2. about
Karen Frye, Emmy Award winning producer, has
always been inspired by film. As a child, Karen was
mesmerized by her father’s Revere Eye-Matic camera
that he used to make home videos. That same camera
now sits beside her desk as inspiration and a reminder
to continue pursuing her dream each and every day.
After years as executive director of The Frye Family
Foundation, a charity developed by Karen’s son, NBA
player Channing Frye, she was ready to make art and
film the highest priority in life. Her journey as a
KAREN FRYE member of the NBA family and through life-changing
(filmmaker / artist / advocate) decisions, she uses her experiences to inspire others
through her artistic endeavors. In her spare time she is
a captain on her dragon boat racing team.
3. about
An Oregon Corporation founded in 2011, Human Not
Hollywood, Inc. (HNH) is engaged in the business of
TV, film, and Internet content production. HNH is dedicated to
creating life changing, fun and creative media projects that
leverage the changing ways of monetization. HNH delivers real-
world projects that focus on the human aspects of
life, engaging our audience as a diverse community and shared
experience.
Tony Bash and Chris Cardamone, the original founders of
Human Not Hollywood wanted to capitalize on their skill sets
and find members that would augment the overall company’s
service offering. Bash, as a Brand Marketing and strategy
expert, felt that with Cardamone, an expert in Television
Production, Human Not Hollywood could create “stimulating
content that connects” not only to the human spirit but
specifically appeal to segmented demographics or affinity
groups and to advertisers interested in reaching these groups.
4. &
The collaboration of Karen Frye Productions & Human Not Hollywood
Productions is based on the premise that both are dedicated to creating life
changing, stimulating, and creative content for TV, Film, and the Internet. These
companies strive to create real world projects that focus on the Human aspects
of life, rather than what Hollywood thinks we should see.
This collaboration also means that you probably won’t see us make the
Housewives of anywhere doing anything! Our projects are created with people
in mind; that is real people with real problems and from a diverse, honest
perspective.
5. DOCUMENTARIES
“When Cancer Returns 8x: The Mary Schnack Story”
(Recently shown at the 2012 Sedona International Film Festival)
The Mary Schnack Story tells of a warrior.
One who led women in business...
who raised a special needs child...
who ran her own company...
And who battled cancer eight times...
SYNOPSIS
“When Cancer Returns 8x: The Mary Schnack Story” is a documentary about a
successful and strong woman who was diagnosed with cancer eight times. The film
follows her through her reflections on the numerous battles with cancer and how she
has managed to cope with the trials and tribulations that were to follow. As a strong-
willed woman, Mary continued to have faith that she could conquer her cancer, even
after it returned a startling eight times.
* Upcoming Documentary: “The Camisard”
6. TELEVISION SERIES
The Sisterhood: Basketball Moms (Promotion in Progress)
An in-depth docu-series about the untold struggles and successes of the mothers of the NBA’s
finest. We find each NBA mom at a crossroads in her life, but the sisterhood is powerful. The
women help each other to learn about themselves and grow into strong women ready to
continue their journeys.
Click to play PRESENTATION Click to play BACKSTORIES
PROMOTIONS:
- Sports in the City Events: Multi-City event to promote women’s health and fitness
- NBA Support: Social media platform with #AskNBAMoms
7. SPORTS COMMENTARY BY WOMEN
Girlfriends Talk Sports (GTS) is not your daddy’s sports talk show. Girlfriends
are women who talk about sports the way women do. Statistics and play-by-
plays won’t be found here. The girlfriends talk about the players, the
drama, the news and, of course, the occasional gossip. Karen Frye, mother of
NBA player Channing Frye, created GTS when she saw a missing link in the
world of sports commentary – women talking about sports the way women
do.
NBA
Support
Webisodes
Social
8. NBA SUPPORT & PARTNERSHIP
PROMOTIONAL ACTIVITIES VIA THE NBA’S SOCIAL NETWORKING
Activity: Include Girlfriends Talk Sports (GTS) with KFrye content on NBA sites
•The NBA’s Facebook page currently boasts over 7.7 million fans and we have the
ability to geo-target posts to certain fan demographics. The NBA could send out posts
with GTS content targeted by gender to the NBA’s female fans on Facebook.
•The NBA’s Twitter page currently boasts over 2.3 million followers. The NBA retweets
GTS content relevant to our general fanbase.
•As a way of generating interest in a female focused NBA site, GTS blogs reside on the
NBA/WNBA sites in to develop a fanbase for it and then have it live on NBA.com or the
NBA facebook page..
9. other projects
Half/In Real Mudders
Intervention meets Super Tracks the true life stories of
Nanny for failing blended Tough Mudder particpants as
and bi-racial step families. they take on the toughest 12
miles 25 event obstacle course
on planet.
Done When Its Fun
Aiming High “The Office” meets videogames
Martial arts school reforms tracking the inter office wacky
Teenage juvenile delinquents antics of PopCap Games the
and bullies teaching them creates of Plants V. Zombies.
discipline & acceptance.
The Hostel Life Intl Champion of Champions
Mehdy Ghannad travels the The oldest ring sport,
global on a budget staying Muay Thai, is coming to the US
at hostels and seeking any in a bracket format to crown
type of adventure. Bourdain the undisputed International
meets Rick Steves. Champion of Champions.
10. KARNE FRYE 602.451.0895 (C)
karen@girlfriendstalksports.com
ANTHONY BASH 971.400.4964 (C)
tonybash@humannothollywood.com
CHRIS CARDAMONE 310.435.1963 (C)
chriscardamone@humannothollywood.com
