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InTouch Connections text infographic
- 1. WHY TEXT? 189,700,000PEOPLE IN THE U.S. OWN SMARTPHONES 70% UP TO OF PRIMARY NUMBERS ON YOUR CONTACT LIST ARE CELL PHONES MOBILE MOBILE MOBILE MOBILE MOBILE MOBILE MOBILE HOME HOME HOME 10% 20% 30% 40% 50% 60% 2005 2010 2013 2014 2015 8% 30% 39% 47% 48% PERCENT OF HOUSEHOLDS THAT ARE EXCLUSIVELY WIRELESS 1992 1993 2000 2002 2007 2010 FIRST TEXT MESSAGE SENT MOBILE PHONES GET THE CAPABILITY TO TEXT TEXTING TAKES OFF. PEOPLE START SENDING AROUND 35 TEXTS/MONTH 250 BILLION SMS SEND WORLDWIDE TEXTING SURPASSES CALLING INTERNATIONAL TELECOMMUNICATIONS UNION REPORTS THAT 200,000 SMS ARE SENT EVERY MINUTE THE EVOLUTION OF TEXT CONSUMERS READ OF TEXTS WITHIN 90 SECONDS 98% CONSUMERS READ OF EMAILS WITHIN 1 DAY 20% ROUGHLY SIX-IN-TEN SMARTPHONE OWNERS HAVE USED THEIR PHONE TO GET INFORMATION ABOUT A HEALTH CONDITION IN THE PAST YEAR 3.6MILLION TEXT MESSAGES EXCHANGED EVERY MINUTE IN THE US OF PEOPLE ARE CURRENTLY USING TEXTING FOR BUSINESS80% OF PEOPLE ALWAYS HAVE THEIR PHONE WITH THEM90% 77% OF CONSUMERS WITH TEXTING CAPABILITIES AGED 18-34 ARE LIKELY TO HAVE A POSITIVE PERCEPTION OF A COMPANY THAT OFFERS TEXT CAPABILITY Learn more about connecting with your customers through automated text messaging at www.intouchconnections.com 877-476-8808 Annual Wireless Industry Survey • The Text Message Turns 20: A Brief History of SMS Businesses Texting Grows More Widespread • 6 Facts About Americans and Their Smartphones 45 Texting Statistics That Prove Businesses Need to Take SMS Comscore Reports SOURCES