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1. pITCH FEEDBACK
Very little criticism was given of my idea for ‘The Basement’, leading me to the
conclusion that I will continue with the majority of my ideas. However, one comment
stated that the film leans too heavily on its influences with The Conjuring and
Insidious, and I have taken this comment into great consideration. Indeed, it has
provoked me to reconsider the majority of the first half of the trailer, which will be
constructed in a more unconventional sense than most horror film trailers. Although
establishing shots will be used, there will be a greater emphasis on generating an
atmosphere completely unique to the aesthetic of my film – and this will replace
lengthy character introductions that were previously in its place. This will shift focus
from a character-driven narrative to an atmospheric, visually complex narrative,
which is a significant change from the more conventional ideas associated with my
first draft of the trailer. I feel as though this change is necessary in order to prevent
myself falling into the conventions of the trailers of The Conjuring and Insidious,
and will allow me to find further ways to scare and beguile my target audience.