5. Analysis of newspaper and website The newspaper is branded as the Islington Gazette therefore it is aimed at the local people of Islington. The Masthead is in a bright colourful colour which will attract consumers attention. My first expressions of the newspaper is that it looks as if it is not a serious newspapers, there are a variety of colours used which does not give off the impression of an important paper. “ Seeing red over strip club plan” this sentence has been selected as the main story, this would apply to mainly men who are interested in strip clubs this does not give off the impression of a paper worth reading. However underneath the image is a small heading “ A freeze on council tax” this however sounds more important and relevant than strip clubs but is selected to be present as a small heading.
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7. The Masthead stays exactly the same on the newspaper and website. This is not to confuse readers On the website viewers have navigation links they could click on which will provide more information and updates regularly. They also can view the newspaper on the website whenever they want. The website have more features than the newspaper like more pictures, videos clips and adverts. On the websites the content is put in to categories which is much easier and less time consuming. However the information displayed in a newspaper is the same on the website.
