7. IterateRevise, improve and evolve the prototype by frequent feedback or rounds of revisions, on the road to executing the vision
8. Collaboration, creation and iteration at Pixar*While a great idea may come from a single person, its evolution into a great product resides with collaborative teams *How Pixar Fosters Collective Creativity, Harvard Business Review, September 2008
9. Toy Story 2*Delivering Value from Interactive Innovation Collaborate Innovate Iterate Create *How Pixar Fosters Collective Creativity, Harvard Business Review, September 2008
10. Interactive Innovation’s Potential “As individuals innovate, they learn faster, not simply by acquiring previously created knowledge … but by actually creating new knowledge from which others can benefit.”
Learning is creating or connecting neurons across synapses in the hippocampusDue to the plasticity of connections between neurons, you can collect information and learn in the world every day!The interaction between two or more people utilizing social media and/or other collaborative technologies to facilitate changes in knowledge.
Humans are Hyper-Social: hard-wired to cooperate, share opinions, and make sure that their sense of “fairness” is expressedHumans mimic each other due to mirror neuronsWe are a herding species!Social learning is characterized by interactive collaboration and iterative knowledge creation stimulated by cycles of sharing and feedback.
CollaborateCreateIterateDeal with AmbiguityLearn on the FlyManage ConflictListen Actively
CollaborateCreateIterateDeal with AmbiguityLearn on the FlyManage ConflictListen Actively
CollaborateCreateIterateDeal with AmbiguityLearn on the FlyManage ConflictListen Actively
CollaborateCreateIterateDeal with AmbiguityLearn on the FlyManage ConflictListen Actively
At Pixar, every single member of the production group makes suggestions and leaders actually sort through ideas to find what strengthens a story.“Pixar’s brain trust of directors offers advice on works in progress. But the production’s leaders decide what to use and what to ignore.”“The practice of working together as peers is core to our culture and…our daily reviews or “dailies” is a process for giving and getting constant feedback in a positive way…”“Showing unfinished work each day liberates people to take risks and try new things because it doesn’t have to be perfect the first time.”“Managers need to learn that it’s OK to walk into a meeting and be surprised.”
Toy Story 2 was a critical and commercial successFirst CycleFormed a creative team of people who had never headed a movie productionCreated storyboards, edited them with dialogue and temporary musicIterate and receive feedback during daily reviews, with improvements in each version However, in light of the schedule, the movie was not where it should have been and the creative team was not rising to the challenge.Second CycleDeployed the “Creative Brain Trust” of experience directors who became available to lead the productionAdded more elements to the core story to make it work as a wholeThe team produced the movie, using the “dallies” for ongoing improvement, including the technical details
CollaborateCreateIterateDeal with AmbiguityLearn on the FlyManage ConflictListen Actively
