3. Assessment
In-class workshop/discussions within
our group (i.e. more specific
categories to make navigation easier
to understand for users)
Content inventory data (i.e. main
finding for navigation: “Categorize and
label content by type of user”)
■ Professionals
■ PTSD Victims
■ Family/Friends of PTSD
Victims
●
●
●
4. Closed Card Sort
5 main categories for the
closed card sort:
● Home
● What is PTSD?
● Treatment &
Coping
● Professionals
● About Us
5. Closed Card Sort Continued
Utilized content inventory data and settled on 38 cards for the closed card sort:
PTSD Basics Types of
Trauma
AboutFace Treatment
Overview
Find Help Help with VA
PTSD Care
Locate a Clinic Self Help
Do I have
PTSD
Apps, Videos,
& Resources
Family &
Caregivers
Women Children Cultural
Considerations
Asian Amer. &
Pacific Islander
African
Amer. Vets
Native
American Vets
Hispanic
Veterans
Cross Cultural
Considerations
Forms &
Handouts
Assessments Adult Interviews
& Self Report
Measures &
Screens
Treatments
Early
Intervention
Education &
Manuals
Courses Research &
Publications
Treatment
Options
What We Do PTSD
Awareness
Divisions &
Staff
Press &
Promotion
Positions
Available
About our
Website
Subscribe for
Updates
Newsletters
& Update
8. What We Were Trying to Discover
● Which items appeared together most often?
● Which items did participants struggle to classify?
● What new suggestions or labels were made?
● Were any items put in more than one grouping?
● Were any other items of interest brought up during the sessions?
9. Results of
Closed Card Sort
● Cards that participants struggled to classify into the
same category were: 1 - “Apps, Videos and
Resources,” and 2 -“Cross-Cultural Considerations”
as well as “Cultural Considerations”
● Cards that appeared together consistently with the
same category were: “Measures & Screens” placed
within “Professionals,” and “Self Help” placed within
“Treatment & Coping”
● New labels that participants created were:
“Individuals & Family,” “Staff & Positions,” and
“Treatment & Trauma”
● Items that participants placed into more than one
category were: “What we Do,” “Divisions & Staff,”
and “Positions Available”
1
2
10. Participant Feedback
● Sort: Closed
○ Participant 1: Baltimore, MD
○ Comment: “There seems to be a fair
amount of overlap with cards. Condense
these into similar groups, and create less
options.”
○
○ Participant 2: Catonsville, MD
Comment: “The treatment cards seemed
like they could go under ‘Treatment &
Coping’, or under ‘What is PTSD?’”
● Sort: Open
○ Participant 3: Catonsville, MD
Comment: “The categories seemed easy
enough to logically create to fit most
cards. However, the cards themselves
should be more diverse.”
12. To provide the VA PTSD with
an understanding of how end
users label/categorize
information, resulting in a
navigation that is functional and
simple.
13. The Problem
Users must decide between the options of For the Public and For
Professionals which may potentially cause confusion;
The navigation at first glance does not easily answer the following
questions:
a. What is PTSD?
b. What causes PTSD?
c. What are the symptoms and Risks of PTSD?
d. How is PTSD diagnosed?
e. Where to get treatment for PTSD?
Information is redundant both in the navigation and on the
individual pages; makes the website seem cluttered and
overwhelming;
14. • Public Section Home is redundant; PTSD
Home is sufficient to provide a general
overview;
• It takes four clicks to answer “What is
PTSD?”; three from the navigation and one
in the actual page;
• PTSD Basics is a duplication of What is
PTSD?; delete it and PTSD Overview and
add What is PTSD? to nav, and change it to
Definition;
• Add Symptoms page to nav instead of
keeping it as an imbedded link; combine it
with Other Common Problems since
information is similar;
Public Section
15. Public Section
• Types of Trauma (TOT) purpose is unclear;
does not provide an explanation when
clicked; change to Causes and provide a
summary;
• TOT already includes War thus Return from
War is redundant;
• Move Specific to Women under Causes
since special considerations apply;
• Remove PTSD and Communities; with the
exception of Journalism and PTSD,
everything under the Trauma in Your
Community is redundant; add PTSD and
Journalism under Causes;
• Add Resources & Tools to the nav with
specific subsections pertaining to Veterans,
Family & Friends, Employers, Educational
Institutions, Legal System & Law
Enforcement;
16. Public Section
● Add PTSD to Tests and Diagnosis; this is
more descriptive
● Treatment and Coping section: remove the
sections What Can I Do if I Think I Have
PTSD and How to Talk to Your Doctor
about Trauma and PTSD under Getting
Started with Treatment;
● Rearrange the order of Getting Started to
What’s Stopping You?, Choosing a
Therapist (combine Types of Therapists
and Choosing a Therapist), and then Find a
Therapist
17. ● Combine Where to Get Help for PTSD and
Help with VA PTSD Care or Benefits;
simplify by changing it to Get Help;
● Delete Apps, Videos, and More- information
already is provided on other pages pages
thus redundant;
● Make Paginas en Espanol a main nav
heading instead of a subheading; remove
all the links on other pages for the Spanish
translation to keep pages clean and less
cluttered- this is more user friendly to
Spanish speaking users;
Public Section
18. Public Section User Profiles
Corey Winslow
Public: Veteran
“I’ve been feeling bad lately
and I’m not sure if it could be
PTSD and if it is... what
should I do? I don’t think
staying at home will help me.”
Sarah Marie Rodriguez
Public: Caregiver/Wife
“I don’t know what is happening with
my husband right now- everything
changed since he returned from his
last tour….this is supposed to be an
exciting time in our lives...
Jon Marks, U.S.M.C
Public: Veteran w/ PTSD
“Discovering new ways of
interpreting my experiences with
war and processing through them
is something I can’t discover very
easily.”
19. ● Outside of professionals, users
are coming to site to seek
information- their level of
familiarity or understanding of
PTSD can not be assumed
● Competitors immediately define
PTSD, provide its causes,
symptoms, and risk factors at
first glance; do not overuse
links; geared site to individuals
● The Mayo Clinic provides users
with a hint of what to do next
Public Section
WebMD
NIMH
Mayo Clinic
20. Proposed IA for
Public Section
Individuals, Families & Community
Veterans
What is PTSD
Family & Friends
Causes
Symptoms
Tests & Diagnosis
Get Help
Self-Help & Coping
Children
Employers
Educational Institutions
Legal Systems
Research
Treatment &
Coping
Resources & Tools
Grouped topics
by order of
significance to
the user
21. Professional Section
• It can be assumed that
users in this section are
more advanced and less
likely to spend time looking
for information because:
a) They already have an
understanding of PTSD;
b) Their reason for going to
the site is very specific;
“I need to stay current
with my continuing
education courses, as
well as be able to
provide the at-risk
youth administrators
that I train, the
appropriate training
and tools.”
“Being able to stay
current with my
continuing ed
requirements and
discovering relevant
resources for research in
order to provide my
patients with the right
tools to diagnose them is
of utmost important.”
22. Professional Section
• Delete Professional Section Home,
have this page appear when For
Professionals is clicked;
• PTSD Consultation is for providers that
help Veterans; it correctly shows up as
a sub-heading under the Professionals
section, but then shows up as a nav
heading; delete nav heading because
of redundancy;
23. • Combine Treatment and Assessments,
change the heading to Tests and
Diagnosis; delete the individual
breakdown of the measures and add
two subsections Measures by PTSD
and Measures by Other Organizations;
• Move the specific considerations which
deal with gender, race, children, etc
from under Treatment as well as Types
of Trauma under the created nav
heading Resources & Toolkits;
Professional Section
24. Professional Section
• Delete the Specific Providers
section as it is redundant;
• Remove all courses and training
materials that are listed in multiple
sections such as PTSD Overview,
Assessment, Treatment, Co-
Occurring Conditions; place them
in one place under Training &
Education; keeping in one place,
organized by category will help
professionals find what they need
quickly;
25. Professional Section
● Combine Research and
Publications as a heading from
the nav
● Have PILOTS Database be a
subsection of this heading
26. PILOTS Database
Proposed IA for
Professionals Section
For Professionals
Tests & Diagnosis
Measures by NCPTSD
Measures by Other Organizations
What is PTSD
Education & Manuals
Research & Publications
Treatment & Coping
Get Help
Self-Help & Coping
Resources & Tools
Veterans
Children
Community Providers & Clergy
Family & Friends
Disaster Responders
Medical Doctors
Employers Educational Institutions
Legal Systems Research
Grouped topics
by order of
interest to the
user
27. Professional Section
• Take advantage of chunking by
creating three major categories for
the About Us Section; Who Are We,
Initiatives, and Working With Us
- this will help clean out the
structure, making it easier to
navigate
• Delete PTSD Awareness and PTSD
Consultation, as they are already
included elsewhere
28. The Remaining Site
● Remove the incorrectly placed links under the
About Website subsection nav: Site Map,
Privacy, Accessibility;
● Change Website Policies to Disclaimer and
move to the bottom of the page;
● Remove information that should be reserved
for internal staff from being accessed through
the nav: Content Inventory, Linking Policies,
Small Business POC, and Updating of Website
29. • Condense links at the bottom of page to
not overwhelm users- Disclosures,
Privacy, Terms of Use, FAQs, Legal
Notices, Affiliates, Careers, Resources for
Veterans, Site Map, Contact Us;
• Move the social media icons to the right
• Remove email updates from the bottom
entirely
• Use logo hyperlinked icons for any
partners that needs to be highlighted to
provide a cleaner look
The Remaining Site
30. The Remaining Site
Make use of pop up
boxes to hide text
information, and provide
a cleaner look to pages;
this will allow for the
consolidation of nav
headings such as the
Divisions and Staff;
31. Proposed IA
for rest of the site
About Us
Who we are
Our History
Mission, Vision and Goals
Our Future Outlook
Leadership & Divisions
Social Media & Awareness
Press Releases
Initiatives
Doing Business with Us
Working at NCPTSD
Working with Us
Student Programs
Media Kit & Contacts
Logo & Widgets
NCPTSD Careers
Research
Education
Milestones, Awards &
Achievements
32. The solution
• Provide clearer descriptions for the nav
headings;
• Consolidate headings that either can be
grouped together or provide like content;
• Keep inline with the Rule of Seven (how
much a person can rememer)
• Reduce the amount of links embedded in
the pages- results in confusion,
redundancy, clutter, and can potentially
have end users getting lost and/or
overwhelmed;
• Use the Home Page as a way to pull
attention to key things users are looking
for
• Refrain from duplicating information in
under different sections of the nav
33. About Us
Who we are
Our History
Mission, Vision and
Goals
Our Future Outlook
Leadership & Divisions
Social Media &
Awareness
Press Releases
Initiatives
Doing Business with Us
Working at NCPTSD
Working with Us
Media Kit & Contacts
Logo & Widgets
NCPTSD Careers
Research
Education
Milestones, Awards &
Achievements
PILOTS Database
For Professionals
Tests & Diagnosis
Measures by
NCPTSD
Measures by Other
Organizations
What is PTSD
Education & Manuals
Research &
Publications
Treatment & Coping
Get Help
Self-Help & Coping
Resources & Tools
Veterans
Children
Community Providers &
Clergy
Family & Friends
Disaster Responders
Medical Doctors
Employers
Educational
Institutions
Legal Systems Research
Individuals, Families &
Community
Veterans
What is
PTSD
Family &
Friends
Causes
Symptoms
Tests &
Diagnosis
Get Help
Self-Help &
Coping
Children
Employers
Educational
Institutions
Legal Systems
Research
Treatment &
Coping
Resources &
Tools
Appendix A: Complete Site Map
