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1. TYPES OF SPEECH
ACCORDING TO
PURPOSE

2. INFORMATIVE
 Provide interesting and useful information to
your audience
 Give significant information
 Help the audience understand new information

3. Goals of Informative Speaking
 Present new information
 Provide new perspective on the topic
 Generate positive or negative feelings about
the topic

4. Strategies for Making Informative
Presentation Effective
 Keep it simple
 Make your topic relevant to the interests and
needs of your audience
 Pace the delivery of your speech
 Relate new information to what your audience
already knows

5. Demonstrative
 Demonstrative speeches are intended to teach
an audience how to do a specific thing. They
can be long and detailed, or short and simple.

6. Persuasive Speech
 A persuasive speech aims to persuade or
convince people to change the way they think
or do something , or to start doing something
that they are not currently doing.
 Persuasion is the use of speech to influence
the values, beliefs, attitudes, or behavior of
others through reasoning, credibility, and
identification.

7. Types of Persuasive Speech
 Speech to Convince
 Speech to Actuate

8. Entertaining Speech
 A speech to entertain aims to engage,
interest, amuse, or please the listeners.
 This is presented in situations where it is
necessary to build lighthearted mood such
as when making a speech at an after-
dinner party, leading a toast at a friend’s
wedding, or making remarks at a birthday
party for a colleague.