1. The purpose of my primary research was to acquire helpful information on what people like about
magazines and what they don’t like. I asked a group of 20 people which were aged 16-20. This
represents that the target audience for my magazine is going to be about magazines and what they
don’t like. I asked a group of 20 people which were aged 16-20. This represents that the target
audience for my magazine is going to be between these two ages.
Gender
Male
Female
Income
100 or less per month
100-250 per month
250-400 per month
Occupation
Employed
Unemployed
70 percent of the
people I interviewed
were male while the
other 30 percent were
male
After asking 20 people
about their monthly
income I found that 70
percent have a £100 or
less monthly income,
20 percent hold a
£100-£250 per month
and the other 10
percent have a £250-
£400 per month.
Out of the 16-20 year
olds I interviewed, 60
percent are employed
and the other 40 do not
work.

2. How many do you read anually?
One a year
Two a year
Three a year +
None
How do you buy music?
Retail CD
Online Download
How much would you pay?
£2
£2-5
£5-9
£9
When I asked 20 people
to answer the question
of how many music
magazines they read
annually I found that a
large percent of people
don’t read any type of
music magazine and the
other 60 percent do read
atleast 1 a year.
When I asked 20 people
to answer the question
of how many music
magazines they read
annually I found that a
large percent of people
don’t read any type of
music magazine and the
other 60 percent do read
atleast 1 a year.
When I asked how much
would they would pay for
a music magazine, most
people answered the
price of £2-5 to be a
reasonable price to pay.

3. Colour of magazine?
Blue
Brown
Yellow
Green
Grey/Silver
Preffered genre of music?
Indie
Pop
House/Club
R&B
HipHop
I asked the same 20
people on what the
colour scheme of the
magazine should be.
Most people answered
on a blue colour as well
as grey/silver. This has
helped me to choose
what house style/colour
scheme to approach.
When researching what
the favoured music genre
between 16-20 year olds
I found that Pop and
House/club music are
most popular. This again
has helped me to figure
out what genre to
contain within my
magazine.