unique ability to capture
the imagination. And today all you need to take a
pro-standard photo is a half-decent smartphone
and an eye for detail.
It makes Instagram the perfect platform for hosting
a photography competition. Base your competition
around a theme that’s related to your business and
watch the entries trickle in.
The photos you receive could be used as future
content for blog posts or email marketing.
 5-Use Instagram as a competition
platform