McGraw Hill Education is a 125 year old education company with 5,000 employees that provides products for K-12, higher education, and professional learning. The presentation discusses how McGraw Hill is evolving from traditional textbooks to utilizing small data and adaptive learning platforms to personalize education based on individual student needs. Small data, defined as targeted analytics rather than massive datasets, allows for strategic use of learning data to support students and instructors by guiding students through curated learning paths and providing insights.