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Online Lead
Generation
Generating customers
Clickwork7 own and operate some of the
most successful B2C websites in the UK and US.
We work closely with over 100 advertisers from start-ups
to big brands, fulfilling their customer acquisition targets.
Cheapflights, Scottish Power, O2, Barclays are just a few of the clients we work with.
Our team of in-house media buying experts
drive quality visitors to our websites each
month through a range of media channels.
Affiliate network Social media Email
How we drive new customers
Channels
Every lead we generate is passed through a
comprehensive validation suite in real-time
before it’s passed to you.
Meaning you get the highest quality
lead as soon as it’s generated.
PPC Display SEO
•Morethan300,000newuserseachmonth
•Over1.6mmonthlyuniquevisitors
•300%growthforourclients2014v2013
•Multiplegeos
Our media buyers target relevant
consumers driving them to our
website producttesting.uk.com
We capture and
validate fully opted-in
user details - name,
address,
DOB, email, telephone
number and more.
We display your branded offer to your target audience by using
• Demographic
targeting
• Ad-serving
algorithm
• Individual brand
requirements
We pass these hot leads to you in real time for you
to contact via your chosen method - email, SMS,
phone, postal.
Users only engage with
brands that interest them
and have explicitly asked for
your communication.
1
How we capture your next customer
Let’s take a closer look at one of our succesful B2C sites - Producttesting.uk.com
2
3 4
Call centre
Supply real-time
hot leads for your
call centre
How we work with our clients
(and how we can work for you too)
SMS
Fuel your SMS
marketing campaigns with
compliant, opted-in
user leads
E-mail
Growyoure-maildatabasewith
userswhowanttohearfrom
you-sendnewsletters,
triggeredcommunications,
marketingcollateral
Postal
Send mail drops to
prospects that have
requested contact
High performance data validation
Leadqualityiscriticalforasuccessfulcampaign.
Tomaximiseperformance,wepasseverysingleleadthroughour
comprehensivesuiteofvalidationandprofilingtools.
Validation
Name: Toremoveprofanities&knownfakenames
Address: PAF verification
Email: Only receive real, live email addresses
Phone: Check numbers can receive call/SMS
IP address: Block potential fraud/non-relevant geos
Duplicates: Removed from lead stream
Fraud: Identified, blocked and removed
Profiling
Filtering & qualification:
Serve your ad to warm prospects based on your
bespoke campaign criteria
Demographic screening:
Hit your target audience with branded ads
Ad-serving algorithm:
Built based on client feeback, we will find the right
person for your ad-the right person for you.
Whateverinformationyouneed,wecancaptureit
Look who is buying leads...
“ Working with Clickwork7 over the last 12 months has been a pleasure. It’s rare to find a
company that works so closley with their customers on both a commercial and personal
level. Our account manager has worked closely with us to make sure each pound we spend
with them on data has a direct ROI to the bottom line of our business”
“Clickwork7providedourclientswithconsistentlyhighperformingleadsamongstthestrongestin
themarket.Theiraccountmanagementissecondtononeandareoftenproactivleyseekingways
tomakeimprovementstotheirprocessandtheperformanceoftheirleads”
“Our partnership with Clickwork7 has really flourished over the past two years so that
it’s now our biggest supplier of UK leads. We have even been able to reduce the number of
partners we buy leads from as the quality and levels of engagement from their campaign
has been outstanding.”
Quotes from customers
Online Lead
Generation
To find out how we can generate your next customer, talk to
Ryan, Jason or Mark on : 0207 183 1653

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RTP PRESENTATION 2015 (2)

  • 2. Generating customers Clickwork7 own and operate some of the most successful B2C websites in the UK and US. We work closely with over 100 advertisers from start-ups to big brands, fulfilling their customer acquisition targets. Cheapflights, Scottish Power, O2, Barclays are just a few of the clients we work with.
  • 3. Our team of in-house media buying experts drive quality visitors to our websites each month through a range of media channels. Affiliate network Social media Email How we drive new customers Channels Every lead we generate is passed through a comprehensive validation suite in real-time before it’s passed to you. Meaning you get the highest quality lead as soon as it’s generated. PPC Display SEO •Morethan300,000newuserseachmonth •Over1.6mmonthlyuniquevisitors •300%growthforourclients2014v2013 •Multiplegeos
  • 4. Our media buyers target relevant consumers driving them to our website producttesting.uk.com We capture and validate fully opted-in user details - name, address, DOB, email, telephone number and more. We display your branded offer to your target audience by using • Demographic targeting • Ad-serving algorithm • Individual brand requirements We pass these hot leads to you in real time for you to contact via your chosen method - email, SMS, phone, postal. Users only engage with brands that interest them and have explicitly asked for your communication. 1 How we capture your next customer Let’s take a closer look at one of our succesful B2C sites - Producttesting.uk.com 2 3 4
  • 5. Call centre Supply real-time hot leads for your call centre How we work with our clients (and how we can work for you too) SMS Fuel your SMS marketing campaigns with compliant, opted-in user leads E-mail Growyoure-maildatabasewith userswhowanttohearfrom you-sendnewsletters, triggeredcommunications, marketingcollateral Postal Send mail drops to prospects that have requested contact
  • 6. High performance data validation Leadqualityiscriticalforasuccessfulcampaign. Tomaximiseperformance,wepasseverysingleleadthroughour comprehensivesuiteofvalidationandprofilingtools. Validation Name: Toremoveprofanities&knownfakenames Address: PAF verification Email: Only receive real, live email addresses Phone: Check numbers can receive call/SMS IP address: Block potential fraud/non-relevant geos Duplicates: Removed from lead stream Fraud: Identified, blocked and removed Profiling Filtering & qualification: Serve your ad to warm prospects based on your bespoke campaign criteria Demographic screening: Hit your target audience with branded ads Ad-serving algorithm: Built based on client feeback, we will find the right person for your ad-the right person for you.
  • 8. “ Working with Clickwork7 over the last 12 months has been a pleasure. It’s rare to find a company that works so closley with their customers on both a commercial and personal level. Our account manager has worked closely with us to make sure each pound we spend with them on data has a direct ROI to the bottom line of our business” “Clickwork7providedourclientswithconsistentlyhighperformingleadsamongstthestrongestin themarket.Theiraccountmanagementissecondtononeandareoftenproactivleyseekingways tomakeimprovementstotheirprocessandtheperformanceoftheirleads” “Our partnership with Clickwork7 has really flourished over the past two years so that it’s now our biggest supplier of UK leads. We have even been able to reduce the number of partners we buy leads from as the quality and levels of engagement from their campaign has been outstanding.” Quotes from customers
  • 9. Online Lead Generation To find out how we can generate your next customer, talk to Ryan, Jason or Mark on : 0207 183 1653