
Organization / Workplace
WhatUsersDoLocation
London United KingdomOccupation
FounderIndustry
Technology / Software / Internet
Website
www.whatusersdo.comAbout
During 20+ years of working in digital I became increasingly frustrated with the amateurish way that companies were making important design decisions. Personal opinions, hunches and incomplete data were driving experience design. And not User Insight. I started WhatUsersDo to fix this by making user research and user testing BAU.