This is the first Behavioral Internet of Things company working with organizations to create cues that impact behavior at the point of choice. We can collect large-scale behavioral in real time.

1. qChange:
CUEING BEHAVIOR AT
POINT OF CHOICE
BEHAVIORAL
INTERNET
OF
THINGS

2. CONTENTS • What is qChange
• Why qChange
• How qChange works
• Other uses

3. WHAT IS
Qchange?
qChange…
• creates nudges at the point of choice
• uses micro-locations for behavioral nudges
• conducts real time experiments in a retail or
organizational settings
• collects large scale behavioral data in native
environments
• creates choregraphed conversations
• is a Behavioral Internet of Things (BIot)
organization

4. HOW qCHANGE
WORKS
PLACE THE BEACONS
WHERE YOU WANT TO
CHOREGRAPH
CONVERSATIONS &
BEHAVIORS

5. USE THE SIMPLE
DASHBOARD TO
CREATE
EXPERIMENTS &
COMMUNICATIONS

6. THE TECHNOLOGY
TAKES OVER AND
SENDS THE
TARGETED NUDGES

7. IMAGINE
INFLUENCING
BEHAVIOR AT THE
POINT OF CHOICE
EXAMPLE 1

8. EMPLOYEES OFTEN MAKE THE
EASY CHOICE

9. HOWEVER, WE PROVIDE A NUDGE AT
THE POINT OF CHOICE!

10. THE PROXIMITY
BEACON TRIGGERS A
NOTIFICATION AT THE
ELEVATOR ON THE
PHONE (OR SMART
WATCH)
How might your
energy level
increase if you
take the stairs?
Would it make you
more alert and
productive?

11. GIVEN A NUDGE,
ONE FLIGHT OF
STAIRS IS NOT
TOO MUCH
By the way, we use a second beacon that records if
the employee used the stairs or not….

12. IMAGINE CREATING
MEANINGFUL
CONVERSATIONS
EXAMPLE 2

13. Place the beacons in
areas that create
choregraphed
conversations

14. TRIGGER A QUESTION TO STIMULATE A
CONVERSATION
NOTIFICATION: Imagine that
you are working in an
organization that values
everyone’s experiences. Ask
the next colleague what is
the best part of their day.

15. YOU’VE JUST
CREATED A
CHOREGRAPHED
CONVERSATION

16. SOME OTHER EXAMPLES, BUT THERE ARE MANY
MORE
EXPERIMENTS VALUE ALIGNMENT ENGAGE BY MICRO-SEGMENT

17. WHY Qchange?
Founder has 15 years of behavioral and communication experience
New & unique use of beacon technology
Ability to segment employee population to target unique communications
Ability to create real time experiments to test best behavioral nudges

18. THANK YOU!
JAMES KELLEY, PH.D. INFO@QCHANGE.LIFE USA & MIDDLE EAST