Generation Mobile

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I would like to start the new series of presentations about Mobile with one informative one - mostly with facts and mobile data statistics.

It is a story of how mobile data is growing and how mobile is changing our life, affecting our every day habits and even the way we think!

This presentation should get you enough interested for what is coming - security and risks, concerns, malware growth, hacking increased... Mobile Security !!

First part is a presentation called "GENERATION MOBILE", which contains interesting facts about:
- Number of Mobile Subscribers
- Number of Mobile Subscriptions
- Smartphone shipments
- Mobile traffic share
- Mobile vs PC
- Mobile Data Traffic per Month
- Mobile Data Traffic per Year
- Social Media: Facebook, Youtube, Twitter, Instagram and mobile
- Mobile search statistics
- Mobile shopping

Data is collected from world leading players like Cisco, Ericsson, Facebook, Google, etc.

Connect with me via:

LinkedIn: linkedin.com/mprerad (Mihajlo Prerad)
Twitter: @appnetsecurity
Facebook: facebook.com/mihaylo (Mihajlo Kimo Prerad)

Keywords: generation mobile, mobile data traffic, mobile data statistics 2014, mobile data usage, mobile growth, smartphone shipments, mobile vs PC

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Generation Mobile

  1. 1. GENERATION MOBILE @appnetsecurity linkedin.com/in/mprerad mprerad@gmail.com
  2. 2. 1994.
  3. 3. 1994. 2014.
  4. 4. 1994. 2014. What happened? Mobile!
  5. 5. 4.5 BILLION MOBILE SUBSCRIBERS SOURCE: Ericsson, Cisco
  6. 6. 6.6 BILLION MOBILE SUBSCRIPTIONS 4.5 BILLION MOBILE SUBSCRIBERS SOURCE: Ericsson, Cisco
  7. 7. 7 BILLION MOBILE DEVICES & CONNECTIONS 6.6 BILLION MOBILE SUBSCRIPTIONS 4.5 BILLION MOBILE SUBSCRIBERS SOURCE: Ericsson, Cisco
  8. 8. THAT‘S ABOUT 98% OF WORLD POPULATION
  9. 9. 1,319 1,201 803 697 568 742 521 361 354 MOBILE SUBSCRIPTIONS PER REGION in millions SOURCE:
  10. 10. 1.000.000.000+ GLOBAL SMARTPHONE SHIPMENTS IN 2013
  11. 11. PC IS HISTORY. MOBILE IS FUTURE.
  12. 12. 2+ BILLION MOBILE DEVICES WILL BE SHIPPED IN 2014
  13. 13. GLOBAL INTERNET USAGE 23.9% MOBILE * 19.1% Smartphone * 4.8% Tablet SOURCE: StatCounter
  14. 14. MOBILE DATA 81% GROWTH IN 2013 SOURCE: Cisco
  15. 15. 840.000.000 GB MOBILE DATA TRAFFIC PER MONTH IN 2012 SOURCE: Cisco
  16. 16. 1.600.000.000 GB MOBILE DATA TRAFFIC PER MONTH IN 2013 SOURCE: Cisco
  17. 17. 2013 TOTAL MOBILE DATA TRAFFIC 18.000.000.000 GB SOURCE: Cisco
  18. 18. 945.000.000 MONTHLY MOBILE ACTIVE USERS 556.000.000 DAILY MOBILE ACTIVE USERS 300+ MILLION UPLOADED PHOTOS PER DAY 53% OF ALL AD REVENUE COMES FROM MOBILE ADS
  19. 19. 53% OF ALL MOBILE TRAFFIC IS MOBILE VIDEO 41% 40% OF ALL TRAFFIC is MOBILE GLOBAL WATCHTIME 55 MILLION PHOTOS 76% ACTIVE USERS ARE MOBILE Sources: Cisco, LinkedIn, Twitter, Instagram, YouTube 1.2B daily likes
  20. 20. Snapchat founded in September 2011 50 MILLION 20 MILLION photos/day June 2012 REFUSED acquisition offer of 3+ BILLION photos/day December 2012 150 MILLION photos/day June 2013 400+ MILLION PHOTOS from Google and FB 18.6% of ALL iPhone users in US use SnapChat 8X MORE PHOTOS/DAY December 2013 SENT EVERY DAY ...even MORE than than Instagram
  21. 21. MOBILE SEARCH 1 IN 4 OF ALL SEARCHES
  22. 22. 1.5+ BILLION PEOPLE ACCESS WEB VIA MOBILE DEVICE
  23. 23. 1+ MILLION APPLICATIONS Source: appbrain
  24. 24. 50 BILLION APP DOWNLOADS Source: appbrain
  25. 25. 40% of all online traffic 1/3 of all online traffic WAS MOBILE
  26. 26. 72% 51% 91% 80% PURCHASE from their device WEEKLY of tablet owners of all emails opened on mobile device of all mobile access SOCIAL activities of all mobile time spent in APPs
  27. 27. BUT, ARE YOU AWARE OF RISKS ???
  28. 28. Stay tuned to find out facts about mobile security threats which will be covered in my next SlideShare presentation: „Threats Gone Mobile“ slideshare.net/mprerad @appnetsecurity linkedin.com/in/mprerad Mihajlo Prerad mprerad@gmail.com
  29. 29. Thank You!

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