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1. Jason Bohrer
jnbohrer

2. Product
• News aggregation
• Subreddits
• Upvote/downvote

3. History
• Founded in 2005 by UVA
students Steve Huffman and
Alexis Ohanian
• Acquired by Condé Nast
Publications in 2006
• Became a separate subsidiary of
Condé Nast’s parent company
Advance Publication in 2011

4. Financials
• Raised $50 million in 2014 from multiple investors
• Valued at $500 million dollars in 2014
• Investors include Snoop Dogg, Jared Leto, and VC firms

5. Business
• Reddit sells advertising space
• Reddit Gold
• Still not fully monetized

6. Secret Sauce
• Immediate reaction to news
• Reddit has a subreddit for EVERYTHING

7. Competitors

8. Prediction
• Alexa ranking rising steadily
• Hands-off approach
• May have trouble becoming profitable

9. Questions?

10. References
• https://www.theguardian.com/technology/2014/oct/01/reddit-
secures-50m-fundraising-investors-snoop-dogg
• http://www.huffingtonpost.com/2013/12/28/reddit-
profit_n_4511581.html
• http://venturebeat.com/2012/11/28/the-inside-story-on-how-reddit-
was-created-i-wanted-to-make-the-world-suck-less/