The Media publications 2018

1. FEATURE LIST
2018
INDEPENDENT INDUSTRY INTELLIGENCE
T
he Media is South Africa’s longest standing business
media magazine, with a 16-year history of delivering
independent and intelligent editorial to a readership of
top industry professionals.
Launched in 2002 as an essential read for decision-makers, and
for those forging careers in the challenging media industry,
the independently owned magazine covers the commercial
side of the media business with a range of in-depth stories and
analysis of industry issues. In addition, we explore every sector
of the media owner and media agency landscape, including
newspapers, magazines, radio, television, digital and social
media, out of home, activations, cinema, events, exhibitions,
media education, research and marketing.
Our strong track record and credibility within our industry, as well as
our access to a targeted audience of decision-makers, means we
deliver on our promise of no adspend wastage.
Our crisply written articles by informed journalists and thought
leaders within the media sector provide readers with insights,
trends and opinions. Interviews with industry influencers and
strategists add further relevance to the subjects we tackle.
Features are accompanied by regular profiles such as The
Hotseat, which features top executives in the industry; Who are
You? a quick profile on a rising star. The Bites section delivers
media news by the mouthful.
With our print and digital titles – The Media and The Media
Online respectively – we are able to offer tailor-made cross-
publication advertising deals to suit your needs and your
budget.
What can you expect for the year?
FEATURES 2018/19
TELEVISION. VIDEO. CINEMA. DIGITAL OOH.
SCREENS
We will be exploring the latest trends, issues and developments
in television, video, and the film and cinema industries. From
technological developments in TV manufacture (TV’s smart
DNA) and the revitalisation of the local content industry, to
how we’re training TV and film professionals of the future, we’ll
be finding out just what’s up in this media sector, one that is
experiencing much disruption right now.
AD BOOKING
DEADLINE
AD MATERIAL
DEADLINE
PUBLISHED
Monday 12 March Monday 19 March Thursday 29 March
COMMERCIAL. COMMUNITY. PBS AND STREAMING RADIO.
RADIOANNUAL
Radio, one of South Africa’s most important channels of
communication and entertainment. We’ll go behind the
scenes (and MICs) to chat to the talent and the producers,
the bosses, the admakers and the ad sellers. From podcasts
and streaming radio to subscriptions, the traditional format is
shape shifting.
AD BOOKING
DEADLINE
AD MATERIAL
DEADLINE
PUBLISHED
Friday 11 May Monday 21 May Wednesday 30 May
TRADITIONAL AND DIGITAL. ACTIVATIONS. CREATIVE.
OOH
Is OOH getting to grips with how data is changing the
game? The most extraordinary activations ever (Elon Musk
putting a Tesla into space, wow). The acquisition game
and how OOH is a changing business. The life of brand
ambassadors. The trends, the players, the bylaws, the African
adventure…
AD BOOKING
DEADLINE
AD MATERIAL
DEADLINE
PUBLISHED
Friday 12 October Wednesday 17
October
Monday 29 October
ISSUE
ISSUE
MEDIA TRENDS FROM 10 YEARS OF RESEARCH AND
CELEBRATION OF EXCELLENCE.
Results, rankings and profiles of Rising Stars, Legends,
Shepherd and Bell Award winners. Who will be the winners
of the decade? Our popular annual MOST Award issue will
celebrate a decade of the awards.
AD BOOKING
DEADLINE
AD MATERIAL
DEADLINE
PUBLISHED
Monday 6 August Monday 13 August Thursday 30 August
2018 AWARDS
2009-2018
WAG THE DOG PRESENTS
ISSUE
YEARBOOKINDEPENDENT RESEARCH AND OPINION.
Trends, strategies and tactics shaping media globally and locally.
AD BOOKING
DEADLINE
AD MATERIAL
DEADLINE
PUBLISHED
Friday 7 December Friday 14 December Tuesday 15 January 2019