By Steven Van Belleghem Digital first means customer first. In his new keynote, Steven presents a model to help your company implement this philosophy. It all starts with believing in the power of extreme customer centricity. Having an adaptive business model is the starting point for success. In the second part of his keynote, Steven introduces four pillars to build your customer centricity: intuitive technology, killing the idea of the internal client, empowering the client-facing people and changing your bonus system. The cocktail of these four elements enables companies to become customer-centric in the digital age. After the keynote, we will organize a workshop in which the ‘customer- first’ model is applied to a few of the participating companies.