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Song: I am so sorry – Imagine Dragons
IDEA #1
• Main idea: Song about people at their job who’ve had
enough , who just stopped giving a shit.
• The video would consist of a performance of a band+
narrative
• Performance: in a loft/warehouse (or studio stylized
that way )
• Narrative: stories of different people in a similar
situation e.g. Doctor, waitress, firefighter and perhaps
accountant.
PERFORMANCE
• The band would consist of the main vocalist
(teenager/young adult)- He needs to look like he is
about 20 years old, guitar and bass guitar player and
drums player (the rest of the band might be male
hurtwood students)
THE BAND:
• A sequence of this video is to have a band play as well as the narrative story during the
music video to lip sync to the music
• The song “im so sorry” has strong lyrics which go well with the narrative and create a high
atmospheric performance on the screen
• The lead singer will be around 18-20 years due to the mature voice of the track to make
sure that the artist looks like he is singing it and to give a more realistic feel to the video
IDEAL IMAGES OF THE BAND:
4 members around ages of 18-20
Location quite dark and atmospheric

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I am so sorry

  • 1. Song: I am so sorry – Imagine Dragons IDEA #1
  • 2. • Main idea: Song about people at their job who’ve had enough , who just stopped giving a shit. • The video would consist of a performance of a band+ narrative • Performance: in a loft/warehouse (or studio stylized that way ) • Narrative: stories of different people in a similar situation e.g. Doctor, waitress, firefighter and perhaps accountant.
  • 4.
  • 5.
  • 6. • The band would consist of the main vocalist (teenager/young adult)- He needs to look like he is about 20 years old, guitar and bass guitar player and drums player (the rest of the band might be male hurtwood students)
  • 7. THE BAND: • A sequence of this video is to have a band play as well as the narrative story during the music video to lip sync to the music • The song “im so sorry” has strong lyrics which go well with the narrative and create a high atmospheric performance on the screen • The lead singer will be around 18-20 years due to the mature voice of the track to make sure that the artist looks like he is singing it and to give a more realistic feel to the video
  • 8. IDEAL IMAGES OF THE BAND: 4 members around ages of 18-20 Location quite dark and atmospheric