2. symbol
A symbol is anything that carries meaning
regconized by a people who shares a cultures.
Examples: a word, whistle, a wall of graffiti. A
flashing of red light
In US- fur coat represent a prized symbol of
success but to others it represent the
inhumane treatment of animals
3. language
A system of symbols that allow people to
communicate with one another
Western societies write from left to right but
Asian people from top to bottom
The key to cultural transmission
4. Value & Beliefs
Values are abstract standard of goodness, that
individual consider true or false
Most of US adults share the value of providing
equal opportunity for all
They believe that a qualified woman can
serve as president
5. NORMS
Most people in US are eager to gossip about
who’s hot and who’s not
Member of American-Indian will condemn such
behaviour as rude and devicive
