Kriddr is getting excited for its launch in early/mid-April 2018! Check out our updated Investor Deck for your post-launch Seed 2 Fundraise!

1. Shaping the Pet Services Industry

2. The Problem
2
No communication between
the stakeholders who are
involved in a pets eco-system
Animal shelters lack key
information regarding a pets
needs
Pet businesses often have
a lack of accuracy during
marketing engagements
Pet care is far from precise Owners are prevented from
delivering the most detailed care
possible

3. The Solution
3
Introducing Kriddr, a centralized platform that bridges the
gap between dis-information, allowing the perfect
management of a pets-ecosystem
Kriddr links businesses, pet owners, shelters together
through its communal animal-centric knowledge base,
creating a perfect B2B and B2C platform
Kriddr constantly evolves with information being fed from
both users, and from the app itself

4. How it works
4
Shelters know exactly how to react and
pre-empt owners on what to look out
for
Pet owners help record their dog barks and
‘tag’ the behaviour associated
This allows our AI refines and highlights key
information on pets and by default owners
Businesses use the information to
create bespoke marketing techniques,
and unique CRM
Pet owners use the info to provide
better care for their loved ones and
voice their preferences for pet products

5. The Market
5
Pet Industry worth over
$60bn
50.4% of Massachusetts
households have pets
6.5m pets enter Boston
shelters every year

6. Customer Acquisition
6
Reaching out to pet stores Reaching out to shelters
Community Outreach
Radio ProgramsSocial Media Outreach
Digital Marketing

7. Competitive Strengths
7
Kriddr is highly adaptable
Kriddr centralizes communication
between stakeholders
Precision marketing capabilities
First mover/Monopoly Advantage
Proprietary Technology
Ability to manage a pets
eco-system

8. Financials
8
EBITDA Positive in 1 year 10k Users in Year 1,
20m in Year 5
Year 5 Exit Valuation $800m Base valuation $285m

9. Timeline and Funds
9
Jun 2017 Aug 2017 Dec 2017 Feb 2018 April 2018 Dec 2018 Jan 2018
Kriddr pre-MVP version
launches to gauge feedback
from B2C and B2B Market
$200k raised from
Launchbyte Ventures
$750k of debt raised from
Launchbyte Ventures and
Angels
Launch of Kriddr V1 - with
and retailers prepared for
beta testing. AI foundations
complete
Kriddr’s app launches on the
app store data collection and
algorithmic programming
begins
10k subscriber ready users of
the Kriddr App, user base
expected to exponentially
expand
We need $900k on $7m
SAFE Note
$70k minimum conversion upon
next round financing
Or
$400k in short term debt
$100k minimum promissory note
with conversion option,
guaranteed by Launchbyte
Ventures
10k Subscriber ready users
converted to full users

10. The Team
10
John Kelley – COO
John is a start-up enthusiast and a
current law student. John managers the
fundraising activities at Kriddr and
organizes the entire team
Roger Hunt – CEO
AI Nerd with substantial experience in
software recruiting and academic
experience. Roger is responsible for the
overall company vision and product
Tan Kabra – Investor/Advisor
Tan has over 6+ years experience in the start up
tech industry. Tan has built up 2 companies (one
in the pet / veterinary space) from the ground up
to over $1m of annual revenue in a year