14. HowBlock Composer segments what blocks to be shown to who. Key is relevance based upon trip details. And timing for communication in correlation with departure. Example: Don´t show a hotel offer to someone travelling back home the same day!
15.
16. The local taxi company or the airport train?We analyze and optimize the content on relevance and accumulated revenue streams. Then we decide the block structure, to ensure maximum revenue back to our clients.
17. Client portfolio ViaTravel(Nordic) Travellink(Nordic) Resevaruhuset (SE) Derpart(DE) Big Travel (Nordic) GibeTravel (SE) Doodle.se(SE) Scanworld(SE) eTRAVELi (Nordic, DE, NL) Travelstart(Nordic) Egencia(UK, DE, FR) Ticket Leisure(Nordic) Travelstore.se(SE) Flygpoolen.se(SE)
19. Booking at Veolia today You send a booking confirmation to the traveller via your normal e-mail process. Travellersbooktheirtrip at veolia.se and otherbookingchannels.
20. This is how it works with Email Composer Let your travellersbooktheirtripanywaytheywant. Just as normal. Traveas replaces the ordinary booking confirmation with a new information- and revenue- optimized version. Tryck på länken för ett exempel: http://engine.www.traveas.com/static/web/demo/veolia/index.html
21. Traveas addspersonalized information about the trip! ”A localweatherforecast” ”Howdo I get to the train station” ”Howdo I get from the train station at my arrival destination” ”A map of the destination” ”What’s going on?” ”A click to call to make a taxi reservation” ”I need a hotel or a rentalcar”
22. Go Viral! Social networks is all aboutsharingexperiences with your family, friends and others. I am on a trainto Malmö” With a littlehelpof Veolia Traveas uses the power of existing social networkssuch as Facebook and Twitter
25. The local and relevant contentmakes yourtravellerslife on the go a loteasier.
26. The contentalsogenerates new revenuestreams, turning yourbookingconfirmationinto a powerfulsaletool.In otherwords: Never stop doing business withyourclients!