The document discusses digital marketing and a marketing plan for The Sparks Foundation. It defines digital marketing as using the internet and digital communication to connect brands with potential customers. It then outlines a marketing plan for TSF, including defining activities like sharing content, prioritizing objectives like choosing platforms, and establishing governance and metrics. The document also lists TSF's programs such as charitable team building, scholarships, workshops and more. It concludes by thanking the reader and providing links to learn more about TSF internships.

1. THE SPARKS FOUNDATION
Done By:
R.Jishna

2. DIGITAL MARKETING
Digital Marketing, also called online
marketing, is the promotion of brands to
connect with potential customers using the
internet and other forms of digital
communication. This includes not only
email, social media, and web-based
advertising, but also text and multimedia
messages as a marketing channel

3. MARKETING PLAN FOR TSF
Define Activities:
 Share Blog content?
 Curate content?
 What kind of content?
Prioritize Objectives:
 Choose ideal platform i.e, Linked in, Facebook
 Create profile and brand visuals

4. Establish Governance:
 Identify and understand target market interest
and behaviors
Automate Posting:
 Establish content review process, automate
posting or sharing
Measure:
 Must have a process in place for reviewing
activities, measuring progress, identifying
issues, etc.,

5. PROGRAMS OF TSF
 Charitable Team Building Programs
 Student Scholarship Program
 Student SOS Program
 Workshops
 Corporate Programs

6. Best Regards
R.Jishna,
To Join Internship:
https://internship.thesparksfoundation.info/
Know more about us on:
https://www.thesparksfoundationsingapore.org/

7. THANK YOU